Jock Busuttil
@jockbu
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Freelance head of product, founder of @productpeople_, author, speaker. #productmanagement | #prodmgmt 👉 Find me on @[email protected] #mastodon
London, UK
Joined May 2010
PRODUCTHEAD: Ignoring or embracing complexity?. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @johncutlefish @bfgmartin & @johannaxojw. #prodmgmt #complexity #strategy #agility.
imanageproducts.com
» There may be multiple ‘truths’ about the work depending on how different people frame it » Different groups of people will adopt strategy in stages, and have differing information needs » Fostering...
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PRODUCTHEAD: AI and I have trust issues. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @ttorres Petra Wille @jboogie @benjedwards & @mulegirl. #prodmgmt #trust #vibeCoding.
imanageproducts.com
» What are the factors that lead us to trust someone (or an AI tool)? » Vibe coding is great for prototyping; but for production code, dev teams still rule
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PRODUCTHEAD: The discovery trap. » To keep forward momentum, frame discovery around decision making, not just insight. » Product people fight for the users, our teams and the business’s overall health. #prodmgmt #manifesto #productDiscovery. 📖 Read more:
imanageproducts.com
» To keep forward momentum, frame discovery around decision making, not just insight » Product people fight for the users, our teams and the business’s overall health
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PRODUCTHEAD: Healthy slack in the system. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @ThorMitchell @jbriselli and @mdalmijn . #prodmgmt #humanconnection.
imanageproducts.com
» If you think product management is dead, you may not understand what it involves » Human connection is what really knits organisations together, not process and artefacts » Product roadmaps reflect...
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PRODUCTHEAD: Move fast and break things – AI edition. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @ElenaVerna and @LeahThar. #prodmgmt #revenue #efficiency #genAI.
imanageproducts.com
» What happens when anyone in your org can build and ship product? » GenAI is creating a productivity disparity between companies using it by default and those which are not » Investors are increas...
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PRODUCTHEAD: Job interviews are rubbish / Least evil genAI company / The Great Flattening. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @cwodtke @johncutlefish. #prodmgmt #jobInterviews #genAI #organisationalStructure.
imanageproducts.com
» Job interviews are a terrible way to assess how someone will perform in role » All genAI companies are evil, but some are less evil » Accumulated inefficiency has come back to bite organisations –...
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PRODUCTHEAD: Celebrating Tomer Sharon’s legacy. Tomer Sharon will be remembered for pioneering UX research techniques such as Experience Sampling and Google’s HEART framework. #prodmgmt #productmanagement #uxresearch #userresearch.
imanageproducts.com
» Tomer Sharon will be remembered for pioneering UX research techniques such as Experience Sampling and Google’s HEART framework
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PRODUCTHEAD: The rift between design and product. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @andybudd Haroon Aslam @johncutlefish Scott Colfer @mulegirl @jjg @peterme @ElenaVerna . #prodmgmt #conflict #design.
imanageproducts.com
» Product managers exist in part to free up the specialists to do their thing » Being the point of contact with senior executives and stakeholders tends to also make you accountable to them »...
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Are developers vibe coding themselves out of a job?. And is are AI coding assistants storing up a generational skills shortage for the future – ‘professional debt’, if you will?. #prodmgmt #coding #genAI #promptEngineering.
imanageproducts.com
And is the increasing reliance by junior developers on AI coding assistants storing up a generational skills shortage for the future – ‘professional debt’, if you will?
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PRODUCTHEAD: Bridging cultural divides. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @ErinMeyerINSEAD . #prodmgmt #conflict #culture #context #team.
imanageproducts.com
» Different cultures communicate with varying directness; context heavily influences interpretation and meaning » Leadership, trust, and decision-making styles differ widely across cultural backgro...
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PRODUCTHEAD: Structuring teams for the work. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @ewebber, @johncutlefish, @ShawnAxsom & Jean-Laurent de Morlhon. #prodmgmt #teamTopologies #context.
imanageproducts.com
» Organisational changes will reveal weak spots in the current ways of working before you adapt them » Structure teams differently based on the nature of the work » There is value in using shared...
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PRODUCTHEAD: “It was at that moment he knew …”. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @onejasonknight Maud Larpent and @bfgmartin. #prodmgmt #mistakes #responsibility.
imanageproducts.com
» Be comfortable not having all the answers; trust your team » Prioritise the customer when balancing B2C/B2B decisions » Counteract your cognitive bias towards adding complexity by subtracting
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PRODUCTHEAD: Pragmatism versus idealism. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @onejasonknight Debbie McMahon @johncutlefish and @richmironov. #prodmgmt #pragmatism #idealism #stakeholders.
imanageproducts.com
» There’s a balance between motivating people to a goal and killing their enthusiasm with the gory detail » Just as with users and customers, we need to meet our peers where they are » In most...
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PRODUCTHEAD: Attitudes to technical literacy. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @onejasonknight @richmironov and @johncutlefish. #prodmgmt #technical #skills #learning.
imanageproducts.com
» Choosing not to learn is a choice to be left behind » 4 types of “money story”: cost savings; upselling; new market; and customer satisfaction » Reflections on how we think about aspects of product...
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PRODUCTHEAD: The pendulum swings back to business impact. This week’s #ProductManagement newsletter lovingly curated by @jockbu features Eira Hayward and @mattlemay. #prodmgmt #commercial #skills #impact.
imanageproducts.com
» What product work will deliver the greatest positive impact for the business? » Rather than multiple levels of abstraction, team goals should be 1 step away from the corporate goal » Enabling teams...
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PRODUCTHEAD: Not bricking it — retiring a product with good grace. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @ericmigi and Natasha Tusikov. #prodmgmt #retirement #endoflife #bricking.
imanageproducts.com
» Just over half of product managers surveyed rate themselves poor at retiring a product » Consider how people may continue using your product after it is retired, or the company exits » Activists...
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PRODUCTHEAD: Exponential growth is a myth. This week’s #ProductManagement newsletter lovingly curated by @jockbu features Jason Cohen (@asmartbear). #prodmgmt #growth #businessmodel #matureproducts.
imanageproducts.com
» So-called hypergrowth is quadratic, not exponential (adding a larger fixed amount each year — not multiplying) » Sustainable growth requires new products or built-in virality, not just more...
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PRODUCTHEAD: Is your subscription really a rental?. This week’s #ProductManagement newsletter lovingly curated by @jockbu features Phil Carter, Elena Verna, Jenny Luma & Tien Tzuo. #prodmgmt #subscription #value #businessmodel.
imanageproducts.com
» 10 tactics for subscription value creation » 10 tactics for reducing subscription churn » When switching to a subscription model, initially costs will go up and revenue will decrease
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Ross Webb and I have been chatting about #productmanagement career progression. We cover:. » Visibility as a strategic competency, not self-promotion.» Controlling your narrative through regular updates. and more!. #prodmgmt #careeradvice.
imanageproducts.com
Ross Webb and I have been chatting about product management career progression. We cover topics including: » Thinking of visibility as a strategic competency, not self-promotion » Controlling your...
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PRODUCTHEAD: What to consider when implementing AI in your product. This week’s #ProductManagement newsletter lovingly curated by @jockbu features @GOVUK @GDSTeam & promptfoo. #prodmgmt #genAI #AIguidelines #AIattackvectors.
imanageproducts.com
» Implementing AI means assessing user needs and your data sources » AI technologies run the risk of creating harm — how are you planning for that? » LLMs and genAI open up new vectors for novel...
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