Search Engine Land
@sengineland
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News & analysis on #SEO #PPC #Google #Bing & more. Sister to @martechismktg @smx @martechconf. Stay in the loop: https://t.co/8wbgTyOm6j
Everywhere search is.
Joined March 2007
The SEO world can be noisy. Every new LLM feature, SERP shift, or Google comment sparks a frenzy. But here’s the truth: What works in #SEO hasn’t changed. The real operators stay calm, and focus on fundamentals. Let’s bust some myths in this thread 🧵👇
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Gemini 3 now used for some queries in AI Overviews and AI Mode via @rustybrick
https://t.co/V4z3Pz50UB
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Google Ads’ Nano Banana Pro AI get rigorously tested via @TheMarketingAnu
https://t.co/kMDCnqZKX1
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Seasonality adjustments for BFCM? Turns out they hurt more than they help. A 3-year, 6,000-advertiser study shows Smart Bidding already predicts the spike, and manual tweaks tank ROAS. See the charts + findings 👇 https://t.co/AEeFuiTTDH
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Google Ads overview tab now supports custom views via @TheMarketingAnu
https://t.co/b1hHuJrsWU
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Google expands custom segments for restricted Display Campaigns via @TheMarketingAnu
https://t.co/bdc1gCZnvP
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If you had to prove #SEO value to stakeholders without traffic data, what would your argument look like? 👇
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Google and AI slop are ruining Thanksgiving for food bloggers via @MrDannyGoodwin
https://t.co/DuhbPEAYMG
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Google and AI-powered search engines now pull video from every platform (not just YouTube). Learn how to optimize videos for cross-channel discovery, key moments, AI Overviews, and semantic ranking signals: https://t.co/Q2AklANEcm
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Proud to have our study featured in Search Engine Land. Millions will be lost on out of stock products over Black Friday. ShoppingIQ's real time stock management solves this major issue for our clients. @sengineland #BlackFriday #DigitalMarketing
https://t.co/MgOkbhP2jk
searchengineland.com
Retailers will spend millions on Google Shopping ads for sold out products. A new Black Friday study shows how fast budgets vanish and why.
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Google Business Profiles adds scheduling and multi-location publishing to Google Posts via @rustybrick
https://t.co/qJDXQQSkZg
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You can have 700+ five-star reviews and still lose visibility. Why? #Google is watching real-world activity now, not just your website. Here are the 6 offline signals deciding who wins: https://t.co/GJFQ1QgW3c
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Someone said our latest video feels like Rand’s Whiteboard Fridays. We’re blushing 😊 If you want 5 quick semantic #SEO wins you can ship this week, watch here + subscribe 🔽 https://t.co/KXIxSRlWQp
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Rankings don’t run on deadlines — execution does. We break #SEO into 3 timelines clients can understand: diagnosis, implementation, acceleration. Learn more here: https://t.co/R8HWHVWcy4
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