Tout
@Tout
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Following
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The TV Network for the Internet
San Francisco, CA
Joined March 2011
"...the pendulum is swinging back to an internet governed by open, community-controlled services. This has only recently become possible, thanks to technologies arising from the blockchain and cryptocurrencies." https://t.co/1H0Rp963QX
wired.com
Opinion: It's time to restore the open source, community-led ethos of the original internet—with crypto.
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"After showing strong performance in gaming apps, rewarded video is beginning to prove its worth elsewhere. The format allows the advertiser to give something back to the user in exchange for their attention."
emarketer.com
Mobile video advertisers are on the hunt for ways to make their ads more engaging, and not just another commercial consumers have to tolerate. Rewarded video ads—also known as value exchange ads—seem...
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And now, more from the chronicles of "Apps are TV Channels and TV Channels are Apps":
cnet.com
The cable giant has already embraced major streaming services like Netflix and YouTube. Now it's working with a startup.
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"Tim Berners-Lee, the British computer scientist credited with inventing the web in 1989, announced a new project today that he hopes will radically change his creation, by giving people full control over their data."
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NEW. #Blockchain Is Changing How Media and Entertainment Companies Compete
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"...SVOD is changing the TV landscape, look no further than last night’s Emmy Awards. The 3 big SVOD providers, Amazon, Hulu and Netflix combined to win a record 35 Emmys..."
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“Fat protocols aren’t new: What blockchain can learn from p2p file sharing” by @backus
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TV Anywhere movement expands to include the biggest media event of the year for all mobile users. @CBS announced it will deliver mobile streaming of #SuperBowlLIII : https://t.co/dXqNbyTq8f
#SuperBowl #FTW
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Once powerful, portals fade as video-syndication revenue sources - via @Digiday
https://t.co/SPSadRle2u by @sizpatel
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Great insight from @BlockstreetHQ on why (and how) #blockchain tech will be transformative and fundamental for the digital video industry:
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You look like you love industry acronym/buzzwords. This @comScore post has them all and plenty of useful info on #OTT (+17% YOY), vMVPD (formerly MSOs), TV (AKA DOA): https://t.co/oYZtUusuvR
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We've been heads down iterating the next phase of Tout! What is it? Hint: Blockchain
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CEO @MichaelDowning shared "What They Didn't Tell You About Making Video Work" @AdMonsters #pubforum More info here:
admonsters.com
This playbook, developed by AdMonsters in conjunction with Tout, explains how a variety of publishers can launch a video business through con
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Download the latest AdMonsters playbook, "Building a Video Business," right now! w/ @Tout
admonsters.com
This playbook, developed by AdMonsters in conjunction with Tout, explains how a variety of publishers can launch a video business through con
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MAGNA upgrades digital ad spend estimate -TV ad revenue falls as video fuels online spend https://t.co/SuzwoYU8PD via @MediaPost
mediapost.com
Magna forecasts U.S. media owners' net advertising revenues to grow by 3.6% this year (excluding the impact of political and Olympics) to reach $185 billion, which the Interpublic intelligence arm...
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New report - the cost of distributing sports on TV is now greater than ad revenue https://t.co/ZScOquV1XV via @axios
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A reminder from Faceboook to publishers on who's really in charge https://t.co/zjOGye7Jek
@Digiday
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