We’ve been making @Google even Google-ier for over a decade. To celebrate that milestone and our years of collaboration, we’ve put together some highlights of our biggest moments. Check it out:

.@oliviaallen27 spoke with Elizabeth Demaso on The More Everything podcast to discuss leading with guts and grace, being a good boss and person, and the life pivot that took her a step back to launch forward. 🏹 Listen here:

.@oliviaallen27 gives her take on what makes a customer-focused conference unforgettable in today’s market. Her keynote? It’s not about the grand ballrooms—it’s the true community building that matters:

What does it take to create truly impactful customer events? As a seasoned conference pro, @oliviaallen27 believes marketing teams need to bail on the ballroom and focus more on personalization, integration, and connection. Explore her take:

ICYMI, our friends at @Wing pulled off the biggest drone delivery expansion in history alongside @Walmart. We loved teaming up to plan the celebration and amplification of this major moment—congrats!.

We’ll be hosting some intimate dinners and bar take-overs at Cannes, so if you like magnums of rosé, French food, and a chance to pick the Codeword partners’ brains, get on the list to stay in the know on our Cannes plan(ne)s.

Search is no longer dependent on optimization— it’s about credibility in the eyes of AI now. Brands need a plan, and looking at comms, content, and community through @JordanLSKY’s AI Visibility Triangle is the best place to start. Check it out:

Hands up if you’re going to #HexagonLIVE Global 2025. ✋.You’ll be in good company with @oliviaallen27 and @alexiskoedam, who will be on the ground exploring the latest innovations in AI so we can better help our clients. Be sure to connect with them while you’re there.

AI search is flipping the script for how we find info and, by extension, maintain brand reputations. The teams that don’t adapt will fall behind, so @JordanLSKY shared pro tips for how to win at AI search with @adage's @doerrerbrandon:

Dive into @taylorecahill's debrief from #SEOWeek to learn how brands keep up with—and thrive in—an algo-oriented search world. Get the takeaways:

In the face of growing concerns about AI’s role at work, Kyle Monson argues that AI isn’t coming *for* your job, it’s coming *to* your job. Learn how:

Can AI help younger professionals perform like their bosses? Lindsay Grippo explains how junior creatives can use AI not just to punch above their weight, but join a whole new class at work:

Kyle Monson, @mckloskey, and @GabieKur are heading to France to soak up some inspiration from the brightest, boldest minds in the industry at Cannes 2025. Planning to go? Get in touch with them on LinkedIn.

If anyone at Codeword knows data, it’s @JordanLSKY —that's why she’s going to @AdAge’s Data-Driven Marketing Playbook forum. Headed there yourself? Reach out to her on LinkedIn to meet up at the event.

Our friends at @Wing partnered with @DoorDash to officially bring drone delivery to Charlotte. We helped plan the celebrations, from a ribbon-cutting ceremony to a media house party—complete with @panerabread from the sky. Congrats, Wing!.

Case Button, Kyle Monson, and Steve Rousseau are headed to #GoogleIO next week to support the latest and greatest from our friends at @Google. Send them a note on LinkedIn to catch them IRL for a chat about cooking up the best presentations for the biggest breakthroughs.

In light of Grok’s weird glitch across X this week, @oliviaallen27 told @PRNews' @nicoleschuman her simple crisis comms process—and how AI companies can use it when their systems act out.

In @MarketingBrew, @katykelley talked about the marketing trends she’s loving (and not loving), being a Dungeon Master, and what being a marketer means to her—check it out:

Headed to @saastr? @mckloskey and @oliviaallen27 will be there and are ready to chat with you about their deep expertise in developing B2B communication programs for our many clients in this space—reach out on LinkedIn to meet them IRL.

With @PRDaily, @JordanLSKY debuted the “AI visibility triangle,” Codeword’s custom formula for putting audiences over algorithms in an AI era. Unpack AI search from all angles ⬇️

.@GabieKur gave @Provoke_News a behind-the-scenes look into her day-to-day as a PR pro. Her secret weapons? “Make it happen” energy, diplomatic finesse, and several lipsticks in her bag at all times. Check it out: