Fares Ben
@Faresben_eth
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Building https://t.co/iHdmbeHEmA
Joined November 2015
This is some straight 🔥 operator advice right here👇
We will buy close to $30,000,000 worth of goods from China this year with an average of 85 day payment terms blended. These are 9 frequent mistakes I see founders make when sourcing from China 🧵
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NERRÄ€, a new prestige body care brand that's inspired by hammam bathing practices, officially launched with four products: - Pre-Exfoliating Foam - Exfoliating Body Glove Set - Body Wash - Dry Body Oil https://t.co/ZG6CptXCk0
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It's incredibly rewarding to see customer feedback rolling in just one week after launching our brand https://t.co/tQcZDaMqt9
#beautybusiness #founderjourney
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It's been a week since we launched https://t.co/tQcZDaMqt9. Many told us it was a big risk. "The US Prestige Beauty market? It's full and so tough to break into." But my partner and I believed in our vision. We want to bring the beauty of bathhouse traditions to today's world.
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Nerra is launching with a four-step ritual inspired by co-founder Teyma Touati's experiences going to a hammam while growing up in Tunisia. Read more: https://t.co/DzSrCt0cJy
#hereforthefierce #indiebeautybrands #indiebeauty #beautypublication
beautyindependent.com
Nerra is launching with a four-step ritual inspired by co-founder Teyma Touati's experiences going to a hammam while growing up in Tunisia.
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Back to building! Proud to launch https://t.co/tQcZDaMqt9 watch us building differently into the body care category.
This week, body care is popular, with the announcement of ritual-focused brand NERRĀ, as well as Rare Beauty’s entry into the space with the debut of the Find Comfort collection. Read more about what else is worth noting in beauty this week at: https://t.co/ILspLcQFkG
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New body-care brand Nerra touts the importance of exfoliating.
glossy.co
The high-end body-care brand selling direct-to-consumer will debut with three products plus two versions of "microbiome safe" exfoliating gloves. Co-founder Tayma Touati grew up immersed in hammam...
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“The magic you are looking for is in the work you are avoiding.” Love this line.
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In this era of information overload, the ability to filter and extract the valuable content from what we absorb is a highly underrated skill.
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We sold $200,000,000+ worth of earbuds in 3.5 years. All bootstrapped with zero funding. Here’s how we did it. 🧵
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Ads that aren't profitable are never on brand. Ads that are profitable are always on brand.
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Failure is where you learn the most. After all, who changes anything or runs experiments if all they see is success?
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Marketing Advice: When you’re first starting out… Don’t get carried away by tricks, hacks, or fads. Rely on the basics that have worked for other people. Fundamentals >>> anything else.
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Being data driven is good. Using the data to tell amazing stories is better.
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It’s easy to market things. The hard part is delivering a product that exceeds the expectations marketing creates. But, that’s also where the best marketing comes from.
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