Gillian Rightford
@grightford
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AdTherapist: helping Marketers & Agencies get better skills, relationships & results through strategy, consulting & training.
@gillianrightford.bsky.social
Joined April 2009
Everything you've always wanted to know about Adtherapy and what I do all day in this masterfully produced podcast by @Gasp_4 @Giles_Edwards.
“We associate creativity with risk but it’s actually boring that's risky”. #CTAPod📣 catch @grightford listens to @fer_machado123 & @rorysutherland's view of creativity & risk. But what agencies should do more of is help the client mitigate that risk: https://t.co/8IzUbjTvHj⚡
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Pragmatic but still feels sad. Africa needs a seat at the table.
South Africa’s temporary withdrawal from G20 engagements during the U.S. presidency reflects a pragmatic effort to ease bilateral tensions, but the U.S.-forced move leaves serious concerns about Africa’s representation in global economic governance, leaving no African nation at
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Every time I audit a local business I find the same mistakes over and over. Meta title says Home. Change it to your keyword plus city. Took me 30 seconds to fix this for a plastic surgeon and their rankings shot up overnight. No address in the website footer. Google wants to
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South Africa broke its record for the highest number of international tourists at 10.48 million (2025) top countries by visitors: 🇬🇧UK 🇩🇪Germany 🇺🇸USA Cape Town International Airport exceeded 11 million two-way passengers (a new record)
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Shout out to @ClaysonMonyela for always doing the most for our South African citizens who need help abroad. 🇿🇦🙌
Update: Our sister has been found. She's safe. We have also located her parents. Happy to report that there's now communication between her and the family. Our Consular Team is providing support. Further updates will be provided.
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@RassieRugby We’re on Spotify too👇 https://t.co/ryphjoNrtq
open.spotify.com
Rassie+ · Episode
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@jojoldn Guess a bulk of the credit goes to the folks over at @uncommon_studio for taking UA down this lane on creative. Think “be the problem” was the starting point for it all.
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A real shame. Is there anything he’s doing well?
I want to congratulate @GaytonMcK for ensuring that South Africa lost the annual hosting of the World Surf League championship event that is been held in Jeffreys Bay for the past 42 years. If you had just given the Jbay municipality the money you promised.
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HISTORY FOR BOTSWANA 🇧🇼 Junior competitor Ntungamili Raguin is the first player from Botswana to win a Grand Slam match! #AO26
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Nayi imobile library for the kids - please donate, I don’t mind meeting you guys at shopping centres around JHB and PTA.
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We don't have cricket in Iceland for 8 months of the year, but we have great nature always. This is Jökulsárlón, also known as the Glacier Lagoon.
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In our unofficial opinion, you should stay home in this cold, but if you do venture outside, you should stay WARM by looking as COOL as the Equipe de France will at the upcoming Winter Games! ❄️🏂⛷️
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Hans Zimmer’s Interstellar soundtrack being played in Cologne Cathedral.
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There’s music in the air Letta Mbulu 🔥 Look for love in the music Lost in the melody you'll find love There's music in the air It makes the sorrow go Let the music take you there Far from the world you know Sunday playlist 🫶🏿
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ICASA has published new rule that compels Mobile networks to roll over unused data, voice and SMS bundles automatically at least once when they expire. Bundles will be used in order of expiry. The bundle that expires first will be used first. Users will be able to transfer
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Just brilliant
To the x bots bashing my poem for its format to avoid the relevancy of its content: the verse shape is inspired by Minneapolis itself. Stop griping over the structure of a poem and funnel that critical energy towards the federal agents executing American citizens.
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Brilliant ad usual from @davetrott How would you kill your advertising?
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Are they angry, ill disciplined or is there a contest to see how many times they can shoot someone? Why so many shots when one is more than enough? I saw a veteran say if he’d done this in Iraq he’d be court martialled. After the initial shots, more people, more shots. 😢
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This is fascinating. It truly doesn't bother me - but I can see that some people might hate it. "First they came for the closets. Then they took the bath tubs. Now, hotels are stripping away the only thing separating us from the animals: the bathroom door. "
wsj.com
Lodgers looking for peace and quiet are struggling in the era of sliding barn doors, frosted glass panes and sometimes no separation at all.
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Chilling.
This New York Times story is not paywalled, and it shows a second-by-second breakdown of what happened. Please scroll through it. This is not what America, or anywhere, should be https://t.co/fXbS3FOWZc
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The amount of work that goes into developing analytical content like @SquidgeRugby is extraordinary. I’ll still be watching.
Look after yourself @SquidgeRugby brothers. These two changed rugby media. I'll still be watching 👍👍👍👍
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