Andrew Warner
@AndrewWarner
Followers
35,949
Following
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Media
887
Statuses
21,717
Host of 2,000+ interviews on . Author of #StopAskingQuestions : How to Lead High-Impact Interviews and Learn Anything from Anyone.
Austin, TX
Joined March 2007
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I thought raising chickens was for idiots who couldn't do the math on how cheap eggs were at the store.
Then I moved to Austin, got some land, and tried raising animals as a hobby.
It engaged a different part of my brain. I had to think about their health, guard against…
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This guy used ChatGPT to bootstrap a $15,000/month software company.
Bhanu moved into his parents' house to save money and start a company.
It was tough until a weekend changed everything...
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Steve Jobs’ former employee gave me the best parenting advice.
Before working for Jobs, Chris MacAskill was a geophysicist. He traveled the world studying the Earth’s interior.
Then he got an amazing dev relations job with Steve Jobs. He was there when Steve convinced Pixar to…
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@Jeffrey903
@_inside
Apple’s response: “Cute, but no card. We’ll take the 1 day PR hit and keep the money.”
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Remote workers, there are more inspiring places to work than coffee shops.
- Hotel lobbies
- Hotel poolside (often buying coffee is enough)
- Food truck parks
- Parks with benches
- Museums
- Ultra-luxury gyms
- etc
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I'm creating a cheat sheet to help you level up your conversations.
All my best interviewing techniques. Condensed onto one page.
Give me a 👋 in the comments and I'll DM it to you when it's ready.
1K
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How to get podcast interview guests.
I’ve done over 2,000 interviews with hard-to-get guests. Here’s what I learned.
A thread 👇
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My wife and I had our 3rd baby recently.
People keep asking, “getting enough sleep?”
Yes! I am.
Because I’m super-systemized about this stage of a kid’s life. I want to enjoy it.
Here’s a list of non-obvious things that helped me with all my babies’ sleep and my general…
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I’m back from Antarctica!
2019 goal: done
7 marathons.
7 continents.
1 year.
(More importantly, I did interviews on every single continent, even after tough Antarctica marathon.)
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Incredible startups are everywhere.
That's why I love interviewing lesser-known founders instead of industry superstars.
Who's an entrepreneur everyone will know in 12 months?
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Great interview technique: The Dramatic Lowball
A founder of a health startup wouldn’t say a word about revenue.
So I threw out a Dramatic Lowball, "Are you doing at least a million in sales?"
She shot back, "We're doing 20-30x that!"
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that awkward
@zoom_us
moment after saying goodbye & your eyes wander the screen looking for the 'end meeting' button.
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I feel a little goofy sharing this here, but I love the workspace I created for myself.
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I wrote the book on interviewing.
I've been podcasting for over a decade.
I have time on Monday for private, 1-on-1 calls with aspiring podcasters.
Comment (and follow me). I'll DM my calendar to as many people as possible.
Share with anyone who can use (free) coaching.
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Hey, that’s my wife
Olivia Khalili, PagerDuty's VP, Global Social Impact & Philanthropy was recently ranked as one of the 50 most powerful women in technology! Congrats! 🎉 👏 🎉
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My body didn’t feel right today.
But I finished. Somehow.
More importantly, training for it showed me I could do long runs in Texas.
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People are dying for "secrets" to audience growth.
There are no secrets.
- I've done 3-5 podcast show/week for over a decade.
- I ask every guest to help promote my show.
- I joined groups where my audience hung out and engaged.
Ship + learn + iterate. That's the "secret"
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I've interviewed 3-5 founders/week for the last 13 years.
AMA
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Profitable Podcasting 101
How to:
▪️ Land your first podcast sponsor
▪️ Scale ad revenue from < $50k to $400k
▪️ Turn your show into a money machine with minimal effort
My story 👇
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4 weeks ago I felt shitty. I realized I wasn't running much and was letting my health go.
So I decided to run a marathon. 26.2 miles.
I was clearly not in shape.
Since moving to Texas, 2+ years ago, I hardly run anymore.
Partially, it’s the heat. Partially, it’s my love of…
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Don't give people advice until they damn near beg for it. Nobody values it otherwise.
