alex schultz 🏳️🌈
@alexschultz
Followers
12K
Following
38K
Media
74
Statuses
2K
I am gay, vp, analytics & cmo at Meta, member of the board of directors at Lindblad Expeditions and love my jobs. (he/him)
San Francisco
Joined November 2008
If you would like to buy it my book is available to preorder here:
amazon.com
“Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world.” Now, more than ever, there are a myriad...
30
7
131
So exciting. This seems awesome
I've given them a lot of flak for a lot of their housing policies, but if this actually survives politically this will be massive and they deserve enormous credit for it. The first genuinely big and worthwhile move on housing they've made so far.
0
0
0
I love the solutions orientation
Stopping local government from gold-plating net zero requirements shows @SteveReedMP’s determination to get more homes built – but there is still more to do. New by me @unherd. https://t.co/O7tsIiHp9T
0
0
0
I think this is important
Watching UK people my age go for degrowth, wealth taxes and bureaucracy is sad. The UK is a large, kind, functional democracy. These bad policies will harm you, your children and the world. I know you think we never stop talking about growth, but I think we never start. Where
1
0
4
John is a thoughtful and brilliant public servant. This is worth taking seriously
Britain needs nuclear power. Our nuclear projects are the most expensive in the world and among the slowest. Regulators and industry are paralysed by risk aversion. This can change. For Britain to prosper, it must. Earlier this year, the Prime Minister appointed me to lead a
3
0
2
Tim Wu: "How can anyone seriously doubt Meta is a monopoly?" A little button:
I wish The NY Times would let me publish op-eds criticizing judges when they throw out my cases.
8
19
279
Very interesting space and getting @benchmark for your series A is really great! Well done to this team
3
0
9
Yep this was roughly me too
Karpathy: AGI is a decade away. AI Twitter: Catastrophe!!! Me: Wouldn't that be amazing?
2
0
2
Yes
Organizations that can't measure performance end up measuring performativeness instead.
0
0
6
Another fun podcast to share with you all
"I was in the shower when Mark texted me: 'I think we should rebrand the company.'" @alexschultz has been at #Meta for 18 years. From launching Ads Manager to rebranding a trillion-dollar company — he’s shaped the platform DTC marketers depend on. Here are the best moments
0
0
4
Proud to have done this one and argued for why personalized advertising matters!
Meta CMO: How Advertising Works Under the Hood .@AlexSchultz joined Meta back when it was Facebook in 2007 and has played a huge part in scaling it to over 3.3 *billion* daily active users. We asked him about being Meta’s CMO, his new book Click Here, how advertising has
2
0
11
I am so happy to be home in the UK but every time I am in the USA I am stunned by the ambition and capabilities of my colleagues and friends. It always pushes me to do more and be better.
5
0
11
Listen to my take on why VCs don't get threads (last seven minutes), modern growth, how brand plays into it, China, continental scale ai training and more on 20VC!
open.spotify.com
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch · Episode
2
0
12
I know I don't have the biggest audience but I commend all of you to read Nick's new book (I am lucky to have an early copy). It is deeply insightful and just what you'd want from an ex politician and ex tech leader - a view that holds the feet of both to the flame with insider
2
0
38
I am super lucky @Waterstones are offering my book (featured in this great tweet) for 25% off now through my birthday on 31st July. Click here: https://t.co/1PV9FmtcjC and use code SUMMER25 to pre-order!
waterstones.com
Buy Click Here by Alex Schultz from Waterstones today! Click and Collect from your local Waterstones or get FREE UK delivery on orders over £25.
Reading an early copy of Facebook’s head of growth/CMO @alexschultz’s book (perhaps the man most responsible for Meta having more users than Christianity) and it’s the best summary of modern performance marketing I’ve ever read. From high-level first principles to annoying
1
1
10
Yep I know, but nice job!!!!!
0
1
11
Very reasonable
Seems like a good time for an update on a graph from my 2015 post on AI.
6
0
11
Worth a read! Everything isn't simple and fiction isn't necessarily fact.
2
0
7
so much yes :)
2
0
7