Matthew Mellinger
@MattMelli
Followers
501
Following
620
Media
138
Statuses
735
Building a Local SEO agency & SEO Analytics Tool ( @SeoGets ). Love God, my family, local SEO, disc golf, and wrestling.
Cookeville, TN
Joined January 2023
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Pinned Tweet
Curious about how toxic backlinks may or may not impact SEO? 👀
Check out my case study sharing my experience (and data) on dealing with toxic backlinks for our local SEO client.
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@Krabs_Bets
Even better, you have to heckle both teams. That way even more parents are upset. 😂
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@mountainwesttax
Beautiful home, but am I the only one stunned by the price for the sq ft and lot size of this property?
Im in my own little world here in middle TN. 😂🤷♂️
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Google Search Console’s data is unmatched, but getting any valuable information from it is a massive pain in the butt. Especially when managing multiple websites.
That's why we built
@seogets
.
All the power of Google Search Console data in one intuitive, user-friendly app.
No
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@mikefutia
@lilyraynyc
@iambrandonsalt
@retro_dodo
Hahahaha I’m dying right now. The fact a simple question was taken so personal is ironic and showing.
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@pavlos1944
Secret tip: you can use to get pages indexed within 24-48hrs even if it’s not your website (if they are indexable links). I use it for high value do-follow directory links and works like a charm. 🤝
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@AlexLathery
Open source, hosting is self-managed so can’t have my prices jacked up with hands tied, tons of flexibility, easy for custom post types, and the list could go on.
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@SullyBusiness
Buy 100,000 seeds. Sell 100,000 tomato plants and become a bajillionare. Ez money.
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@RocketDotNet
>
@kinsta
all day everyday.
Hey
@MarkGavalda
, who greenit this
@Kinsta
review of your competitor
@RocketDotNet
? Taking a shot at a competitor because their CEO cares enough AND has the technical skills to pitch in and help customers because he wants to and can? That’s low. Do better.
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@webjuice_ie
Rarely, but had a huge impact on a local SEO client of ours.
Writing the case study on it now. 👀
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One of the best parts about having a 🔥 dev like
@goenning
is the speed at which we can implement great feedback from our customers.
I don't know how many of our users have suggested a tweak on the UI/UX that makes complete sense, only to have it fixed within a week. 👀💪
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Feelsgoodman. 📈
Local SEO doesn’t have to be difficult. 🤝
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I've never been great with off-page SEO (I love me some on-page and technical SEO), but after reading more about RankSpam and Trustflow, I think had a realization.
Your backlink profile is like a race, where you and your competitors are striving to be at the top of Google's
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@NinaClapperton
Then I would count it at a conservative multiple if you were to sell it quickly. It does exist and is an asset, though not realized gains.
It’d be an more accurate representation of where you could get to in terms of liquidity in less than 30 days.
That’s just my 2 cents. 🤷♂️
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yes, GSC has the most powerful data for your google rankings.
Imagine if there was an amazing app that made the data even more enjoyable and easier to use. 👀
The most underrated SEO tool ever is most definitely not Ahrefs or Semrush.
It doesn't get as much credit as it should, and you probably should spend more time looking at the real-time data it provides.
It's called Google Search Console, and it's free...
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@realEstateTrent
Lead goals (make 20 calls) vs lag goals (make $100k).
Lag goals help inform what lead goals should be, but then the need is to knock out the lead goals and not worry about the lag.
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@nickhancock8
For local SEO:
1. Build Backlinks
@garethaboyd
2. Optimize Content(query hunter)
@marcusreidy
3. Fill out every possible thing in GBP and post regularly about your business.
🤝 you’re welcome.
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@ClintFiore
Own a small local SEO agency crushing it for our clients.
Love to connect with any owners that want to improve their google ranking locally (no sales pitch, just value).
Share this with any biz owners that might find it helpful. 🤝
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@garethaboyd
Can you expound on this? “Build links to the homepage, let internal pages earn them by themself.”
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I’d be more afraid if no one wanted to copy us than if someone wants to copy.
Time to build the moat (distribution , product improvements, and a brand). 🤝
My SaaS got cloned in record time 😡
I launched last Friday and 5 days later it has been already duplicated.
How do you deal with copycats?
#buildinpublic
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@Charles_SEO
This is the bigger issue.
