Ruth P Stevens
@RuthPStevens
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#B2B marketer, consultant, educator, speaker, author of 1. B2B Data-Driven Marketing 2. Maximizing Lead Generation and 3. Trade Show & #EventMarketing
New York NY
Joined November 2008
My most productive conversations are on LinkedIn. You will no longer find me active here so connect with me on LinkedIn and let's have a conversation: https://t.co/BOPs4ErgeU
#LinkedIn #connect #B2B #marketing
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Understand the differences between Vertical and Horizontal SaaS to choose the perfect software solution for your business. #SaaS #Business #ContentMarketing
https://t.co/D9iFijHWkA
marketinginsidergroup.com
Let’s face it: nothing is ever one-size-fits-all. Your favorite coffee order? Definitely not the same as your coworker's triple-shot, half-caff, oat milk latte with a dash of cinnamon. Your ideal...
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Ramstad: AI threatens your privacy more than your job https://t.co/WhlJV5lKar via @EvanRamstad with Matthew Kraft (not on Twitter?) from @code42
#AI #dataprivacy #ChatGPT
startribune.com
The immediate challenge when using a generative language program is how much information you are giving to it.
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Listen in to hear why making shareholders rich is not the main purpose of companies – it is actually enriching people’s lives. https://t.co/O4CJQC9Akv
@directchick @wvuimc #MarketingLegends
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Your #ElevateB2B marketing industry news for this week 🔎 explores: 📈 Rising Personalization in B2B 📲 #Meta’s New Llama 2 AI 🔎 #Bing Chat's Visual Search 🔀 Changing B2B CMO Roles Our @lanerellis has these & 10+ more, PLUS 💫 insight from @cspenn: ➡ https://t.co/J5dnvrsXxJ
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A process for predicting your customers’ future needs and serving them better than the competition. https://t.co/4KN1h8WI3M
#B2B #Marketing
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B2B CMOs See Coming Need for Technical Skills. 49% of global B2B CMOs see data analytics and marketing tech as the most important skills in the coming 1-2 years, with 43% pointing to innovative thinking, survey shows: https://t.co/JsggXCD8Zr by @marketingcharts
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Chatbot tech marketing applications is one of the fresh ideas I learned more about at the conference I attended in May. Chris Penn recommends we try GPT4ALL, which is secure, current, open-source and based on current data. https://t.co/xEigHrHdaZ
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Professor Stern, in 1977, published the top textbook about distribution channel strategy, a.k.a. “pull marketing.” https://t.co/5UAGec2LDC
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#AI is all about creating intelligent machines that work and react like humans, but what does that mean? Check out my article: How to Use #ArtificialIntelligence in Marketing. https://t.co/n8WEhXPMEf
#martech #tech #marketingtips #CMO #MachineLearning
pamdidner.com
Your marketing can benefit from Artificial Intelligence and Machine Learning. Learn about the benefits and how to implement AI.
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Learn how we marketers must change our thinking about ad metrics and more . . . https://t.co/edlZz9Zg3j
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Identify who is valuable to you and what is valuable to them: https://t.co/lJHZIffqio
@directchick @WVUIMC
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In this fast-moving world, it's time to rethink your #B2B #website, from the strategic to the tactical. Let’s begin. https://t.co/PSlk00iQDd
#marketing
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I shall be speaking at my client's client conference called IGC Harmonics in Tokyo August 2-3. The Harmonics conference is invitation-only. Learn more about it on their website: https://t.co/VSl2ceubIu
#IGCHarmonics #B2B #marketing
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#B2Bmarketing has become such a popular and powerful force for driving sales and growing businesses, so it's no surprise that having an effective #contentmanagement and production plan is key to success. https://t.co/JSkb1XtBFe
#ContentStrategy #ContentMarketing
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Is your #CRM is loaded with dormant accounts? Listen in as Dan Pfister and I discuss a framework for reactivating dormant customers. https://t.co/ZBlCW53XxC
#WinBackMarketing
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Marketers Now Say Generative AI is the Most Important Consumer Trend of the Year. Generative AI, social video, streaming, and e-commerce everywhere are the top consumer trends of 2023, survey shows: https://t.co/hAbtTA9HaV by @marketingcharts
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Learn key insights into how to determine the best way to go to market, and to manage your channels effectively. https://t.co/5UAGec2LDC
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Listen to the Marketing Legends podcast. It features legends of the marketing world who will talk about their careers and share their wisdom. https://t.co/RrPgWlh6Tk
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