Kieran Kent Profile
Kieran Kent

@KieranKent

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CEO of Propeller, PR agency for media, advertising, marketing and tech companies. Die-hard Kopite, Rock n Roll and Britpop man, guitarist, marathon runner

Joined January 2009
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@KieranKent
Kieran Kent
2 years
Still room for improvement but progress being made in public trust in advertising ⁦@ad_association⁩ ⁦@The_IPA⁩ ⁦@ISBAsays#LEAD2024
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@KieranKent
Kieran Kent
2 years
.@shonaghosh highlights storytelling through comics as innovative editorial format for covering serious subject matter in a way that engages @thisisinsider readers @propellerites @Branwellcontent #AWEurope23
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@KieranKent
Kieran Kent
2 years
.@gideonspanier says exclusives still matter in journalism on @propellerites @Branwellcontent panel at @advertisingweek - big advantage knowing about something first for breaking news and to also be thinking about the follow-up story angle ahead of other journos #aweurope23
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@KieranKent
Kieran Kent
2 years
RT @propellerites: We look forward to returning to @AWEurope_ with a great panel featuring top trade press editors and journalists on Tuesd….
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@KieranKent
Kieran Kent
2 years
Proud that @propellerites is included in the @Campaignmag 100 Best Places to Work this year - and thanks to all my Propeller colleagues that made this happen!
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@KieranKent
Kieran Kent
3 years
.@Yahoo CEO Jim Lanzone says Yahoo user base is now at 900 million, aiming for 1 billion users as future goal #awnewyork
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@KieranKent
Kieran Kent
3 years
.@UncensoredCMO on stage @advertisingweek presenting latest @System1Research data which makes clear case for D&I in advertising - inclusive ads make people happy and also stimulate long-term brand growth #awnewyork
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@KieranKent
Kieran Kent
3 years
. @propellerites Commerce Director Will Parrott chairing @ecommerceexpo discussion today - ‘don’t walk backwards’ and cut marketing spend to manage way through recession is advice from panel. History shows this is wrong strategy.
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@KieranKent
Kieran Kent
3 years
.@propellerites MadTech Practice Director Louise Watson on stage @MADFESTLONDON discussing new return to work parenting research by Women in Programmatic network. 97% say flexible working is key yet 74% of are not currently working flexible hours.
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@KieranKent
Kieran Kent
3 years
Good to see the ⁦@TheDrum⁩ drummers back at live events again! ⁦@Cannes_Lions⁩ ⁦@propellerites
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@KieranKent
Kieran Kent
3 years
Nice start to the week with ⁦@CelenyDaSilva⁩ and ⁦@StephenLepitak⁩ for the Catch Me if you Cannes 5k ⁦@Adweek⁩ ⁦@propellerites⁩. Everyone still smiling at the end of the run!#CannesLions2022
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@KieranKent
Kieran Kent
3 years
Audio market seeing huge growth. 61% YoY increase in podcast ad spend @adswizz #AWEurope
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@KieranKent
Kieran Kent
3 years
.@seb_joseph says the best relationships he has with PRs are the ones where they are not always trying to pitch a specific story to him. Take time to research @Digiday, get to know Seb personally and how he works, what he writes about #AWEurope @propellerites.
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@KieranKent
Kieran Kent
3 years
.@larakiara says she still receives ‘spray and pray’ press releases from some PRs - think about what’s in it for the journo and their readers rather than just trying to promote your client’s product @propellerites #AWEurope
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@KieranKent
Kieran Kent
3 years
. @nytimes has created innovative ad model to help it achieve its ambition of 15 million subscribers - removed open programmatic and pop-up ads, adopted 1st party data strategy and created brand storytelling studio #AWEurope
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@KieranKent
Kieran Kent
3 years
Insightful discussion @AWEurope_ about BBC’s coverage of the Russia-Ukraine conflict, covering ethics and psychological effects of war reporting @BBCRosAtkins @bbclysedoucet @BBCYaldaHakim. Credit also given to production team behind scenes that makes reporting possible.
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@KieranKent
Kieran Kent
3 years
It’s good to be back again! ⁦⁦@AWEurope_⁩ ⁦@propellerites
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@KieranKent
Kieran Kent
3 years
‘Leadership is not being an autocrat’ says @RebellionJason. Good leaders should engage with their team early and often @propellerites #commsclubcommunity
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@KieranKent
Kieran Kent
3 years
RT @propellerites: Comms Club conference launches today! Book your free ticket here: @EricSchultz Cristina Macina….
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