@searchliaison
@iambrandonsalt
@BrockbankJames
@searchliaison
I'm not involved with Brandon's site, but I appreciate the detailed response. Valid points & I totally agree.
By the same token, that doesn't explain how this thread from LinusTechTips is ranking
#4
. [This is the ENTIRE thread]
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Just got my tickets for
@MainStSummit
in October.
Thanks
@ryanraysr
for putting it on my radar and looking forward to connecting with some heavy hitters in the SMB world.
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This is how you win in SaaS. 🔥🤝
Feature request to feature delivery within one hour ⚡️
P.S you can now turn dark mode to your Youform in just one click.
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Is
@YouTube
making other people watch two ads now, even if you skip the first one? 🤮
Is that just me??
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It’s the small things in life.
Heard a great horned owl in our backyard and my daughter was still awake, so we hopped outback and got to see it for a few mins before it flew away.
Made both our nights. I love moments like that with my family.
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Love seeing our SEO clients achieve massive wins! 🚀
This client experienced 171% growth in the past 3 months.
They went from not appearing on Google for one of their service verticals to dominating search results across their entire city. 👀💪
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@matt_vanswol
Ngl, saw this post and looking to dig mine up for my kids. Some great memories on there.
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@NinaClapperton
What’s the purpose of knowing your net worth (think that matters).
It’s obviously unrealized gains that could go to zero, but so are stocks, and they are normally counted in net worth. However, stocks are more liquid.
Not full answer, but hopefully helpful to think about. 🤝
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Fantastic branding and design from
@EthanDriskill
!
Recorded a 10 minute audit on some ideas to get them ranking at the top of their local google search for their main keywords like "house cleaning services" and "house cleaners near me".
Hopefully you find this helpful!
Who says service business branding should be simple and cheap?
Say goodbye to 99designs and embrace great branding ✌️
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@AndrewBeckUSA
@TimSchwei
paging
@jmeson_white
. I know Andrew has a sea of submissions, but personally know and can vouch for Tim's work and think this might be a great fit. Can you make sure he sees this? 🤝
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@ViperChill
Haha I trust
@ViperChill
a little more than some random Reddit spokesperson that’s clueless. 😂
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@NicheDown
As everyone has been mentioning, bounce rate is a different metric in GA. It’s the inverse of your engagement rate (which can sometimes just mean your on a page for 10+ seconds with no other action).
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My wife trying to wrestle my 2 year old son while changing his diaper. 😂💀
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New landing page and features coming soon. Affiliates and agencies will love this next feature.
Always building.
@seogets
🚀
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@theDSOguy
@jasonshah
@BowTiedGatorDDS
@DentistryUnder1
@website_joe
@cody_baird
All solid names on there! 💪
Love to chat Jason.
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I've been doing more research on disavowing toxic backlinks.
The
#1
ranking case study shows a correlation between removing their disavow file and traffic growth (though many factors occurred and were not isolated).
He then puts this in the summary...
My question is, how can
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Tagging some guys I think may find it interesting:
@garethaboyd
@andy_wlker
@irentdumpsters
@GrindstoneSEO
@AlexLathery
@theseoguy_
@webjuice_ie
@nathangotch
@Kasra_Dash
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This 100%👇
@LeadershipAcad1
Marketing generalists suck. This is true whether it’s an agency, a local junior hire or an overseas team member.
It is like hiring a landscaper to fix your drywall.
50% of them wouldn’t know where to start
40% of them would fix the wall but the results would be mediocre
9% of
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@nichepursuits
The more I do this with sites I have access to, the less I trust ahrefs data. 😂
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@AnneMossYeys
@therobertleonar
You can toggle different types of view types where I highlighted below. Think you can find it here.
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It’s always great to get fresh, outside perspectives on your website. Some great notes from
@fatjoedavies
.
My site is at 16:17.
And great job on designing the site,
@KumailNanji
. 🤝
10 agencies owners submitted their website for me to ROAST in our community Scalers 🔥
I hold nothing back.
Sorry in advance
@MattMelli
&
@robfellingham
.
Here's the ROAST 👇
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Great video by
@website_joe
!
Wanted to add a little bit more value by adding the Local SEO side of it for you
@rampulla_andrew
.
1. Add Name, Address, and Phone Number in the footer. Embedding GBP is great as well.
2. Create service pages for each one of your services.
3.
