9 Psychology concepts for marketing

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5 Principles of Human Nature Every Copywriter Must Know:

The 10 Most Important Business Lessons I’ve Learned:

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7 Storytelling Hacks to Stay Ahead of 99% of Copywriters:

16 Dominant Emotions Cheat Sheet by Clayton Makepeace:

I started marketing online 15+ years ago. I've generated $30M+ in revenue & 1,000s of leads. But it wasn't just from SEO or PPC or Email. It happened bc I committed to these 4 "levels": Level #1: WHY - Mission, vision, value prop, purpose. - Why does this business exist?

9 Must-Know Copywriting Rules:

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The American Heart Assn. Has Changed 'Normal' Blood Pressure To 110/70...Every Time They Lower The Numbers, Millions Of People Need Drugs. In 1970, Normal BP Was 160/95. In 1985 It Was 140/90. And Now 120/80 Is Considered 'Elevated.' That's Not Medicine. That's $40B Marketing.

I put these 10 timeless marketing lessons on my whiteboard so I never forget them

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co founder of a $30B marketing company literally told everything you need to know about SEO in 2025. great watch. I’m adding my notes below:

Be the creator who studied: - Writing - Marketing - Persuasion - Psychology - Storytelling - Communication You will be unstoppable.

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