💡Ad Hook to Test in Q4: Try a scribble overlay that shows the math of how your product saves money! 💸 Perfect for highlighting a Black Friday deal. Using real handwriting instead of typical text overlays is a great way to stop the scroll.

https://t.co/H3pvp5ukm2

@TaylorHoliday Breaks my heart to have to shatter people’s perception sometimes…😅 Funnels are a myth. The psychological work has already been done long before customers ever see an ad. I’ve been explaining it to clients like this…(seems to help clear up confusion):

I don’t run errands I go on chic little adventures

Frog pushed a coat down over the top of Toad. Frog pulled snowpants up over the bottom of Toad. He put a hat and scarf on Toad’s head. “Help!” cried Toad. “My best friend is trying to kill me!” “I’m only getting you ready for winter,” said Frog.

2:30 pm and finally opened the google doc after warming up to it (since 9 am). we making moves today

👏🏼 👏🏼 👏🏼

Yep, I felt like that when I upgraded my Canva subscription 🤷‍♂️

it’s me! 🤩 super excited to share my chat about all things retention and growth, with @1800D2C

🤳Having a Brand Face TikTok is a major channel for them! And they have a consistent "brand face" who creates engaging, entertaining videos. Like this video which was one of their highest performers https://t.co/kEVR9pRIYs

Baboon to the Moon🚀is such a fun brand that has incredible people behind it like Carolina! Beyond talent + product, how do they power this rocketship? A Solid Stack☺️ 💙@sanity_io site ☺️@attentiveHQ SMS 🐋@triplewhale analytics 🆘@gorgiasio help desk

The cost to acquire a customer isn't getting any cheaper. Here are 6 actionable, highly effective ways you can invest in improving DTC customer retention today. 👇

if you're looking to spice up your workflow, here's my go-to list of neat lil tools that make my life as a brand marketer/content marketer/advertiser/marketer in general a little bit easier:

Understand the difference between: - Marketing emails: consent required✅ - Transactional emails: consent not required❌ Send the right type of emails accordingly. I've been seeing sneaky apps pop up getting around this... Respect the inbox.📩

Folks you gotta check out the new podcasts/newsletters on https://t.co/hBNBlVNrpU! They are 🔥🔥 1- @retentionroad by @debgotwired The ultimate DTC retention. The first three guests are @couuor @tayfrays @LaCarolinx! These episodes are epic! 2- In Reviews We Trust by

The Retention Road by @debgotwired 🥳🎉 has dropped🎙️ This pod is for serious DTC brands that want to focus on retention actively. Join guests like - @couuor - @tayfrays - @LaCarolinx and more who share inside secrets to scaling retention. Episodes 1-3 are out now 🔽

The DTC retention pod is finally live 🤩🤩🤩 Retention is an afterthought for most brands and I'm here to change that. New brand? Learn grassroots retention tactics. Established brand? Refine your strategy from 7, 8, 9-figure brands! Tune in and LMK who I should host next! 🎧

Spilling my retention secrets 🫖👀 Check out how I’m thinking about a holistic customer journey, traveling in style, and TikTok trends 👇🏼👇🏼👇🏼

The best time to start a community for your DTC brand is most likely when you've acquired at least 1000 customers Where 10% of those are SUPERFANS Then aim for at least 40% of those customers to convert to community members

👀 tune in to get some of my favorite retention keys and tips to get that special spice that = CLTV 🚀✨