What can I say about this? Thanks everybody! 😍.

Happy to share that behind the so-called curtains, I'm working on another company: The Paid Social Club. Check the video for more information or

Quick update here on X. I am working on a lot of things at the moment. Specially focussed on data, scripts and AI. Working with Cursor, BigQuery and all that stuff. Really blown away with what is possible these days and can't wait to show you on the @smx and @adwexp stage after.

Not once, but twice!. You'll find me at @adwexp this year with two sessions about BigQuery for PPC people. See you there! 🇮🇹

That was the main part of the #GML2025 event here in Dublin 🇮🇪 Tomorrow a new keynote, some breakout sessions and flying home 🇳🇱

Hello Dublin! 🇮🇪 . @Google , see you in a bit for Google Marketing Live 2025 EMEA edition.

Yes, that's just me writing a blogpost on freaking Search Engine Land! 😅😍.

Happy to say I'll be attending the EMEA event live in Dublin this year !.

Wow! This will mean a lot, and really a lot, more impressions on your Demand Gen campaigns!.

Throwback to the last time I visited @heroconf back in 2019 😍. Next up: the 2025 edition! Tomorrow I'll fly to 🇬🇧 to present this Thursday about BigQuery in a PPC landscap. Hope to see you there!.

Flying to 🇱🇹 for @DME_Conference. The first time for me visiting this event. I'll be speaking tomorrow about AI in the PPC landscape. If you are there, feel free to say hi 😎.

I had to leave early so I've missed the one and only Mike Rhodes. But for a good cause. My musical hero @StevenWilsonHQ was in Amsterdam and I had the opportunity to meet him in real life!

Offcourse I had to go and see @Digital_Liam at @FriendsofSearch yesterday. Liam and I have spoken about ten times online already and I think I'm the one who tipped him for this event or am I mistaken here @EdWords ? 😂 Nice talk Liam! Looking forward to seeing you in Brighton!.

The most fun talk at @FriendsofSearch was from Jyll Saskin Gales. Really nice examples of great ads with a fun-twist while keeping up with the brand values.

The 2nd session I've attended yesterday at @FriendsofSearch was from no other than @AndrewLolk. I've seen him speak like a million times already but it's always fun and entertaining. It wasn't groundbreaking new stuff, but he really has some nice insights on the industry.

The session from @siliconvallaeys was inspiring as always. Whether it is about smart bidding or AI: Frederick is always keen on inspiring the audience. Great start of the day at @FriendsofSearch

Yesterday, I had the pleasure to visit @FriendsofSearch for like the 10th time already. The older I get, the more people I know. It keeps surprising me how many Dutchies are really good and active in this business. Good to see! A short summary of the sessions I've attended 👇👇.

Shortcuts in Meta you really should now about if you are an advertiser!. @Meta

We all think we know how to measure our PPC campaigns. But it goes much further than simply conversion pixels and SST. Let’s take a deep dive into the possibilities of Google Ads conversions. And start with the basics:. What are conversions?.A conversion is reaching what you want

As the marketing landscape evolves, AI is no longer just a buzzword—it’s a tool that can help agencies thrive. On February 12th, I’m joining a panel of experts to discuss how AI can streamline operations, improve client reporting, and boost overall efficiency—without adding