Abraham Lucey
@shorterlucey
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real time feedback or nothing | prev. @get_fondue (acq. '23), BZR (acq. '21), Hillflint (acq. '19)
New York
Joined July 2021
THE DEFINITIVE STATE OF ECOM REPORT: Over the past 2 weeks I met with 100+ founders in NYC and SF. These 100+ brands represent BILLIONS in GMV across all of ecom. Here is what is really happening in ecom in 2024...
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An incredible letter written by a non-Jewish Scottish professor to his students who voted to boycott Israel It's a response from Dr. Denis MacEoin to the motion put forward by The Edinburgh Student's Association to boycott all things Israeli, in which they claim Israel is under
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A new @FintechTakes essay (sponsored by @unit_co_) just dropped! In the midst of all the drama, I think we've lost track of the purpose that BaaS serves. Today's essay looks at BaaS through the lens of competition and explores how it should evolve. https://t.co/p9UygNkv6Y
fintechtakes.com
You might have noticed that there’s been a bit of drama in banking-as-a-service (BaaS) lately. That’s obviously a significant understatement. It’s also, from my perspective, a good thing. BaaS – the...
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Unit is doing an incredible job evolving their business for the next 20 years. Read the blogpost👇🏾they share a lot about where they are and where they are going. I am excited! Unit serves 1.4M small businesses, independent workers, and consumers (including me!) today but the
We’re deepening our commitment to banks 🤝 The last few years have brought robust growth and important learnings for our platform. In this blog post, Unit CEO @itaidamti outlines what we’ve learned, how we operate today, and how we’re evolving. https://t.co/faL9bAwEc6
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Why do brands use @Get_Fondue to replace coupons with cashback? *because they're higher margin* This causes: 1) higher revenue per order 2) average 2-5% improvement in contribution margin 3) more sms/email signups (because you can offer a higher opt-in incentive at better
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Duradry (@duradry) by @jackybh - effective sweat and B.O control that's better for you. Duradry Tech Stack Highlights: ❄️ @socialsnowball - affiliate 💸 @Get_Fondue - cashback 🛒 @RebuyEngine - upsells 📈 @SourceMediumHQ - analytics 📧 @klaviyo - email marketing 📦
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Woke up to a nightmare on Saturday... My day started at 6:30am woken by a siren notifying of an incoming rocket. Grabbed the kids to get to shelter. This was a complete surprise, we thought it might've been a mistake.
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Israel has endured the largest murder of Jews (700+), within a single day, since the Holocaust. Like the Holocaust, the Hamas terrorists murdered and abducted babies, parents and grandparents - many of the victims are not Jewish or from Israel. They attacked all of humanity.
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Small changes can drive massive results. One of my favorite examples to highlight — we work with @femmedetox, and they saw email welcome flow revenue jump 76% after making one small switch to their pop-up. Here’s how: Femme Detox is a personal care brand for women that heavily
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Here’s how Duradry achieved a 21% increase in revenue and 16% increase in email capture rate by partnering with Fondue and Rebuy to reshape their customer experience: In case you (somehow) don’t know, @duradry is a personal care brand dedicated to helping folks with excessive
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We just implemented Fondue last week. Too early share results for Create but cash back (when implemented properly) is one of the more elegant ways a brand can get back like 10% of margin. Just defaulting to giving away 10-20% of your sales + priming customers for discount
How do the top DTC brands discount over a holiday weekend? We did a deep dive into the specific discounting strategies the Top 100 Shopify brands (as defined by Platform Rank which takes into account traffic and page rankings) used over Labor Day weekend Here's a breakdown of
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These guys just don’t miss 🥵
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I'm running my first site-wide Fondue CashBack offer. $12 back when you spend $44 or more. Excited to see how it goes.
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