Review apps... So a few months ago I moved from Junip to @judgeme_reviews because it would save me $65+ a month. I'm not sure its worth the savings. Inside my orders I have a QR code asking people to leave a review - Im seeing that most reviews come in via that QR code not via

The universe wants you to win. It’s mad you are fucking this chance up.

Meta just killed 80% of your ad tests, right before Black Friday. Same visual, new copy? Still grouped. New hook, same creator? Still grouped. With Creative Similarity + Andromeda in play, Meta's now rewarding differentiation, not just volume. Here’s what that means for your

making creative testing easier for people learnings get maintained after the test so no need to move winning ads to different campaigns

So we’re just not watching Monday Night Football huh? I’m not buying another streaming subscription…

Thank you @Shopify ❤️ 🙌

@IstvanicMarin Meta now combines comments and social proof across similar ads,

@YouTubeTV If I don't have ESPN by Saturday morning I will be canceling YoutubeTV Not that you or anyone cares

Running a sale burns your funnel to the ground for a temporary spike. You'll spend the next month rebuilding what you torched. Plan accordingly.

Have kids. Give up all of your sleep if you have to.

so Tony from CTC posted on LinkedIn that Marpipe made a free alternative to Feedonomics and tagged Feedonomics excited to see how this goes jus know - I'm ready for that action

back to 150 now with A+ Audience

DTC Debate #2 this Friday 12 pm pst | Resolved : Bidding manually for all campaigns with Meta ads is the most efficient way to scale. @iamgalba x @andreilunev will be affirming the resolution, and I will be the negative. These debates are getting a lot of hate, but I think

Most brands vet agencies harder than their 3PLs. That’s backwards. A bad ad kills ROAS. A bad 3PL kills your business. If you’re about to outsource fulfillment, read this first. Don’t find your 3PL through Google. Don’t pick the one with the nicest website. Don’t trust the

2% of your creative gets you halfway. 10% of your creative gets you 80%. All accounts scale on a low number of creative. The paradox is you need to test a high number of diversified and novel creative to find that small cohort.

VP Growth: Meta just wants you to use their in-platform attribution. CMO: [slacks the below summary and link to the Meta paper debunking that myth] VP Growth: [5 min later] We need to change the way we measure asap. – Summary & Takeaways: - Meta's latest paper on measuring ad

Ironically one of the promises of e-commerce was having “infinite shelf space”. The reality is brands are often best off with the simply the highest velocity on the lowest SKU count. An online catalog nicely filling a retail store is inversely correlated with being a healthy,

Testing your ad's primary text is often overlooked. Here's how I do it: 1. Launch a separate campaign (ABO or CBO). Take your best performing ad and duplicate it into 4 ad sets, each with 1 ad. → Now change only one variable in each ad: the primary text 2. Use Meta's A/B Test

Facebook Ads Andromeda Solution [step by step] Andromenda definitely changed the game. A lot of accounts all of a sudden dropped in performance & iterations of creative stopped working. So, what you should do, and what FB is favoring since the update, find in this video!

23 minutes and 18 seconds. 9:30am.