Kerel Cooper
@kerel_cooper
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Dad, Husband, Son, Advisor, Investor | CMO @gumgum | Founder of @MinorityRPRTPod | Marketing Professor at @keanuniversity
Edison, NJ
Joined January 2010
Cookies who? Ad tech is evolving, and GumGum’s new CMO Kerel Cooper is dishing on contextual, curation & #DEI. Dive into the Q&A to learn how privacy-friendly solutions + inclusive storytelling = the next big thing in #AdTech. https://t.co/wq0RxikdV8
#Programmatic #BrandSafety
admonsters.com
Kerel Cooper, GumGum’s CMO, unpacks the future of contextual advertising, curated marketplaces, and DEI, revealing key 2025 ad tech trends.
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Big congrats to @kerel_cooper who's joining @GumGum as CMO!
adexchanger.com
After more than two years leading ad sales at Group Black, Kerel Cooper has left to take on the CMO role at contextual ad platform GumGum.
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Thanks to @aripap and @ericfranchi for having me on. Fun convo!
Episode 74: @kerel_cooper on how @GroupBlack_Co reaches minority consumers both digitally and with experiences. Spotify: https://t.co/TAZqef0BoO Apple:
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At DV, we put DEIB into action.💥 Our latest example: DV’s Stephanie Posner shared the stage with @kerel_cooper, Erick Asenjo and Pele Cortizo-Burgess at #EquityUpfront by @MAGNAGLOBAL, where they discussed our partnership with @Group Black to support underrepresented publishers.
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Appreciate my old pal and fellow OG sports digital brother Professor @kerel_cooper for the opportunity to speak to his @KeanUniversity sports marketing class tonight about @bybextreme and my career journey.
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Crystal leads the charge in our commitment to #InclusiveAdvertising—partnering with Digital Culture Group to provide custom Multicultural Performance Solutions, strategies, and media activation. 🎧 Tune in to @MinorityRPRTPod episode with @kerel_cooper: https://t.co/0SFLCK3SUB
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“It is super important to pay attention to the technology that you use especially if it's based in AI - It's not a 'set it and forget it'." - Kerel Cooper, President of Advertising at Group Black 🎥: #ricomediaproductions
#AmplifyPhilly #SXSW2024
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It’s time for our second panel… KEEPING PREJUDICE OUT OF AI, OVER THE PAST DECADE! Huge thanks to @cmimediagroup for sponsoring our second session of #AmplifyPhilly House! ⚡️
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Kerel Cooper, president of advertising at Group Black, joined the latest episode of the Digiday Podcast to discuss how the changes to the programmatic marketplace impact Black-owned media companies.
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Khari Motayne, our VP of Engagement Strategy, will be joining Kerel Cooper of @GroupBlack_Co; Nicola Partridge of @IQVIA_global, and Doug Boccia of The Weather Company on the IQVIA stage at #SXSW2024 to discuss health equity. RSVP here today: https://t.co/JxC0092WhL
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NEW PANEL ALERT. 🚨 Amplify Philly House is excited to welcome KEEPING PREJUDICE OUT OF AI, OVER THE PAST DECADE, presented by CMI Media Group! Interested in learning more before you head down to SXSW? Tap below! 👇💥 https://t.co/XXnKCU0zi0
#AmplifyPhilly #SXSW2024
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Khari Motayne, our VP of Engagement Strategy, will be joining executives from @GroupBlack_Co and @WAYE_WAYETalks on the @amplifyphilly stage at #SXSW2024. Sign-up to receive more details here: https://t.co/MKwNsOAcQL
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.@kerel_cooper, president of advertising at @GroupBlack_Co, joined the latest episode of the Digiday Podcast to discuss how the changes to the programmatic marketplace impact Black-owned media companies.
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.@kerel_cooper (@GroupBlack_Co), @digitaldeva (@dentsu_global), Dave Rosner (@Audigent), and #IAB's @SherylGoldstein sit down to discuss inclusive advertising practices, unbiased algorithms, and recommendations to revise industry standards to nurture a media ecosystem #IABALM
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In our Eliminating Bias in Programmatic session, @KayleighJBarber chats with @kerel_cooper of @GroupBlack_Co about the implicit bias that lives within the programmatic ecosystem, and provides some best practices to ensure all stakeholders are accountable to ensuring the right
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It’s time black creators got the respect they deserve. Revolutionizing media ownership and investment, Group Black has been recognized by Fast Company as one of the top 10 most innovative media companies. Check out new Disruption Now Podcast with @kerel_cooper
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Good times presenting the @GroupBlack_Co X @nielsen report on the impact of black creators for brands. You can download the full report here: https://t.co/itlJGXPnP5
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We went to DC to lobby for a single, national privacy law. Heres how it went and why you should care https://t.co/AqH9AjokZc
linkedin.com
This week a group of 16 publishers went to Washington DC to lobby our national leaders on the need for national privacy legislation. The Interactive Advertising Bureau (IAB) and Beeler.
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