Learn something from these guys – this is a really solid website! Just some minor tweaks and 🚀
@rampulla_andrew
WWWednesday – Week 4
Comments welcome. Retweets appreciated.
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Today is the day to just start off Twitter and get work done. 😂🤝
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@DarrenShaw_
I also don't think schema will ever really "harm" your site (unless you're trying to manipulate it and screw something up).
So while it may have little impact in some areas, it might have larger impact with things like SGE.
It doesn't take too long to do, so why not have it
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Goodbye regex in google search console.
Hello multi-query and multi-page filtering in
@seogets
.
All of your SEO answers now at your fingertips.
#seo
#Analytics
#AffiliateMarketing
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@beehiiv
Trying to create a new account under a new email, but getting an error message. Best way to contact support because it wants me to create an account to submit a ticket... which I can't do.
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If you're an SEO Blueprint member, I've just posted some big news in the Facebook Group. Coming soon...
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@GrindstoneSEO
Haha I have a recent case study on toxic links that shocked me. Believed some until I tested it and 100% was being affected by bad links.
Put me in the “worked on site with neg-SEO” bucket for sure.
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Doesn’t have to be overly complicated. Start with the basics and build consistent google reviews.
I've talked to many local SEO experts
Listened to numerus podcasts
& the one big tip they all have to improve your local search ranking
is you guessed it... GET GOOD GOOGLE REVIEWS
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This is customer service. 💪🤝 this is how businesses make raving fans.
A regular told me one of our cafes wasn’t suitable for children, and I thanked her.
Here's what happened:
One of our cafes got some negative feedback.
I take all negative feedback personally but this one really hurt.
One of our regulars messaged us on Instagram saying that
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@jon_molitor
@mhp_guy
A man that takes action instead of watching. Love it! 💪 keep consistent with it and it’ll pay off.
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How did I just discover this was a thing? Pinning a list to make categorized feeds. 🤯
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Hint: you’ve always needed them. 😎
Grow your email list, grow your social media accounts, grow your YouTube channel…
Because it looks like you’re gonna need them.
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@WhiteBoardFin
Do wanna let you know I appreciate your content. Quality over quantity.
Keep up the grind. 💪
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@GrindstoneSEO
Haha tried to cover for you until you got service back. 😂 let’s do it again soon.
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That’s why I recommend using
@PlausibleHQ
. That way you can see the reckoning in real time. 😂🤝
good thing GA4 doesn't show me today's traffic so I can pretend i'm not rekt till tomorrow
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Just found out that a guy that we helped with his website and GBP for one day (for free) is now getting 2 leads/week. Insane! 🤯
High ticket service in a very low competition area. Money Keyword shows his GBP panel.
He has made over $40k in the past month from our leads...
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🤮
Google Is Pulling Out All The Scumbag Stops And Is Now Actively Monetizing Businesses Google Business Profiles With Local Services Ads For ALL Of Their Competitors Directly In Their Own Google Business Profile. When Will The Greed Stop? This Is A Terrible Look And Move.
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@OptimusCFO
@revodicka
@guessworkinvest
Thanks
@optimuscfo
!
@revodicka
You can definitely handle it in house if you feel comfortable around tech (websites, GBP, etc).
We wrote an article that has a bunch of solid fundamentals, but would also love to hop on a call to connect and help fill in any missing gaps on
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@JamesonCamp
@GrindstoneSEO
I’m in a similar boat. Been working on changing how our agency acquires links and creates content, in part to grindstone. 🤝
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Picked up a fun little t206 at a local card show. Always enjoy owning a small piece of history.
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@Marie_Haynes
@dowsonQA
Got to take it to the next level without needing to click every time. 😂🤝
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Automation is the best way for compounding tiny gains. 👀🤝
AI this, AI that…
Automating boring stuff has more leverage.
AI is a means and often not your first choice.
#SEO
is flooded by cool fluff, do the opposite and be boring.
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@TonyNames
I got away with one of those once. Price was expensive but knew it was still undervalued and just had to bin cause an offer would alert the person to the domain.
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@trentjhughes
Yep, maybe a mentor in each peer group as well? Or access to specific mentors for specific issues?
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@GuilhemUS
@seogets
Hey Guilhem!
That's a really good question, I had to double check myself. At this moment, it's only search.
However, I'm going to bring this up to
@goenning
to see what his thoughts are about including discover as well. He's been great at getting new features added weekly. 👀
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