marketingcharts
@marketingcharts
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charts and data for marketers in web and excel format
Joined January 2008
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SMB CMOs Try to Stay on Top of Expanding Set of Channels, Mountain of Data https://t.co/6BbhoIQAFB
@marketingcharts @myadverity
marketingcharts.com
Two-thirds said they have overwhelmed by the amount of marketing data available in recent years.
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TikTok Expands Lead As Teens’ Favorite Social Media Platform https://t.co/qwwgzJShTL
@marketingcharts @Piper_Sandler
marketingcharts.com
The percentage of teens using TikTok on a monthly basis continues to climb.
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What’s Driving Budget Changes for B2B Marketers? https://t.co/KsM1E1rEwX
@marketingcharts @integrate @DemandMetric
marketingcharts.com
Inflation and the lingering impact of the pandemic are cited as the main drivers of budget changes.
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Gen Z Adults Are the Least Trusting of Brands’ Sustainability Claims https://t.co/z5qPwb80A9
@marketingcharts @MorningConsult
marketingcharts.com
Gen Z adults are 40% more likely than average to not trust that products or services marked as sustainable are actually sustainable.
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What Changes Are B2B Marketers Anticipating to Their Budgets Next Year? https://t.co/lPoFdONPIq
@marketingcharts @integrate @DemandMetric
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Advertisers Plan Increases in Digital OOH and Programmatic DOOH Ad Spend https://t.co/4u5D1qElnA
@marketingcharts @VIOOH
marketingcharts.com
Respondents expect 61% of their campaigns to include programmatic DOOH in the coming 18 months.
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Halloween Retail Spending Predicted to Climb to Another Peak https://t.co/9VlKkM5Cjq
@marketingcharts @NRFnews
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Netflix Clings to Lead in Teens’ Video Time Amid Streaming Competition https://t.co/VswaZo6w0U
@marketingcharts @Piper_Sandler
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Grocery Inflation Continues to Concern Consumers, Most of Whom Are Buying Fewer Items https://t.co/QK8BClEdkW
@marketingcharts @MorningConsult
marketingcharts.com
Grocery inflation is also a contributor to a growing sense of food insecurity.
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Global Mobile App Downloads, Spending Continue to Falter in Q3 https://t.co/v13itz3EUx
@marketingcharts @SensorTower
marketingcharts.com
Mobile app revenues fell by 5% year-over-year.
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Marketers Are Using Less Than Half of Their MarTech Stacks’ Capabilities https://t.co/6o2bj7qwnA
@marketingcharts @Gartner_inc
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Digital Commerce M&A Deals Settle After Frenzied Levels https://t.co/ItVp0E8ZQb
@marketingcharts @TeamHampleton
marketingcharts.com
Deal volume involving Agencies & Services Providers remains elevated.
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Which Content When? B2B Demand Gen Marketers Rate Effectiveness by Funnel Stage https://t.co/EspYvc9grs
@marketingcharts @Activate_MS
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