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Want to jump on a call with me this week?
We can talk about your podcast, startup, or anything you're stuck on.
Comment or DM me.
I'll send calendar links to as many people as I can.
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How many times have you missed your shot because you couldn't connect with the right person?
Here's how I learned to tap into the wisdom of high-performers and build a multi-million dollar business.
My new book is here 👇
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I've been chasing the art and craft of great conversations for most of my life.
Here are my top 20 techniques:
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@chrswyatt
I am growing vegetables. Can I really take the chicken poop and put it into the garden? I gotta look that up.
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I have no time goal for today’s marathon
I just want to complete it
It’s a step back to working out again
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Anyone out there bank with ?
@immad
seems to be doing for banking what Stripe did for payments. I’m looking for insight from clients. DM me if you use them.
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Google could make its podcast app # 1 by giving YouTube creators an option to make their audio available in the podcast app.
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Every founder should know how to tell their company's origin story well
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After months of restricted activity, I hit a mental breaking point.
The bad air outside is what did it.
I haven’t run in days.
I feel trapped inside.
My head hurts.
I don’t want to do any damn thing.
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After over 1k interviews, Apple put me in one of their lists. Finally
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Does anyone want to launch anything in the next 30 days with me?
Could be a feature. A startup. An experiment. Anything.
DM me what you have in mind. I’m looking for a small group to do this with.
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My before
@Basecamp
story:
I thought there was something wrong with me for not being able to keep up with Slack messages and balancing mutiple apps for chat and task management.
Now: everything is simpler
We asked our customers what work was like before they used Basecamp. And how it’s improved after switching to Basecamp. Thousands replied. Turns out, it’s night and day. Read some short stories —>
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Interviewers can't force people to answer questions, but non-answers can speak volumes.
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I Tweeted that I'd help anyone think through any business issue.
Here's what happened.
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Before I was a podcast host, I led sales for my startup. We generated over $30M in revenue.
💰 SALESPEOPLE:
Here are 5 high-impact conversation techniques to connect with prospects and close more deals.
(Plus audio examples of techniques in action) 👇
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Please don't make me log into your site to unsubscribe from emails I never wanted.
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No one will listen to your new podcast.
But there are HUGE benefits if you do it.
Recently, a hyper-successful growth marketer spent 1/2 hour asking me how he could grow his podcast’s audience.
Unfortunately, his metrics superpowers are wasted on pods...
…Podcast audience…
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I get ~11 requests a day from entrepreneurs who want to be interviewed on Mixergy.
But my best guests often come from audience recommendations. You're my eyes and ears on what's new and important.
So... who should I interview next?
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No one wants to wear your heavy-handed brand promotion. Copy
@csallen
's approach to the
@IndieHackers
t-shirt. You can hardly spot the logo, but wearers know it's there.
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Life changed since I moved to Austin.
I always preferred to work with my brains, not my muscles.
But we bought 5 acres in Austin, and the land needed some work. Instead of hiring out, I've been trying to do things myself.
Turns out that was good for my muscles and my brains.
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Don't give people advice until they damn near beg for it. Nobody values it otherwise.
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I told that story at scotch night.
A guy at the table asked me if I still ran.
I modestly said, “sometimes.”
He said, “maybe you could build up to 10 miles.”
I got angry and said, “I’ve run more marathons than I could count.”
Everyone smiled.
He used my technique.
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📚 Coming October 2021. My first book
“How to Learn Anything from Anyone: Crafting Powerful Interviews With People You Admire”
First draft is done. I’ll publish in public from here on out.
It’s a book I always wanted to exist. Here’s why:
[THREAD]🧵
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Why are people worn out by Zoom calls?
I lived on Zoom & other remote apps for years. I get fired up from most conversations.
I wonder if it’s because I get personal on my calls...not just business. And because I can bring up my interests and passions on the calls.
Thoughts?
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A gem of a blog post from 8-years-ago by Markus Frind who just sold PlentyOfFish to Match for $575M
http://t.co/lfBoJvqaBO
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The big tech disconnect:
You build on desktops all day
Your customers live on mobile all day
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@thesamparr
Honestly, it's hard to say. But they look so much better, esp since they sit on your countertop, instead of the fridge.
