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Nathan Young

@notnathan

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Following
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Creative strategist operating at the intersection of innovation, inclusion, and brand purpose. F1 fan blessed to be able to consult top teams & sponsors.

Minneapolis
Joined March 2009
Don't wanna be here? Send us removal request.
@notnathan
Nathan Young
1 year
Truly the most bizarre timeline.
@litcapital
litquidity
1 year
Imagine not being from the US and watching this as part of our presidential election process
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@notnathan
Nathan Young
1 year
RT @Heminator: Behold, the most remarkable sentence in the annals of polling.
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@grok
Grok
4 days
Join millions who have switched to Grok.
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@notnathan
Nathan Young
1 year
Monstrous SCOTUS decision on presidential immunity with little grounding in case law or constitution. Like leaving a loaded gun unlocked in the home. A complete abdication of responsibility with predictably dire outcomes for our democracy. Shame.
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@notnathan
Nathan Young
1 year
RT @chrislhayes: I think this chart definitively resolves the vibescession debate.
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@notnathan
Nathan Young
2 years
The more partisan our politics the more vulnerable our country is to manipulation. We’ve already seen what happens when one party retrenches firmly into their corner. This country will not endure the retrenchment of both.
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@notnathan
Nathan Young
2 years
And before you reject this assertion out of hand as “Zionist propaganda” consider how quickly that defense rose up. At the mere suggestion that ANY of the posts in support of your political beliefs might be wrong or intentionally misleading….
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@notnathan
Nathan Young
2 years
Many liberals who scoffed at how conservative voters fell for Russian disinformation about Hilary and email are currently gleefully reposting misinformation about Biden and Hamas.
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@notnathan
Nathan Young
2 years
Voters on the fringe of both parties have an equally troubling track record of rejecting expert opinion and a similar susceptibility to misinformation as a result of this phenomenon. Absolutist beliefs & resistance to counter evidence makes you deeply vulnerable to manipulation.
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@notnathan
Nathan Young
2 years
Big part of the problem with political discourse today is the far left correctly asserts that they are better informed than the far right…. But then incorrectly assumes that better informed means fully informed and that their opinion on policy is the absolute truth.
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@notnathan
Nathan Young
2 years
Agree in spirit, but many D2C brands did fare well. Nearly all successful D2C brands had to add a brick & mortar to scale however. WINNERS (by market share).Away - 16%.Harry’s - 10%.Warby Parker - 7%. LOSERS (by market share).Casper - 3%.Glossier - Less than 1%.
@tomfgoodwin
Tom Goodwin
2 years
Remember when everyone was saying " DTC brands are going to change everything" and it turned out that even in the most perfectly suited categories they took negligible market share, made a loss and changed nothing . It's rarely disrupt or die, its often be big and dominate.
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@notnathan
Nathan Young
2 years
Disney+ commercial or Exhibit A for @WGAWest? #plannerbowl.
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@notnathan
Nathan Young
2 years
I have several questions about the @kia commercial. Why did we need to know mom was out of the picture? .Why did plugging in the EV turn the lights on?.Why were the grandparents locked in the house? #plannerbowl.
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@notnathan
Nathan Young
2 years
Volkswagen making an effective case for its cultural relevance at a time when it’s struggling with US audiences. Needs to land its electric line up to finish the trick. #plannerbowl.
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@notnathan
Nathan Young
2 years
No amount of Super Bowl ad spend is going to convince Americans to pronounce TEMU “teh-moo” #plannerbowl.
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@notnathan
Nathan Young
2 years
Pfizer ad was objectively good, though the “outdo cancer” flag in the sand felt a little tacked on #plannerbowl.
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@notnathan
Nathan Young
2 years
Bud Light aiming to reassure the bro demographic that they are here for them. #plannerbowl.
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@notnathan
Nathan Young
2 years
Verizon = unbreakable internet. Got it. #plannerbowl.
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@notnathan
Nathan Young
2 years
Snapchat makes a good case for why it’s been consistently relevant as a smaller social media platform — because in many ways it’s not a social media platform. Not sure it will bring anyone back to Snapchat, but an on brand reminder. #Plannerbowl.
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@notnathan
Nathan Young
2 years
Google nails disability representation in advertising again. Showed realistic representation of challenge and how technology makes life better #Plannerbowl.
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@notnathan
Nathan Young
2 years
Dunkin Ad best use of celebrity so far. Cast relevant to all generations and was *gasp* actually funny. #Plannerbowl.
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