Grant Broggi
@GrantSSC
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South Carolinian. Marine. Afghan Vet. Owner of @thestrength_co . Strength Coach.
Greenville, SC
Joined October 2018
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It’s interesting to me that everyone that lifts with barbells believes in personal responsibility
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1/5
8 mos ago I ran two gyms and a small online store to sling t-shirts — mainly because I like S. Carolina Cotton.
I was not in retail, I was not in mfg. I never thought I’d buy shrink wrap in bulk.
I was a service based brick and mortar business.
March 17th I was closed.
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5/5 No degree or education can prepare you for the realities of combat/business. Decisions must be made quickly and decisively to keep up the tempo.
As the situation changes — so does the plan/business model. Lack of adaptation kills. Complacency kills.
Innovate. Adapt. Win.
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After 4 weeks of rack pulling Corki is now pulling 35lbs off the floor.
We slowly moved the bar down from knee height to floor week to week.
Off to the races
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If you hurt your back you should do more deadlifts. Not less. Seriously.
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It’s amazing what USA mfg can do for local economies. Each small city we use in WI: Waupaca, Racine, Appleton is stimulated by our product.
Business growing/more jobs etc… fun to be a part of.
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Kelce boys on lifting weights
Yet more proof that Jason is way more intelligent than Travis
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I am getting married today and I’ve never been more excited about anything in my life!
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ITS A GREAT DAY TO SQUAT.
Someone bring my wheel chair…
H/t
@FindJimClair
STOP DOING BARBELL SQUATS!!!
It’s a useless exercise that does way more harm than good to your body.
You’re destroying your spine and nervous system.
STOP!!!
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THERE YOU HAVE IT MY FRIENDS! Made in USA Cast Iron Olympic Barbell Plates 🇺🇸!
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My Grandmother passed today. Would’ve been 94 on 3 August. She lived a good life.
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That’s my PR
Jessica Buettner is 🍌🍌🍌🍌🍌🍌🍌
She’s going to do a deadlift expo at our booth at the Arnold.
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My mother is
#antifragile
. I’ve helped a lot of people get stronger. But my greatest achievement to me is my parents lifting. Congrats mom
@audreymbroggi
on 200x2.
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We get asked 10-15 times per day for discounts. The answer is always the same. No.
We provide a product , and then ship it to you.
Is there free shipping? Also no.
You want made in USA delivered to your door. You’ve come to the right place.
You want discounts? Call China.
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My mom has gotten her deadlift up to 115lbsx5. She started with rack pulls and slowly worked the bar to the ground and then started adding weight. Resistance training is not optional for this demographic. Atrophy or train. It’s YOUR choice.
@GuruAnaerobic
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In March of 2020 I converted my business from a soley brick and mortar barbell coaching service to also include equipment manufacturing.
In March of 2023 we hosted the
@ArnoldSports
Here’s what I can remember 👇🏻👇🏻👇🏻
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Jesus Olivared squatting 1036lbs at the Sheffield in Canada last month.
He went on to finish with a 2535 total and qualified for World Open this June in Malta.
He won $36k at the meet.
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505kg/1113lbs by Dan Bell in wraps yesterday.
Dan has the highest total of all time (2606lbs)
So many powerlifters squat high. Not Dan. This is amazing. 🐐🐐🐐
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My mom is 63.
Top she is deadlifting 35lbs x 5 in August of 2019. Her first time touching a barbell.
Bottom she is deadlifting 217.5lbs x 3 today, alone in her garage.
She trains 2x/wk.
She’s strong & capable now and can physically do whatever she wants.
@audreymbroggi
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LIFTING WHISLT FASTING ala
@GuruAnaerobic
,
@PeterAttiaMD
🚨Squat PR 🚨(my first since 5/5/19)
505lbs
BW: 216lbs
Last meal was Sat Night 730pm, this is day 3 of 4.5 day fast. Coffee and water only. 0 calorie.
Will blog extensively at end.
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Was nervous on this one today. Busy Marine drill weekend, physical fitness test, travel and little sleep.
Trained anyway. Did what the program called for.
Quarterly 500 in the bag. ✅
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Lifting is Hard
Many Lifters are surprised that they cannot convince people to barbell train.
They attempt the selling points:
increased muscle mass, improved bone density, better joint health, maintain a healthy bf%...
