Jason Panzer
@JasonPanzer
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Following
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President @hexclad - Recovering Tech Investment Banker and M&A Lawyer - building a best in class consumer brand. Ecom Grandpa on @9operators podcast.
It Depends
Joined February 2009
Check out the full list of Panzerisms from.@9operators . 🧵A thread⬇️.
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Investment bankers are ELITE B2B marketers. Leveraging this experience while running @hexclad and learning the consumer with @winer_danny has been huge.
Operators E129: Confessions of a Consumer Banker.with @arashfarin . @mikebeckhamsm @mbertulli @JasonPanzer @SeanEcom .Watch the full episode below 👇
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As a banker selling companies I had to tell the company's story to potential buyers. Trying to land new business I had to tell my story and the story of my firm.
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Focus on the story. Want to sell more, make the story better.
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This is something @hexclad did well from the beginning because the founders knew how to sell.
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Get attention then tell a good story and maybe you make a sale. Getting the story right is key.
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Whether you are a tech company or sell to consumers - great marketing is about storytelling.
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Having people tell me they love @hexclad products never gets old.
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If you want to crush BFCM 2025 you need to attend this online event - 25 speakers, panels, training sessions - its crazy how valuable this is - check out
9operators.com
Join us Sep 12th (Fri) from 1pm–4pm EST for the only Black Friday (online) event by operators, for operators.
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Team continuing to set the standard.
Yuki Tsunoda is our newest Global Brand Ambassador! . Yuki and @GordonRamsay are both laser-focused on performance, whether it’s in the kitchen or behind the wheel. 🍳🏎️
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We did a banger AI episode on @9operators yesterday morning. I’m really pumped for my own team to listen and learn.
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Was lucky enough to play the Old Course at St. Andrews on a nice day yesterday. Here’s my tee shot at the famous Road Hole #17 where you have a little pressure due to the building you need to hit the tee shot over.
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RT @AaronOrendorff: A banker, a lawyer, and a DTC president walk into a bar …. Finally, @JasonPanzer’s long-awaited, much-demanded how to s….
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Love this one.
Operators E124: Winning Big In Consumer With Grüns' Founder @chadjanis . @SeanEcom @mikebeckhamsm @mbertulli @JasonPanzer.Watch the full episode below👇
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Poor communication is just lazy - especially with AI available - sending an email with 4 attachments you expect someone to click through and figure out what you want? Long sentences with no summary? Use AI to summarize then EDIT BEFORE SENDING - BE BETTER.
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Being exceptionally good at anything requires an obsessive amount of work. There are no shortcuts.
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Two things organizations should be thinking about a lot these days - 1 - internal communication and 2 - Impact of AI. I’ve been slow to get on top of these issues but have lots of thoughts here. More to come.
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Come join me on the Israel Tech Mission’s upcoming eCommerce leaders trip to Israel, September 14–18. We’ll explore Israel’s incredible tech, business & political scene, meet execs from Meta Israel, Wix, Aleph VC & more, and connect with peers from OpenStore, Overtime Sports,.
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