BrandisTruth
@BrandisTruth
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Building brands from truth with natural and universal principles
Calgary, Alberta
Joined December 2016
Hear from Nicholas on Mar. 10 at #ElevateMarketingSummit on how to build that foundation for truly authentic #content. Learn the processes to source your own unique #brand, and come out with a lean methodology that will “true up” your business, culture, and customer experiences.
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Join us on Mar. 10 for #elevatemarketingsummit, a virtual marketing conference for #smallbiz. The theme for this month is all about #content marketing: how to create it, curate it, and collaborate on it for exponential results. Sign-up for FREE at https://t.co/iSfEmd64zu
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Handcrafted by real people. 💚 @Boaz_Pharm proudly cultivates homegrown and handcrafted cannabis in #Alberta. Meet their team at #Hempfest #Edmonton March 2 & 3 at the Edmonton Convention Centre! https://t.co/lYX0ikH1Qb
#licensedproducer #craftcannabis
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“Most clients hire agencies, not because they want to tell you what to do, but because they want you to tell THEM what do do. Be brave.” @ryangillshares of @cultgathering #TheGathering2019
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A great time once more... #thegathering2019 Banff summit welcomes pro skateboarder Tony Hawk to talk brands | Calgary Herald
calgaryherald.com
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What a Two-Tiered SERP Means for Content Strategy - Whiteboard Friday https://t.co/UZONzYCyJB via @willcritchlow #WhiteboardFriday
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Quote revised and trued up by Greg Perotto, VP of Brand & Corporate Communications for @hootsuite @gtperotto Graphic Recording by @confdood #TheGathering2019
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“Cult brands listen to their customers rather than thinking of themselves. And in terms of B2B vs. B2C, in either case it's about having a clear, inspiring purpose and living that in all you do.”
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“Unicorn earth protectors!” - Kendra Peavey, VP Global Communications for @swellbottle @cultgathering Graphic Recording by @ConfDood #TheGathering2019
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“We believe in the chatter.” - Bill Neff, Marketing Director for @yeti @cultgathering Graphic Recording by @confdood #TheGathering2019
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“Be afraid of not trying new things.” - Chris Kneeland, CEO of @cultcollectivelp @ckonbrands @cultgathering Graphic recording by @confdood #TheGathering2019
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“Acting more human in your work is getting rid of this notion of ‘they’.” - Tom Herbst, Head of Global Marketing for @thenorthface @cultgathering Graphic recording by @confdood #TheGathering2019
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“Defy category norms.” @orangetheory @cultgathering Graphic Recording by @confdood #thegathering2019
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“A brand doesn’t have to be a person, but a brand needs a personality.” @tonyhawk @cultgathering Graphic recording by @ConfDood #TheGathering2019
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“Broad #brand ownership requires listening, trusting and sometimes letting go of the reins.” - Theresa Holland, Vp of Marketing for @calgarystampede @cultgathering Graphic recording by @confdood #TheGathering2019
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“We’d been creating accidental activists for years, but realized that we needed to intentionally use our platform to achieve our mission.” Kendra Peavy of @swellbottle #thegathering2019
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“Build your purpose around something that matters to your customers and employees alike and then inspire from the inside out by living that purpose in everything you do,” @gtperotto on building a cult brand. #thegathering2019
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Cult Brand Lessons from @gtperotto on behalf of @Hootsuite at @cultgathering #TheGathering2019 with customer service and brand #love at the core 💕💕💕
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