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Ian Truscott Profile
Ian Truscott

@IanTruscott

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3xCMO | Advisor | Marketer | Creator of ART (Awareness, Revenue & Trust) - Chief Bottle Washer @rockstarcmo | Not here often mostly on LI and Threads.....

London
Joined January 2009
Don't wanna be here? Send us removal request.
@RockstarCMO
Rockstar CMO
2 years
🎙️D-R-O-P-P-E-D-!-!-> #187 - This week Jeff Clark shares his 5 F’in Content Management Challenges and Robert Rose is borrowing content with a cocktail in our virtual bar. https://t.co/Bu75h83qJR
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@MPNPodcasts
Marketing Podcast Network
2 years
It's @RockstarCMO day on #MPN! Fire up your Saturday as @IanTruscott talks #impostorsyndrome, interviews Mavuus founder Dilya Abushayeva, and welcomes @Robert_Rose for more content inspiration: https://t.co/zPsNI1VKcB #marketing #advertising #storytelling #contentmarketing
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@RockstarCMO
Rockstar CMO
2 years
🎙️D-R-O-P-P-E-D-!-> Rockstar CMO FM #177 - This week Ian shares a thought on counting cards & marketing, Keith Smith host of @Fuel_Podcast shares what he's learned about creativity & diversity and brand expert @ToddIrwin44 is in thel bar taking about X:
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@RockstarCMO
Rockstar CMO
2 years
🎙️-D-R-O-P-P-E-D-!->> Rockstar CMO FM #175 - This week Jeff and @IanTruscott share their analysts stories from both sides of the fence, @toddirwin44 of Fazer returns to talk about brand acquisition and @Robert_Rose unpicks a thread over a cocktail.
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@IanTruscott
Ian Truscott
2 years
Swearing in your marketing? 🧐 This week's Tuesday thingy, of course, if you follow on the *other* app, you'd know that already, I am iantruscott over there too.... https://t.co/agHEqajfs5
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@IanTruscott
Ian Truscott
2 years
Like everyone, giving Threads a go (after Mastadon and https://t.co/OsI2HHb6pD) - I don't have great FB or Insta game, so not got the same community I have here, so ping me over there if you are on -
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threads.com
71 Followers • 0 Threads • 3xCMO and Chief Bottle Washer at Rockstar CMO || Not a rockstar, just creating ART in B2B (Awareness, Revenue & Trust) for our clients. See the latest conversations with...
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@RockstarCMO
Rockstar CMO
2 years
🎙️D-R-O-P-P-E-D-!-> Rockstar CMO FM #174 - This week Jeff asks Ian to share his 5 f’in B2B personas, the business storytelling guy @mattwoodget from Go Narrative returns & @Robert_Rose shares the truth about truths that become facts over a cocktail - https://t.co/Fhk0AOdrrH
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@IanTruscott
Ian Truscott
2 years
The "for you" stream seems to be more "for them".
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@RockstarCMO
Rockstar CMO
2 years
🎙️-D-R-O-P-P-E-D-!->> Rockstar CMO FM #171: This week Jeff has some tips on measuring brand, @IanTruscott goes backstage with Evergreen Trading’s COO Mark Ordover and in the virtual bar @Robert_Rose chats about ChatGPT in Content Marketing Episode. https://t.co/8K8fVGxs5h
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@RockstarCMO
Rockstar CMO
2 years
🎙️D-R-O-P-P-E-D-! Rockstar CMO FM #170: This week Jeff shares 5 campaign fundamentals, Ian has a fun convo w/ Jill Jago co-founder of Vermouth a sustainable cosmetics startup - @Robert_Rose asks; is your content for a library or a network?
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@RockstarCMO
Rockstar CMO
2 years
🎙️-D-R-O-P-P-E-D-!->> Rockstar CMO FM #169: This week Jeff shares advice on customer marketing, @IanTruscott goes backstage with Connor Altier, Global Brand Strategy Lead at Reebok and @Robert_Rose is in the bar discussing marketing mnemonics. Enjoy! https://t.co/ZeBlro9lno
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@IanTruscott
Ian Truscott
2 years
Not doing so much of the Twitter - but had a bit of a scroll - and then this - “Never cheat on sleep, you've been together for years” from @emilybinder made me smile and this ain’t so bad… (follow her for other startup tips and voice marketing gold)
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@MPNPodcasts
Marketing Podcast Network
2 years
Don't miss this week's Rockstar CMO! @IanTruscott and Jeff Clark revisit the 5 F'n Fundamentals of Marketing, Part 2 of the State of the CMO report is discussed and @Robert_Rose talks about what's not in your content? Listen: https://t.co/BObemiCeSr #marketing #contentmarketing
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@RockstarCMO
Rockstar CMO
2 years
🎙️D-R-O-P-P-E-D-!-> Rockstar CMO FM #168 - Jeff Clark asks @IanTruscott for 5' f'in' content marketing fundamentals, @skimmel1returns with 7 top insights from the @cmswire State of CMO research report & @Robert_Rose looks at what's not there in the bar - https://t.co/MTnSNhROIR
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@MPNPodcasts
Marketing Podcast Network
3 years
What does it take to be a Rockstar CMO? @Matt Bailey (@sitelogic) dives into the answers with fellow #MPN host @IanTruscott on the latest edition of Endless Coffee Cup! Check it out: https://t.co/hxvDBzJpwi #marketing #strategy #cmo #marketingcareers
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@RockstarCMO
Rockstar CMO
3 years
Dropping into the inbox of our subscribers - The Beat: Computer Love - this week's dose of marketing street knowledge -
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@RockstarCMO
Rockstar CMO
3 years
🎙️-D-R-O-P-P-E-D-!->> Rockstar CMO FM #166: This week, Jeff shares 6 tips for assessing marketing capabilities, @IanTruscott goes backstage w/ @riazkanani of @radiateb2b to geek out on B2B tech & @Robert_Rose asks; are becoming inadvertently indifferent?
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@IanTruscott
Ian Truscott
3 years
Do you have a marketing goal to serve? My latest Tuesday 2¢ blog post - https://t.co/5DM58DPAHj
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@IanTruscott
Ian Truscott
3 years
Been getting into the @NudgePodcast - really good listen, delivered by @p_agnew and another podcast that has convinced me to buy a book. Get It Done just arrived by @ayeletfishbach - splendid stuff... https://t.co/qkHf3tpbcD
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nudgepodcast.com
Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that work.
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