Mike O'Sullivan
@mikeosullivan
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Great tutorial! Thank you @101Programmatic for the feedback. We will be shipping more soon 😀.
OpenSincera + Google Sheets + TTD data = instant domain insights. Here’s how I built it (and how you can use it to optimize):. Thread.
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RT @Tralallama: If you want to learn from a great tech leader you have to go work for one. They’re not blogging.
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Thank you @101Programmatic for the overview! "Allow" and "Block" lists are one of the key scenarios we are looking to support. If you are an buyer, you can use the OpenSincera API to make these fully dynamic - you don't need to have traders check the UI at all.
How can you use The Trade Desk's OpenSincera? . I checked it and am sharing my findings in the thread below:. 👇👇👇
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Cannes for @aripap - meeting a founder + hired gun head of sales to discuss a sponsored episode of marketecture.
Philip Seymour Hoffman in The Talented Mr. Ripley. That entrance. Perfection.
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LUMA event: @tkawaja interviewing Sean Downey (Google) “what Lady Gaga song best represents Google?” .— .Uh excluding “Judas”?? Hello?? huge miss. #dmsbyluma.
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Court finds the geographic scope to be Global, rather than US-only. This is really big when we get to remedies and potential fines.
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keep it on the QT and very hush hush as we discuss the space between spec compliance and misdeclaration. Join us as we explore.
Today's Marketecture podcast features one of the most popular sessions from our live event, a "debate" between @ckane and @mikeosullivan on supply quality and ID bridging/stuffing. Link below:.
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RT @marketecturetv: Today's Marketecture podcast features one of the most popular sessions from our live event, a "debate" between @ckane a….
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tummy rubs.
EVERYONE, stop everything and watch this. It’ll make your day 100x better
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RT @keithepetri: Never thought I'd be enamored by floor price optimization, but @marketecturetv knows how to bring the content 🔥. 👏🏼 @mikeo….
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RT @101Programmatic: What’s wrong with TTD Kokai?. My personal experience with the platform is in the thread below ⬇️ .
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it is not insulting to say that companies in digital advertising do not have a classically defined competitive moat. In this space, success is driven by consistent, cumulative, and excellent execution.
@airgups23 there has never been a technology moat in digital advertising, outside of walled gardens / content lock in. depending on your company type, you still need time, money, and engineers to build - regardless of AI.
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RT @craigzLiszt: The perfect founder team is one where one founder is autistic and the other has adhd. The perfect solo-founder has both.
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It's been great working with Eric, Joe, and the whole @aperiamventures team. Would recommend Aperiam to any founder starting something new, their advice was invaluable and they are so easy to work with.
Huge congrats to @aperiamventures portfolio company Sincera on their acquisition by @TheTradeDesk!. @mikeosullivan and Ian Meyers are two of the strongest founder/operators in ad tech. In a remarkably a short period of time Sincera has established itself as a critical player in.
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RT @TheTradeDesk: We're excited to announce we're acquiring Sincera. Sincera helps advertisers understand the quality of data provided by….
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RT @GrantSlatton: the elites don't want you to know this, but you can trivially pop out the crappy plastic wheels of your office chair and….
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