Gaetano DiNardi
@gaetano_nyc
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B2B SaaS Marketing Consultant 🔥 I’ve helped over 50+ companies with growth and demand generation. Need help? Join the waitlist at https://t.co/jLrm7Ntxx9
Miami, FL 🌴
Joined October 2011
New post from ya boy on SE Land! 🔥 Forget the great decoupling. The great SEO normalization is here!
Forget the Great Decoupling – SEO’s Great Normalization has begun via @gaetano_nyc
https://t.co/BffRK5s8Nl
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I asked NotebookLM to make a comparison graphic of my client versus a competitor and DAMN this is not bad!
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Case in point. What goes “viral” is usually the lowest common denominator ideas. I have nothing against this guy. I’m just not a fan of using stale corporate humor to get likes. I’ve seen several variations of this same post by many different people. “Viral” content is
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Something weird is happening right now with all my clients. Out of nowhere, their finance teams are probing into channel activity and program spending. And I keep hearing the same thing about SEO: “SEO is our most defensible channel right now.” Why is that? Because we are
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Watched @bernardjhuang & @gaetano_nyc dispel some “AI is going to steal your SEO traffic” myths on the train yesterday. If your business/clients have fallen into this trap, I highly recommend watching back the recording.
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Top of the list pet peeve right here: Getting a cryptic “hey” message on Slack from a client. Followed by “can we schedule a sync” with no context.
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Chatbots are the future of how people will "search" moving forward. Getting your brand discovered in Google's AI Mode, ChatGPT, or Apple Intelligence is the new battlefield to play. Are you ready for this new AI-driven world? Excited to host @gaetano_nyc TOMORROW (Tuesday Nov
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🫡 Although we love to blame AI Overviews as the culprit for "Zero Clicks" SERPs and the great decoupling, there are also two other powerful culprits: 1) The much more prominent inclusion of SERP features above the fold (eg. product carousels, video carousels, PAAs) many of
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Goal is to never be in an airport long enough to actually need a lounge in the first place.
Every airport lounge seems to be a case study in capex vs opex Almost all of them are rather nice spaces with fancy counter tops Then almost all of them end up serving powdered eggs, no fresh bread and weird soda because of opex
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This is the most cringe person in the SEO circuit. Every post is juiced by underground engagement pods. It’s cheap, meme style posts with mega gamified fake engagement. All to promote a tool called Kleo that he’s getting paid to post about, but not disclosing. Incredibly
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These are all excellent, compelling points. IMO nobody understands this better than Mike. And I'd even add a few more: 1. If you tell any executive "it's just SEO" then good luck because they are going to perceive you as a legacy, outdated thinker. 2. Every client is asking
I know the whole "it's just SEO" makes y'all feel comfortable, safe, and confident in a time where things are confusing and change is coming at you from all directions. After all, who wants to admit they don't know what's going on or what to do? That argument makes you look
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Something VERY interesting just happened with an affiliate PPC campaign I've been running with a client. For months we were the highest bidders... pressing the gas to ensure the "number one" position on their X best software list page. We were getting tons of clicks, but not
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Italian moms have this odd fear that you’ll someday run out of socks. To this DAY my mom is still buying and sending me socks. Does this happen in other cultures? Enlighten me, please 😂
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Hell yeah let’s goooo 🔥
AI search is freaking a lot of teams out. Execs are worried. Boards want an “AI SEO strategy.” But most of what’s out there is hot takes—not clarity. So next Tuesday, November 18 at 8:00 AM PST / 10:00 AM CST, I’m hosting a live session with @gaetano_nyc to talk about "The
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If dude is right, we are cooked.
Understating depreciation by extending useful life of assets artificially boosts earnings -one of the more common frauds of the modern era. Massively ramping capex through purchase of Nvidia chips/servers on a 2-3 yr product cycle should not result in the extension of useful
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This is ridiculously bullish for Gold. Inflation to the moon 🌑
BREAKING: President Trump announces that he will be paying a “tariff dividend” of at least $2,000 per person. Stimulus checks are officially back.
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Underrated move: emails or DMs to executives on a Sunday night. If you need to break through to C-level, good chance it will work on a Sunday. Almost every exec I’ve worked with is active on social / email on Sunday night preparing for the week, checking reports, getting
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Whoa…
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For the first time in 4 years I had to fire a client. This was truly a liberating experience and a testament to the life I’ve always wanted to build, so here it goes. They are a client I had been working with for a year and a half. A venture funded startup in a hyper
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Incredible.
$AAPL $GOOGL BREAKING: Apple is finalizing a deal to pay Google about $1B a year to integrate its 1.2 trillion-parameter Gemini AI model into Siri, as per Bloomberg. The upgraded Siri is expected to launch in 2026. What an absolute monster year for Google...
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