I wrote a book. It’s called Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance. I think you’ll like it. Let me tell you more 🧵

In the very unlikely event that Cuomo pulls an upset it’s going to be one of the funniest social media meltdowns in history.

Teslas have the lowest maintenance & repair costs of any brand

A thread from a Google advocate making the case on why there shouldn’t be a divestiture.

My fake-ass Chinese Roomba knock-off is zipping around the house while literally covered in dust bunnies.

A bunch of new documents filed in the Google ad tech antitrust trial. The only significant change I see is the DOJ proposing a 3 person committee to oversee the remedies, trying to assuage concerns about technical feasibility/complexity of a spin-out. Here's all the docs in the

Think foreign companies pay U.S. tariffs? Think again. In this episode of Ask The Judge, Justice Daniel Kelly explains why American importers — and ultimately, consumers — end up footing the bill for tariffs on imported goods.

Time to write another newsletter…

Here's the newsletter:

I've been asked a lot about my opinion of AdCP, so I got around to writing it up. Tl;dr: It's awesome, but the media buying use case is speculative.

The Halloween paradox; If Hundred Grand Bars are so good, why so rare?

Broncos Stay Hot, Trade Deadline Buzz & Midseason Awards | We're the Harrises

we should not be voting for public defender, city attorney, DA, treasurer, school board etc. these should be mayoral appointments. our present system of low-information voters building a city's government ad hoc means nobody is ever in charge, and accountability is impossible.

My Marketecture Live podcast with @aripap is out. Unconventional is an understatement! #MarketectureLive https://t.co/Bmn5hjRz4C

The lefties in NY seem to be against ballot measures to make affordable housing easier to build because it might slow down full scale real estate nationalization. Do I have that right?

I assume he was upset about TID deprecation.

Traveling can be boring, especially when you can’t reach your paid subscriptions and watch your favorite show. Just get NordVPN and unbore your journey!

Finally back in the confines of my home office after wrapping up a great week in NYC, concluding with another exceptional Marketecture Live from @marketecturetv Media. Kudos to the whole team for executing another one of my favorite conferences. For thinkers and doers really

In March we are going really big on #MarketectureLive . We partnered with @Adweek and @TVREV. 2 days, 3 tracks, 1,000 people. The X community has truly been a massive driver in our success (even though X can be toxic af). We want to work with all of you so if you are

As featured in @BusinessInsider

I’ve been a bit delayed in posting this. Behold! The 2025 start-up gourd!

From rock crawling to city cruising, AccuAir's got you covered.

Event feedback: “Ari reused slides from his talk at the prebid summit which I don’t appreciate since I bought a ticket to come here, even though I wasn’t at the prebid summit …”

Amazing recap of an amazing event.

Fast track for civil damages with large publishers

WTF Are You Waiting For? @Moe_rants gives a full throated pitch on why YouTube matters. #marketecturelive

I failed at marketing for 5 months straight. After making $50k with someone who actually knows, I'm sharing all the secrets. 🧵Thread with every single mistake I made (take a seat)