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I was going to sell my guitar and stop trying.
After a year of lessons, I still couldn't play and sing at the same time. I was starting to feel like a fool for wasting my time.
A few weeks ago, I happened to mention to my buddy
@Montebello
that I was giving up.
He told me that…
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A "Shopify outlaw" made $6 million in annual recurring revenue.
For years my friend would not let me tell you his story.
Now I can finally reveal what happened.
THE PROBLEM:
In the early 2010’s, sellers loved Shopify, but hardcore marketers hated the checkout process.
It…
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Tell me about a business lesson you learned the hard way. 👇
For me, I lost $300,000 of my own money trying to build an online invitation site. It was so bad that my wife wouldn't even use it.
But it led me to interviewing entrepreneurs and starting Mixergy.
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Could attending Harvard this year be a negative intelligence signal?
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Why is no one using these BIG Twitter bio promotion buttons?
They're amazing
Comment if you want me to DM you the how-to guide.
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Over the years, I've spent $38,188 to have my interviews transcribed.
I study the questions that worked and the ones that bombed to make every conversation better.
Follow and Reply with a 👋 and I'll DM you an infographic of my 20 favorite conversation techniques:
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It’s pretty sad to see a 6-year-old with scheduled Zoom meetings all day.
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Lots of site owners wanted a chatbot that could answer questions instantly, based on the content that’s already on their sites.
@SiteGPT
is 4 months old. It’s doing $13-$15,000 in monthly revenue.
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To break up the monotony, I slept in a tent in the backyard last night.
I read for a few hours. Sat by a fire. Had space from family obligations.
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I'm at the Fairmont. I asked for water. This is what I got. Compare that to your crowded coffee shop
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Work for free.
Working for free changed my life.
Growing up, I was in a form of hell when I was around people. I didn’t know how to communicate well. That meant I didn’t know how to make friends, get a girlfriend, land a job, etc.
When I was around people, I felt like I was in…
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I'm looking to hire a writer to turn parts of interviews into Tweets, LinkedIn posts, etc.
My company has been producing podcasts & videos for a few tech entrepreneurs. I want us to do better with text.
If you're interested, DM or email me (andrew at Mixergy) links to Tweets…
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Before recording today’s interview, I told my guest I couldn’t confirm any of his numbers.
We talked. He sent me links. I couldn’t find anything substantive. He said he didn’t like my tone. He backed out.
Truthfully, maybe I’m too aggressive in these situations.
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AI can respond to email in your voice (and do so much more).
I got early access to
@Superhuman
's AI beta.
Here's 1) how it works, 2) why it's amazing, & 3) my suggestions for improvement.
👇
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I signed up
@BankMercury
The feedback I got when I researched the founder,
@immad
, for his Mixergy interview was so off the hook amazing I had to open an account.
I’ve never seen people love a bank so much
Anyone out there bank with ?
@immad
seems to be doing for banking what Stripe did for payments. I’m looking for insight from clients. DM me if you use them.
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12 years ago: Tony Hsieh said if his customer service can’t find a shoe for a customer on Zappos, they’d search the competitors for the customer
On
@Mixergy
, I muted him & called Zappos customer service about a shoe they didn’t have.
She searched other sites
Today: he retired
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Podcasting is a relationship hack that lets you meet your heroes + grow a following
But it's painful:
• Find & book guests
• Research & prep
• Edit
• Promote endlessly
• Etc
Don't have time to do it? You should hire my team.
They'll do it all for you.
DM me.
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This is 100% real.
In case we're forced to take it down, download the episodes on your fav podcast app.
The Mixergy team helped Connor launch a podcast that takes My First Million up a notch.
Do you think Sam & Shaan should be upset?
What’s better than My First Million?
My Second Million.
Subscribe to my new podcast if you’re twice as ambitious as Sam & Shaan.
@thesamparr
@AndrewWarner
@ShaanVP
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Every ambitious person needs to add interviewing to their learning stack.
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He launched on Twitter. Naturally.
His Tweet launching
@SiteGPT
got 991,700 views…
…and it got paying customers.
