UTS Marketing DG
@UTSMarketing
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Information and updates from the Marketing Discipline Group, UTS Business School. RT implies interest, but not endorsement
Ultimo, Sydney, Australia
Joined December 2014
Why Rational Choice Theory Should Not Be the Standard for Good Decisions https://t.co/99O0DCQbCe via @behscientist
behavioralscientist.org
A half century of research on how people make decisions has shown that rational choice theory fails to describe how people do choose. Nevertheless, it has remained at the center of things, as the...
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#Marriage is one of the top 3 "biggest life #decisions" you will ever make. But is it worth it? I break down the financial, biological, and psychological realities in my latest article for @PsychToday
https://t.co/frzd49exDw
psychologytoday.com
Forget the fairy tale. Discover the real science on how marriage affects your bank account, brain health, and long-term happiness.
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How close to home does charity begin when disaster strikes? Professor Natalina Zlatevska and Dr Aimee Smith weigh the evidence from research and find that distance is a multidimensional factor.
theconversation.com
After a disaster, getting help from people who are distant and unaffected is crucial. This is how charities can encourage generosity through connection.
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Are you making a costly mistake every time you plug in your EV? A new report reveals the secret to cutting your car's running costs to almost zero, and it's probably sitting on your roof right now. https://t.co/DKM8PxfqrJ
theconversation.com
It’s cheaper to charge an EV than fuel a petrol car. But while charging can be dirt cheap, it’s not always the case.
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AI in tertiary education: what are your experiences? https://t.co/CSNFAGGVfg
vox.com
AI is creating a cheating utopia. Universities don’t know how to respond.
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The UTS Behavioural Lab is excited to invite you to our 2025 National Science Week Event, an engaging session introducing the foundations of behavioural science and practical frameworks to make better decisions in life, work, and study. https://t.co/cRgnWFmCFd
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Excited to join Kirstin Appelt on the #CallingDIBS #podcast! We talked fuel-efficiency nudges, personalised choice architecture, and #nudging greener car decisions. Have a listen: https://t.co/i32QoWr4cL
#BehaviouralInsights #BeSci #NudgeforGood
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We're recruiting! The UTS Marketing Department has a fixed term academic vacancy. Hurry - applications close 13 May 2025. https://t.co/MJiISqPH6B
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ABC Vote Compass data on voters' views on Australia-PRC relations is analysed by @j_laurenceson and discussed in the context of 2024 UTS:ACRI/@BidaUts Poll findings by @elenacollinson and @drpaulburke - via @abcnews
https://t.co/KMGeXE6X1I
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Buzz! Buzz! Buzz! Our article on bee choice behavior has been listed as a "Top-Viewed Article" in Ecology and Evolution. Read it here https://t.co/h8TX5SapJw
#TopViewedArticle @wileyinresearch @UTSEngage
onlinelibrary.wiley.com
We used artificial flowers to investigate multi-attribute flower choice in wild, free-flying insects.
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A very clever representation categorising client acquisition terms #marketing #customers
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As global inequality soars, President Donald Trump has recruited a bloat of fellow billionaires to help run his administration, including the world's richest man. @ProfCarlRhodes @UTSEngage
theconversation.com
As global inequality soars, President Donald Trump has recruited a bloat of fellow billionaires to help run his administration, including the world’s richest man.
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It's time to ditch the myth of the heroic billionaire My thoughts in The Conversation 's Friday essay https://t.co/qSYUaXysMr via @ConversationEDU
theconversation.com
As global inequality soars, President Donald Trump has recruited a bloat of fellow billionaires to help run his administration, including the world’s richest man.
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What will be the impact of AI in marketing education? Here is a comprehensive discussion of research, ideas, pros and cons. A must read.
Commentary: Reimagining marketing education in the age of generative A...
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On this episode of The Bunker podcast, Zing Tsjeng is joined by @ProfCarlRhodes, author of 'Stinking Rich', to answer the question: is there such a thing as a good #Billionaire? Find the book: https://t.co/FmNRurpX0Q Listen here:
podcasts.apple.com
Podcast Episode �� The Bunker – News without the nonsense · 06/02/2025 · 25m
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#FreeToRead in March's #TeacherStress collection. Teachers’ experiences of emergency remote schooling during the pandemic: Drivers for student & teacher wellbeing. https://t.co/Zi74IHGBL8
@drpaulburke @SandyRuthinOz @mkearneypost
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I am very excited to be back at The Sydney Writers festival in May to talk about my new book Stinking Rich: The Four Myths of the Good Billionaire https://t.co/N1yLSIKBRN
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Billionaires and the so-called ‘politics of envy’ … my thoughts just published by The Ethics Centre https://t.co/lLq6ZFSp2s
ethics.org.au
The politics of envy reflects a political conviction that economic inequality is both economically necessary and the fair outcome of a meritocratic society.
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