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🛸 Matt Verlaque Profile
🛸 Matt Verlaque

@MattVerlaque

Followers
900
Following
5K
Media
179
Statuses
2K

Fireman 🚒 turned SaaS founder. CEO @ Precision. Prev COO @ SaaS Academy, CEO @ UpLaunch (acq. 2020). Husband, father of 3 boys.

Frederick, MD
Joined July 2011
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@MattVerlaque
🛸 Matt Verlaque
4 days
RT @evanlapointe: This answer from @SecretCFO is maybe my favorite piece of written material in the world. The writer (a finance VP) asked….
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@MattVerlaque
🛸 Matt Verlaque
1 month
And an awesome conversation followed 🙏 so pumped to meet you and hang @andrewculver.
@andrewculver
Andrew Culver
1 month
Yesterday I got on a flight and started listening to a book I’ve been wanting to read. This morning I woke up, arrived at an event, introduced myself to the first stranger I saw, and it was one of the authors of the book. 🤯.
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@MattVerlaque
🛸 Matt Verlaque
2 months
RT @david_perell: Years ago, a mentor said to me: “It’s your job to have the highest quality standards of anybody you work with. You’ll fac….
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@MattVerlaque
🛸 Matt Verlaque
2 months
AI will make you dumber - unless you fight to be smart.
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@MattVerlaque
🛸 Matt Verlaque
3 months
RT @danmartell: No idea survives first contact with customers. Stop hiding, start selling.
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@MattVerlaque
🛸 Matt Verlaque
3 months
RT @tylertringas: Reminder.
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@MattVerlaque
🛸 Matt Verlaque
4 months
RT @AlexZerbach: I bet you 10% equity that the answer to your growth goals are hiding in plain sight within your data. You either. ☑️….
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@MattVerlaque
🛸 Matt Verlaque
5 months
RT @clairevo: Give A Shit is a cultural pillar I will carry in to any team I’m on. It’s not just for product, you have to Give A Shit about….
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@MattVerlaque
🛸 Matt Verlaque
7 months
RT @clairevo: Someone asked me today how to make things go faster in a startup:.- have a clear and tops down view of where you’re headed.-….
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@MattVerlaque
🛸 Matt Verlaque
7 months
RT @shl: It’s easy to be right. It’s hard to build things and take financial risks that reward you for being right.
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@MattVerlaque
🛸 Matt Verlaque
8 months
RT @thepatwalls: Starter Story Academy in a nutshell:
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@MattVerlaque
🛸 Matt Verlaque
8 months
Nerding out on this lesson with @clairevo and @gaganbiyani . Building software in 2024 is so incredibly different than building it in 2016 (when I did my first company). Biggest risk I see is pulling 2016 moves in 2024 😂. Always the student - thanks for sharing your genius
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@MattVerlaque
🛸 Matt Verlaque
8 months
Written for all ages, let’s goooooo 🔥🔥🔥.
@Andrew_Swirsky
Andrew Swirsky - Water Data & Technology
8 months
Picked up Software as a Service ebook by @danmartell @MattVerlaque @JohnnyPage2 . My 6 year old is helping me with the tough chapters. She learned how to read CHICKEN today and it came in handy for chapter 1
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@MattVerlaque
🛸 Matt Verlaque
8 months
RT @jasonfried: There's nothing complicated about company culture. Culture simply happens. It's emergent behavior. There's nothing to do,….
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@MattVerlaque
🛸 Matt Verlaque
8 months
RT @clairevo: Things you don’t need to worry about when white knuckling PMF:. - Brand name.- Logo.- Domain.- Jazzed up fake screenshots.- J….
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@MattVerlaque
🛸 Matt Verlaque
8 months
There's one metric that's the gold standard for any self-funded company. Don't care if it's an agency, a coaching business, or a software company. It's the ONE THING you need to measure that tells you the efficiency of your entire customer acquisition process, and dictates how.
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@MattVerlaque
🛸 Matt Verlaque
8 months
"For any problem in the business, be the person who has the data to figure out why it happened.". This was the advice I was given as a first time COO - and I really took it to heart. Looking back, building out the "causal chain of metrics" that made up the business was the first.
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@MattVerlaque
🛸 Matt Verlaque
8 months
Did you know that you can run great ads and still not grow your following?. There's one metric that you can measure in order to solve for this. but lots of people never measure it. It's called PROFILE CONVERSION RATE. (it feels simple when you think about it). For a given.
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@MattVerlaque
🛸 Matt Verlaque
8 months
There are many ways to start a week. but only one RIGHT way (if you run a business). It's by GETTING IN THE DATA. For every metric I care about in any of my companies, I look at three weekly criteria:. 💯 LAST WEEK'S NUMBER. How did we perform in the week that just ended
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@MattVerlaque
🛸 Matt Verlaque
8 months
Friendly reminder that you're probably doing things that felt impossible three years ago. The only thing left for you to do is not quit.
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