His first month got $10,000 in revenue.
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Today I turned a $10/hour WeWork room into a podcast studio so I could be interviewed about my book.
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Email desperately needs AI.
@rahulvohra
hooked me up with private beta access to
@Superhuman
AI.
What do you want to know about it?
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I love
@shl
's approach to creating companies.
🙂 Start with a community you want to help.
😫 Identify a problem in their lives.
🥳 Build a product or service to solve it.
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The people you admire are friendlier and more accessible than you think.
More importantly, YOU are more worthy than you think.
Reach out to your heroes. It will change your life.
3
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People are dying for "secrets" to audience growth.
There are no secrets.
- I've done 3-5 podcasts/week for over a decade.
- I ask every guest to help promote my show.
- I joined groups where my audience hung out and engaged.
Ship + learn + iterate. That's the "secret"
5
5
47
Nope → "You're the average of the five people you spend the most time with."
Yes → You're a product of the 5 people who are in your head.
Read books...Listen to podcasts...Watch videos...of the people you admire.
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Feather took off because:
🪶 Feather was a great name for a light blogging tool
🪶 His Twitter following kept growing
🪶 He found a good designer
🪶 Users had to pay. NO free options.
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Confession: even after 1,500 interviews, I still get nervous before recording
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My one man marathon from Texas to Mexico is starting now.
Going to interview founders for Mixergy when I arrive
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I get ~11 requests a day from entrepreneurs who want to be interviewed on Mixergy.
But my best guests often come from audience recommendations. You're my eyes and ears on what's new and important.
So... who should I interview next?
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I invited anyone on twitter to use my podcast space. Here’s the first person
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20 techniques for high-impact conversations.
A visual thread from my book, Stop Asking Questions.
Read, save, and share so we can all have better conversations this year.
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He started with a simple email newsletter. Now
@theSamParr
& his remote team have over $10 mil in revenue & 1 mil daily subscribers.
I’ll be interviewing him at
@runningremote
conference, which is now virtual (and free).
Starting in a few minutes
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I
#HitZero
with
@Superhuman
...again. I used to hate email.
Out of curiosity I asked Rahul SEVERAL TIMES to let me try that email app he was working on.
When I finally got it, it completely changed my experience with email.
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I couldn't get guests to say "yes" when I started interviewing. Podcasting was too weird.
@ThisIsSethsBlog
said "yes" *because* what I did was different.
After I published his interview, others became easy yeses.
🍻Cheers to the people to take a shot on you early.
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Hmm.
@agazdecki
assembled such a strong posse of entrepreneurs that he could blow up twitter with a simple partnership announcement.
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Stop Asking Questions officially launches tomorrow.
Surreal.
Over a decade of honing my interviewing craft, condensed into 200 pages.
I hope you'll check it out.
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How Erik Allebest of
@chesscomm
turned a college side hustle into a game-changing empire (literally).
This story is incredible — and will teach you a ton about building startups and communities👇
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We have a winner!
Introducing the new cover for my book, Stop Asking Questions.
Thanks to everyone who voted. There was a clear winner in the Twitter poll, but I ended up going against the crowd.
Here's why 👇
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Here’s how I read a book in under 60 minutes to prep to interview the author on
A thread 👇
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Here’s the bull case for changing Twitter to X.
The death of a recognized brand is painful, but the Twitter brand comes with a lot of baggage.
Hundreds of millions of people tried Twitter and decided they didn’t like it. They don’t even log in anymore. Persuading a Twitter…
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What are some pay-once alternatives to SaaS?
I'm making a list.
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Customer complaints are a gift.
If someone cares enough to tell you something sucks, you're way ahead of most companies.
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People you admire are more accessible than you think.
It's never been easier to have conversations with people who can teach and help you.
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Pretty much every hiring mistake I've ever made came from desperation
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Hey,
@nathanbarry
would you produce an award like this for creators who have big subscriber numbers on
@ConvertKit
Hey check it out I got one of those 100k subscriber YouTube plaques!
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@raechellambert
I have goats! I would love to get more and milk them but I'm not willing to tend to them daily.
I wonder how much sense it wold make to hire someone to come over daily to milk them.
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