Moshe Isaacian
@MosheIsaacian
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Brand Marketer For Hire | Exp: LEGO, Toyota, Snapchat, Nike, Amazon | Featured on @BBCNews & @Adweek
Boston, MA
Joined May 2009
Apple has officially lost the plot
Apple has launched the new iPhone Pocket, a new limited edition designer strap accessory šØ You can order one today and will be available this Friday in either short or long sizes for $149.95 and $229.95 respectively
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The Starbucks cup hits every kidult note: nostalgia, whimsy and collectability. Weirdly nice to see Starbucks figure out how to create a trend again?
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This AI scans new tokens, sentiment, and wallet flows in real time. Then, it uses that data to predict prices and give you unique crypto trading insights. Check it out. It's free:
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Not to brag but definitely bragging lol The Meme Team podcast guest lineup: Podcast #32: @MosheIsaacian Podcast #33: @ThatChristinaG Podcast #34: @MarkStenberg3 Podcast #35: @kaleighf Podcast #36: @kushaanshah Different industries, company sizes, etcāall excellent marketers
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Iām not anti-AI. Iām anti the idea that creativity is a line item you can automate. Iām anti non-creatives thinking they can gut artists out of a job without ever understanding what it actually takes to be a creative.
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Everyone in LA about to either call out of work or have very baggy eyes tomorrow
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This is what 30 minutes a day adds up toš°
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People have been at the Dodgers stadium for 6 hours. It's now thje 16th inning. Let that sink in.
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Shoutout to the @MLB for making an awesome reference to the Marvel vs. Capcom arcade flyer Where can I get a copy?
A winner-take-all battle for the World Series begins tonight š Who will emerge victorious: the Los Angeles Dodgers or the Toronto Blue Jays?
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I think reducing everything to a casino will have some negative long term consequences for society
a16z-backed Cheddr is building "the TikTok of sports wagering" - Unlike other platforms, they allow players under 21 and in 46 states!
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Love a good reactive ad
The German company that built the forklift used in the Louvre robbery uses a photo of the heist to advertise itself: āWhen things need to be done quickly.ā ššš
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Now this is one hell of an activation
Xbox and Ninja Gaiden 4 set a world record for the largest video game screen flown by a helicopter, with Swae Lee playing the game mid-air using two helicopters
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Xbox and Ninja Gaiden 4 set a world record for the largest video game screen flown by a helicopter, with Swae Lee playing the game mid-air using two helicopters
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Reflecting problems is often a better strategy than communicating the same old solutions
This billboard makes me pause every time I drive past it. I don't know what it means but it's weirdly effective in getting me to notice it.
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Uber is 10000% using the drivers to prepare an autonomous fleet of cars to compete with Waymo that will sound way more human than anything out there I will eat a sock if it doesnāt end up happening
Uber will give its drivers in the US an option to make money by doing ādigital tasksā. These short minute-long tasks can be done anytime including while idling for passengers: ā«ļødata-labelling (for AI training) ā«ļøuploading restaurant menus ā«ļørecording audio samples of
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My friend is giving me a crash course in millennial flirting Iām learning what type of IG Reels to send to women and when to send them
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Itās been a while since other brands have snap back at other brands. Especially ones that are trending in culture. Other beer brands could have owned this (Bud Light comes to mind) but the nice heritage play with the nod to 1873 is nice Brilliant execution by @Heineken_US
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Watching @samirchaudry and @bloh talking about the creator business today Crazy stats just proving how much creators influence shopping recommendations and how profitable creator-led brands are. S/o @graceclarke for the invite
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The cool thing about Twitter this past 2 years for me was learning so much about CPG from @iiiitsandrea and @RosenZone, connecting with some of the owners like @IsabelHalfCaff, and now just being a fan of their brands everywhere I go Internet aināt too bad sometimes
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Iāve been waiting for a post to talk about this. Creator-founded product brands all seem to suffer the same fate. Notice how the top left is almost entirely brands made by influencers. Brands which rely heavily on being top of the algorithm and constant pushing by their owners
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