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Tyler Kelly Profile
Tyler Kelly

@TylerKellyBasis

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63

President at @basisglobaltech | Digital Media Expert | Transforming the Way Marketers Plan, Buy, Optimize, and Report their Digital Campaigns

Dallas, Texas
Joined January 2024
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@TylerKellyBasis
Tyler Kelly
4 months
@basisglobaltech @Cannes_Lions We’ll be on-site Sunday through Thursday and are always up for a great chat with even better company. If you’ll be there, shoot me a message and let’s find time to connect. 📍Learn more + check in here: .#CannesLions #BasisOasis #Cannes2025.
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basis.com
Meet our team, attend exclusive events, and more: Say “bonjour” to the Grand Basis Oasis at Cannes Lions, your five-star retreat to relax, refresh and recharge.
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@TylerKellyBasis
Tyler Kelly
4 months
@basisglobaltech @Cannes_Lions If you’ll be in town, swing by The Grand Basis Oasis, our five-star retreat just steps from the Croisette. Quick drink? Recharge between sessions? Deeper convo about the future of digital advertising? Yep, we’ve got you covered.
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@grok
Grok
5 hours
Join millions who have switched to Grok.
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@TylerKellyBasis
Tyler Kelly
4 months
It’s about that time again! The @basisglobaltech team is heading to @Cannes_Lions, June 16–20, for a week of creativity, connection, and conversation—and we’d love to see you there.
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@TylerKellyBasis
Tyler Kelly
4 months
@Beet_TV @basisglobaltech Big thanks to and Peer39 for having me. Excited to keep the conversation going next week at POSSIBLE in Miami. You can watch the full interview here:
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@TylerKellyBasis
Tyler Kelly
4 months
@Beet_TV Advertisers want clarity. They want to know where their ads are running and what kind of content they’re supporting. I'm proud that the @basisglobaltech team has partnered with Peer39 to help make that kind of visibility the new standard.
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@TylerKellyBasis
Tyler Kelly
4 months
#CTV is evolving, and the black box is finally starting to open. I recently joined @Beet_TV’s Road to #POSSIBLE2025 series (presented by Peer39) to talk transparency, frequency strategy, and how advertisers can navigate the next phase of #programmatic.
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@TylerKellyBasis
Tyler Kelly
4 months
@KatieRisch @SheRunsItOrg @basisglobaltech @SanofiUS @Marlins If you’re attending #POSSIBLE2025, join us:.📍Ocean Lawn.📅 April 30.🕐 1:00 PM lunch | 1:30 PM panel. Looking forward to a great conversation with some brilliant minds!.
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@TylerKellyBasis
Tyler Kelly
4 months
@KatieRisch @SheRunsItOrg @basisglobaltech This panel brings that dynamic to life, featuring stories from leadership duos at @SanofiUS, Havas, and the @Marlins. We’ll dig into what makes these partnerships work—and why they matter for the future of our industry.
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@TylerKellyBasis
Tyler Kelly
4 months
@KatieRisch @SheRunsItOrg The most effective leadership isn’t solo—it’s built on trust, shared ambition, and honest collaboration. At @basisglobaltech, I’ve had the privilege of working alongside Katie as we’ve grown the business and challenged the status quo—together.
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@TylerKellyBasis
Tyler Kelly
4 months
Excited to join @KatieRisch at #POSSIBLE2025 in Miami for the She Runs It, He Gets It panel. @SheRunsItOrg
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@TylerKellyBasis
Tyler Kelly
7 months
It’s only right that with the #SuperBowl right around the corner, we talk about live sports #advertising. With a changing media landscape, thanks to streaming and other fan preferences, you can say it's reaching an MVP level! 🏈 @basisglobaltech
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basis.com
The live sports broadcast landscape is changing. See how sports advertisers can effectively reach and connect with fans in the digital age.
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@TylerKellyBasis
Tyler Kelly
7 months
Because of #GenerativeAI and #DAM, our roles in #marketing are going to evolve. More technical skills are being etched into #advertising, and as a new year starts, this is the best time to start upskilling and become the most efficient you can be. @cmswire
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cmswire.com
We believe DAM could become a “story engine” for marketing campaigns.
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@TylerKellyBasis
Tyler Kelly
8 months
🚨 CES is almost here! 🚨 We’re excited to share that Basis will have a suite at the Aria throughout the week for meetings, demos, and some much-needed hospitality. Let me know if you want to stop by or meet up - Looking forward to seeing you there! #CES2024 #TeamBasis
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@TylerKellyBasis
Tyler Kelly
8 months
BasisAutomate+ gives marketers added efficiencies across media planning, performance, and measurement. The better tools you have paired with knowledge are going to take you to great places. For marketers who want to level up, this is a prime avenue to do so @basisglobaltech
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@TylerKellyBasis
Tyler Kelly
9 months
.@basisglobaltech is helping usher in the New Golden Age of Advertising. A unified advertising automation platform without the useless bells and whistles. Tools that give us the value we care about.The journey starts now 🍸 . #Basis #Technology #Advertising #AdTech
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@TylerKellyBasis
Tyler Kelly
9 months
#Misinformation is a major problem online and social media is a megaphone for it. #SocialMedia presents #advertisers with great value but this is one of the big drawbacks. An issue that simply can’t be ignored as much as we want to. @basisglobaltech
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basis.com
With misinformation and hate speech continuing to flood social networks, what can advertisers do to protect their brands/clients?
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@TylerKellyBasis
Tyler Kelly
10 months
Making our mark on the advertising world not just for our innovations or strategies but because of our people. Recently Basis was named by Great Place to Work to its “Best Workplaces in Advertising and Marketing in 2024” list! So proud of our team!
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@TylerKellyBasis
Tyler Kelly
10 months
As #CTV takes up more of the #advertising landscape, advertisers have to navigate its fragmentation effectively. By focusing on #BrandSafety in planning, precise targeting, and measurement, advertising teams can fully capitalize on CTV's advantages.
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basis.com
Learn how to most effectively plan, target, and measure connected TV advertising campaigns in today's fragmented landscape
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@TylerKellyBasis
Tyler Kelly
11 months
Next week, we’re thrilled to be heading to #AWNEWYORK24 and bringing the Basis Oasis with us! 🗽🌴. We have an entire week planned with good drinks, good food, and good conversation. I’m excited to make my way to NYC next week and I hope to see you there! @basisglobaltech #NYC
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@TylerKellyBasis
Tyler Kelly
1 year
Excited to share that we're a 2024 #AdExchangerAwards finalist for 'Best Account Support by a Technology Company' and our own Ian Trider for 'Rising Star - Leadership Under 40'. It's great to see recognition for our team's hard work. #DigitalAdvertising #AdTech
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