Yakov Bart
@yakovbart
Followers
778
Following
887
Media
22
Statuses
858
Marketing professor, studies advertising effectiveness, mobile, digital marketing, author of Social Media Marketing: Principles and Strategies #smmtextbook
Joined January 2010
Open #marketing #postdoc position with flexible starting date @Northeastern - we're looking for empirical modelers interested in advancing and working on high-impact problems with @profpauwels and myself:
0
7
10
RT @profpauwels: How to market the only #Trappist in the USA? #Spencerbrewery @data_initiative @NU_Business. #marketing #beer @Northeastern….
news.northeastern.edu
Father Isaac Keeley, a 71-year-old Trappist monk, knew nothing about beer. Yet there he was, in 2009, planning to build a brewery.
0
1
0
RT @ccansu: My first Northeastern event: I'll be giving a keynote today at @data_initiative's DATA Forum on "Implementing #AI #Ethics". Joi….
0
2
0
RT @HeydariSys: In the Airbnb and crime paper with @DanOUrban, we used DID with continuous treatment; so we couldn't directly test for para….
0
1
0
The posting is up now - thanks for spreading the word!
Open #marketing #postdoc position with flexible starting date @Northeastern - we're looking for empirical modelers interested in advancing and working on high-impact problems with @profpauwels and myself. Please get in touch with us if you're interested!.
1
2
2
Open #marketing #postdoc position with flexible starting date @Northeastern - we're looking for empirical modelers interested in advancing and working on high-impact problems with @profpauwels and myself. Please get in touch with us if you're interested!.
0
5
9
Know a junior researcher working at the intersection of #design and #data? Please encourage to apply for our joint @NU_CAMD and @NU_Business Assistant Professor position @Northeastern, to advance a new research cluster across @NU_CfD and @data_initiative:
0
3
6
RT @jason_kint: Last clip. This is important. Advertisers/adtech want to use Google threat to kill privacy laws. Heimlich is right here but….
0
8
0
RT @davidlazer: WFH google trends since Jan 1. Sharp peak in mid/late March, weekly cycle since. Related topics include sweatpants. https….
0
1
0
The Pandemic Is Accelerating AR Adoption for Retailers and Entertainers.
0
0
0
"Marketing budgets rose to the highest percentage of organization budgets" #Marketing @profpauwels.
0
3
5
RT @mrocklage: Changing the number of approved HITs from 100+ to 500+ drastically increased the quality of responses. Would highly recomm….
0
3
0
RT @aripap: In honor of today's congressional antitrust hearings I've updated my diagram of the Google ad stack. Feel free to use with attr….
0
63
0
RT @KalindaUkanwa: Academics pushing for change in predictive policing have a call to action: "Academic departments with data science cour….
popularmechanics.com
Some academics are calling the controversial practice a "scientific veneer for racism."
0
5
0
RT @JofInteractive: In the next issue, @BarakLibai, @yakovbart, #SonjaGensler, @chofack, @andreaskaplan, #KimKoetterheinrich, & @EikeBKroll….
0
2
0
RT @erikbryn: Hurts foreign students. Hurts America's universities. Hurts freedom. Hurts America. Hurts the World. "Foreign college stud….
0
199
0