Chris Toy
@ChrisToy
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co-founder/CEO @MarketerHire, enabling 1000s of companies to hire expert marketers on-demand. Also some soccer.
San Francisco, CA
Joined July 2008
Finally dropping this thrilling convo with @ChrisToy (CEO at @MarketerHire). Talked about 'why marketers run the world,' adaptation in the face of consumer behavior shifts, and grand visions for generative AI https://t.co/cyNXNS2azc
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Preview of an upcoming Long Game episode with @christoy, CEO @ MarketerHire. What is a marketer's job?
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Marketers want one thing and it’s disgusting (to keep using Universal Analytics)
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You know why marketing can’t be taught in school? BeReal was the hottest social app 6 months ago. Now it’s dead. Life moves fast. Marketing moves faster.
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As the rich-quick indie AI prods keep launching, marketing will again be the differentiator for most winners
• A marketing strategy is essential, and winging it won't cut it. Most of those who launched after me relied on Twitter for user acquisition. I knew from the get-go that I needed a more comprehensive approach.
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Nice traffic boost to https://t.co/Yoj5IlHeLo from yesterday's blog post. The secret to marketing is to actually do some marketing.
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Marketers aren't worried about AI. Here's what marketers heard during the last 20 years of digital/internet upending our industry (guess how much came true): Search would let people find what they wanted without advertising... Social media would let people would decide what
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We're excited to be chosen as a launch partner for @eriktorenberg 's new tech podcast, Upstream! Make sure you tune in for the first episode with @pmarca
Hey Everybody. I’m excited to finally release my main interview show that I'll host for the rest of my life. First episode with @pmarca is out now. Next guests include @DavidSacks, @balajis, @ezraklein, @KTmBoyle, @JTLonsdale, & more Preview of the episodes below:
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Folks don't seem to realize marketers have been here 100x times before in the digital age. Just like everyone was going to run their own ads, send their own emails, optimize own websites, right? Marketers are who you call to stand out, all these tools do is move that bar.
“Copywriters are not a thing anymore because of generative AI” - direct quote from a founder at SaaSOpen talking about their marketing team.
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At some point it would be really nice if those of us trying to run companies could go a solid 12 months without a once-in-a-generation black-swan macroeconomic event
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Or... @MarketerHire (☞ ͡° ͜ʖ ͡°)☞
Freelancing is so wild. Taxes? That'll be 30%. You thought you were writing? SIKE. You're learning about accounting software. Oh, you sent an invoice? Client won't pay for 6 + months. Buckle up. This is ain't a field for the faint hearted
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Realizing this the first food twitter viral thread I've ever seen... wth
You need to master the technique of making a pan sauce. This is something every self-respecting cook should know. Plus it's a perfect one-pan way to get a healthy, delicious steak sauce in the time it takes to rest your meat. Here's how to make one.
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No branded search spend at least
the new kia logo is so unreadable that at least 30k people a month search for the "KN car" ever since its debut
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The startup graveyard is filled with too many great products without sales and marketing. Please don't be that founder.
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Marketing Product Fit
Liquid Death is the fastest growing non-alcoholic beverage of all time 🤯🤯🤯 They will do $130m of revenue in 2022 selling... Water. In. A. Can. Pure marketing genius.
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