I’m so happy for my guy @tyclaude0 & his family! Never Question God’s Plan🙏🏼

HC Vance Walberg on @jake_heidbreder: “{Jake's} a phenomenal shooter, but what makes him so good is he's probably the best cutter I've ever coached in my life. You're going to watch him through the course of the year, where he'll become an airplane it's a quick move.”

2028 - 6’1 PG Austin Sears (@austinsears0) of #14 North Oldham finished with 27 points in a scrimmage win over Great Crossing. @nohs_basketball | @BradBealElite

I’m very excited to say that I will be playing 16u EYBL with @BradBealElite

Vanderbilt faces Eastern Kentucky tonight, the team that assisted George Kimble in his rise to the power-five level. The path hasn’t been straight, but Kimble is here. “The next dude that nobody found out about until it was too late.” More @VandyOnSI: https://t.co/tml2XSrpTO

Jake Heidbreder Tonight: 19 - Points 7-12 - FG 4 - Rebounds 4 - Assists

After a great conversation with @CoachFahey973 im blessed to say I have received my 7th division 1 offer from Hampton University #agtg @hupirates_mbb

NEWS: Kentucky 2028’s Josh Lindsay (6’1 PG, Saint Xavier) and Austin Sears (6’1 PG, North Oldham) were in attendance for No. 11 Louisville’s exhibition against No. 19 Kansas. Lindsay holds 7 D1 offers, while Sears has 6. Making them two of the most recruited players in Kentucky

A huge addition to the squad. ▪️ Creating NIL opportunities ▪️ Dugout Club ▪️ Driving revenue for facility upgrades ▪️ Alumni relations ▪️ Community engagement ▪️ And much more... Welcome to the team, @flakerville‼️ #GoCards

Source: Fresno State over Cal Poly in a Secret Scrimmage. 31 for Jake Heidbreder.

Green Bay transfer Anthony Roy (@tnblefty) was unstoppable in Oklahoma St’s (@OSUMBB) preseason win over Auburn. Finished with 28 pts, 12 rebs, 10-20 FG, 5-10 3FG. Was the nation’s #1 scorer last season before coming down with an injury.

Percentage of the company theory: If a school gives you 10% of their NIL budget versus 2.5% what’s that mean for minutes? Miss spoke in the video but here’s the Example. *If you get 50k of 500k budget you get 10%* versus 180k of 7 million is 2.5%. Thank you to the Newark Rams!

Appreciate the hospitality @LouisvilleMBB ❤️

One of the realest @vincemarrow

NEWS: 2028 No. 5 recruit Kam Mercer will take an unofficial visit to Louisville this Saturday, he tells @recruitsnews.

OTE coaches are super high on the long-term upside and intangibles of just-turned 16-year-old Kam Mercer. Physical tools are clearly legit and showed some intriguing flashes of two-way versatility, but he is still at an early stage with his shooting and overall skill level.

Success in NIL isn’t random—it comes from positioning, consistency, and authenticity. Start building your brand before the deals come. For more NIL insights and athlete branding tips, follow me @EthanCoury!

5. Build Relationships, Not Just Deals. Brands work with people they trust. Engage genuinely, professionally, and make connections that last beyond a single post.

4. Share Your Unique Story. Every athlete has a journey worth telling. Share it. Brands, fans want to connect with authentic people, not highlight reels.

3. Community Matters. Followers play a big role, but engagement + influence on your campus, city, or online community can often matter more.

2. Consistency Builds Trust. Posting once every few weeks won’t cut it. Brands want reliable voices they can count on.