ADWEEK
@Adweek
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All the news, insights and inspiration you need to know in advertising, marketing and media.
New York City
Joined April 2009
Say hello to our October cover star and Brand Genius honoree, @ElizabethBanks! ⭐️ Between acting, directing, No7 campaigns, and running her brand Archer Roose, she has had a busy few years. But unlike most of her roles, the latter is one she may just have manifested. The
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Coming to Brandweek in Atlanta? Register for the 2025 Brand Genius Celebration on Nov. 4, presented by @Shutterstock. 📸 Join honorees like Elizabeth Banks, @netflix CMO Marian Lee, Bozoma Saint John, Sharon Price John, Allyson Felix, and more visionary brand leaders. Enjoy a
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VOICE | "Private label brands aren’t fringe players anymore; they’re providing a much-needed nudge to category leaders," writes Mark Christou, principal at CBX.
adweek.com
The rise of private-label brands in the food and beverage sector should push legacy players to innovate.
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Listen to the full episode using the links below. Apple: https://t.co/4igla7sCt8 Spotify:
open.spotify.com
Marketing Vanguard · Episode
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Meet Alon Rivel, the first CMO at Feast & Fettle, who's proving that intentional growth beats rapid expansion. Key takeaways from our conversation: "We're solving for time as a currency" - Learn why Feast & Fettle focuses on giving people time back instead of chasing food
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.@CBS Evening News co-anchor John Dickerson announced Monday he will leave the network at year's end after 16 years.
adweek.com
The CBS Evening News co-anchor will leave at the end of the year.
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Sign up here for Mark Ritson’s MiniMBA in Marketing, a ten-week training program for senior managers who missed or have forgotten their marketing fundamentals.
minimba.com
Founded by Mark Ritson, the MiniMBA online courses will give you the tools you need to become the best marketer you can be.
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In his column this week, Mark Ritson looks at Ontario's $75M World Series ad that used Reagan's voice to challenge Trump's tariffs, cleverly positioning PM Carney as a diplomatic mediator while Ford fought publicly.
adweek.com
Ontario’s anti-tariff ad presents Canada with ingenious political leverage in the ongoing negotiations with President Trump.
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From nostalgia to next-gen streams, these entertainment brands prove that connection is the content. Learn more at Brandweek! https://t.co/KO4yqGI12z
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The final winners of the 40th annual Agency of the Year awards will be revealed in the December issue of ADWEEK—in print and online—on December 9.
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🥁 Drumroll, please! 🥁 The ADWEEK team is proud to announce this year’s shortlist for ADWEEK Agency of the Year, honoring the most creative, innovative, and impactful agencies of 2025.
adweek.com
Recognizing the top agencies redefining creativity, strategy, and impact across the advertising and marketing landscape.
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.@Pringles duck lips are so back. “Once You Pop, The Pop Don’t Stop,” created by FCB New York, highlights the unexpected fun that can happen when you open a can of Pringles. https://t.co/8JAGFifJ6q
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Amid news of a potential sale and a corporate split on the horizon, @WarnerBros Discovery is announcing the new structure for its 2026 upfront event.
adweek.com
Discovery Global will host its inaugural upfront on May 13, 2026.
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Feeling like your marketing team is stuck in low-value work? We talked with Quad exec Oliver Kimberley about why honest reflection on process is key to unlocking high-value creativity.
adweek.com
Oliver Kimberley of Quad discusses the importance of setting CMO priorities, choosing the right partners, and taking a different approach to marketing operations.
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.@Yahoo now has commerce media deals with @DoorDash, online marketplace @StockX, @DollarGeneral’s ad arm, and @NextDoor.
adweek.com
DoorDash, StockX, and Dollar General are betting on programmatic ads.
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It's the final few weeks of @MSNBC. The name change to MS NOW is taking place on Saturday, November 15.
adweek.com
MSNBC is in the final stages of severing its ties with the NBCUniversal News Group.
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Last week, President Donald Trump abruptly pulled the plug on tariff negotiations with America’s northern neighbor after the government of Ontario aired an ad critical of tariffs that drew from a 1987 radio address by Reagan on free trade. The president’s anger appeared to stem
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.@MeltedSolids, the agency behind @ZohranKMamdani's breakout campaign videos, shared how his campaign for an affordable New York came to be—and along with it, the authentic video content that is reaching millions. https://t.co/gI8nSfOzHN
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After 12 years as @Mastercard’s CMO, Raja Rajamannar is leaving his post and moving into the role of senior fellow. We're looking back on three of his standout marketing moments.
adweek.com
The CMO took the brand promise from a tagline to a multi-dimensional campaign.
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.@Walmart’s holiday campaign reimagines Dr. Seuss’s whimsical world of Whoville, the setting for the classic How the Grinch Stole Christmas, through a collaboration with Dr. Seuss Enterprises. https://t.co/fhFIvRtu6N
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.@NBC Nightly News Saturday anchor @jdbalart is taking on expanded responsibilities at @TelemundoNews, where he will co-host Ahora 360 alongside Arantxa Loizaga on the 24/7 streaming news FAST channel Noticias Telemundo Ahora.
adweek.com
David Rohde is the latest reporter to move from NBC News to MSNBC.
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