Sean Frank
@Seanfrank
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There is an active winning playbook for brands right now: - go hard on tik tok shop - this means running the platform at 1x ROAS or less - literally losing money to get products in people’s hand - tons of creators, none of them famous, making dozens of videos a day - pay
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Epic @9operators x @fulfilio dinner at Wolfgang Puck’s CUT in Beverly Hills. First time I’ve had an army of waiters surround a 20-person table to serve everyone at once. @JasonPanzer knows how to do this s*** right. @Seanfrank’s a great host. And @MattParkin20 is top tier.
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interest rates will come down. tariffs will be normalized. ai will be a huge net positive. fraud will be caught and cut. deals will be made with everyone. america will streamline defense budgets. everything is getting better. dont listen to the internet.
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If you want to launch any new channel in 2026, be that: Tik tok shop Amazon Wholesale Or dtc Be ready to lose money for the first 3 month
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idk if this is what I am looking for in socks
Why are there LESS FBA brands now? FBA had a boom. Partly covid related, partly guru related. Everyone was promising free cash and automated stores... now they are in jail why is amazon harder now? 1- every brand just KNOWS they need to be there. this removes the white space
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Why are there LESS FBA brands now? FBA had a boom. Partly covid related, partly guru related. Everyone was promising free cash and automated stores... now they are in jail why is amazon harder now? 1- every brand just KNOWS they need to be there. this removes the white space
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The great walk. Me and Connor just walked from the silverlake reservoir to the Santa Monica pier. 35,000 steps. Left at 8:30, finished by 4:30. Stopped for lunch and coffee. La is a great city and very walkable
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I’m in LA this week … Wed: @9operators x @fulfilio Beverly Hills dinner (4 spots left) - @Seanfrank - @JasonPanzer - @MattParkin20 Thur–Fri: @OisinO, @andrewjfaris, and @pan_a_yo_ta (meals available) Sat night: Me + @GordonRamsay at @hexclad charity event Holler! Let’s hang
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This is very true. Rough math of running an ecom brand to 50m in 6 years: Lets say you bootstrap an ecom brand to 50m. An impressive feat- rare air here. You have a partner in the biz, plus some employees have equity. You own 45%. Revenue and profit per year: Year 1- 1m
Unless you sell your biz for multi 8 figs Getting to $10m and then $20m net worth is a dog fight If you net multi 7 figs/yr You’re paying a 7 figure tax bill most likely And buying illiquid assets like real estate which carry significant risk in order to reduce tax bill
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“Ecom feels dead” Well.. why shouldn’t it? What is happening in Ecom right now that is ground breaking or exciting? We survived tariffs. Covid crashes, cash crunches, and broken ad platforms. It’s so dead- It was a near civil war when a new ad platform came out (applovin)
X is kinda dead
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NEVERDOOM. It’s all going to work out. You are one breakthrough away from everything clicking. The world will keep getting better as long as you let it.
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"20 billion dollars can end homelessness" "10 billion dollars can end world hunger" No. its like these people havent thought about numbers before- How big do you think the US gov budget is? 7 TRILLION DOLLARS. So the US federal government spends 20 billion dollars every
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eCommerce founders: Year 1 = 💰 Year 2 =💰 Year 3 =💰 Year 4 =💰💰 Year 5 =💰💰
9-5 jobs: Year 1 = 💰 Year 2 =💰💰 Year 3 =💰💰💰 Year 4 =💰💰💰💰 Year 5 =💰💰💰💰💰 Crypto: Year 1 = Year 2 = Year 3 =💰 Year 4 =💰💰💰 Year 5 =💰💰💰💰💰💰💰💰💰💰
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Every person I know worth over 50m is married or in a serious relationship. Pattern match.
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Ridge CEO @Seanfrank says he'd be willing to give OpenAI a 40% cut of his revenue for ad placement in GPT, because he's already giving 50% to Meta to sell his products. "The beauty of the Facebook ad product is that they figured out a way to take half of everybody's revenue."
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Big news! I’m beyond stoked to announce @JoshuaHaskins as Hollow’s new GM! He’s smarter, kinder and 10x more jacked than me…this guys about to sell alpaca socks to sheep. Hollow’s knocking on Big Apparel’s door in 2026. Expect to see some major things coming from this team 🚀
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