The answer is still 9/10: NO & they never touch a bar
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Jessica Buettner THE 🇨🇦 FORKLIFT
HEAVIEST DEADLIFT EVER BY A WOMAN AT IPF WORLDS
261.5kg/575lbs
UNREAL
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After 10 years of barbell coaching I have learned that there are two types of people.
Those who want others to do things for them (medication/government etc...)
Those who take personal responsibility.
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SHE SAID YES
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My Grandmother went home to be with the Lord early yesterday morning.
She lived to 90. Such a great life.
She loved babies, cats, growing tomatoes and watching other people get excited about sports (and so much more).
After Grandaddy died I loved going to stay with her…
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495x1 , 6 lbs off my all time PR and the heaviest I’ve ever done in training. Bw 213 this morning.
Nice to use our
@thestrength_co
plates at
@SS_strength
#Boston
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We sat down with Corki and talked about her progress and what she thinks about lifting.
Spoiler: she thinks every elderly person should do it and that she should’ve started earlier.
Starting Strength at 86 Years Old with Corki
Barbara “Corki” Rawlings talks about how strength training has improved the quality of her life and made her daily chores much easier. Corki is coached by
@GrantSSC
at
@thestrength_co
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I opened my first gym 5 years ago. When I opened it I never imagined it would be filled with our own racks, barbells, and iron plates.
And I definitely never imagined home and commercial gyms from California to Venezuela would be using our gear. Wild ride.
That’s America. 🇺🇸
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The Gym library
@thestrength_co
has been established. Crossover and appreciation for Anti-BS between the two groups is astounding. More & more lifters mention to me the
#FlaneurMobile
. New members will now be asked: what came first
@CoachRippetoe
or
@nntaleb
?
Cc:
@SS_strength
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How to deadlift in 1 tweet:
Step up to the bar with a vertical-jump stance width w toes out and your shins 1” from bar. Grab just outside your shins with straight knees, now bend your knees until shins touch bar, chest up until back is flat, big breath, drag the bar up your legs
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1 year ago I didn’t know if we would fill the gyms again.
Memberships plummeted as people stayed home.
We stayed focused on strength. However that needed to happen.
Took care of our own.
Every coach, and everyone involved with the company.
86 yr old CORKI is back. Pumped
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150lbs Female Press… still one of the craziest things I’ve seen in the gym.
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Jessica Buettner, the 🇨🇦 forklift just pulled my max at Canadian Nationals.
252.5kg/556lbs
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This is how I started my equipment business. Sold 7 wooden squat racks in one day. Was a big deal.
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Ana came in in June. Couldn’t air squat. Couldn’t deadlift 65lbs. She was frustrated. I told her barbells were big medicine. She committed.
She begin with
@jules_be_liftin
, and this week she deadlifted 135.
Blood pressure is down. Lots of weight loss. Has her life back
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If you’ve never experience a heavy grind you haven’t lived. 480lbs.
For those about yo squat 🫡
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This year my dad deadlifted 315lbs and my mom 225lbs.
Both of them for reps.
2 years of lifting and they are healthier and more capable than ever. Good job mom and dad. Proud of you both.
More PRs next year!
@cjbroggi
@audreymbroggi
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If you’re new to training and wondering if it gets easier the stronger you get… it does not.
So, for those about to squat 🫡
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March 20th we rented a concrete mixer so we could make wooden squat racks faster.
We were trying to keep our members lifting because we believe strength training is essential.
Now we mfg everything you need to take responsibility for your strength and health. What a ride.
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Jody, 75 years old squatting 60lbs for 3 sets of 5. Started two months ago with body weight squats to a bench. Now she’s training in group classes. She’s self sufficient, loads her own weights and can’t believe the progress she’s made. Resistance training is not optional.
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The Canadian Forklift Jessica Buettner with a casual 405lbs squat, in jeans.
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I asked my friend Carlo to take a photo of a big deadlift to show how many plates can fit on a sleeve.
So he tells the guy to take the foto on rep 3 at 705lbs.
Unreal.
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4/5
8 months in weve doubled the size of the team, have (2) warehouses, (2) brick & mortar gyms, live online coaching, manufacturing and full on retail of everything you could need to get strong (and BRIKKA)!
Lucky for me a talented and committed team was in already in place.
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