Will Jack
@willwjack
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happy sisyphus, cofounder @tryunusual
San Francisco, CA
Joined January 2012
The future of marketing is psy-oping LLMs. In a few years most big purchasing decisions will be guided by AI assistants. This is scary — you have no idea what they’re saying about your product, and you have no way to change how they talk about you. We built Unusual to solve
Congrats to @tryunusual on their $3.6M round! AI models are becoming the new influencers in buying decisions, but brands can't control what they say. Unusual is the complete AI marketing platform, helping companies understand and shape how AI talks about them.
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Healthcare staff spend millions of hours each year calling insurance companies and navigating portals. @SplendorHealth automates insurance workflows (benefits verification, prior auth monitoring, credentialing) for healthcare companies, eliminating the headaches of portal
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We raised $75M in Series B funding led by @a16z, bringing our total funding to $108M. @reductoai is defining the new frontier for document intelligence, helping the world’s leading AI teams unlock data from their unstructured documents. We’re launching a new pay-as-you-go tier
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I’m thrilled to announce @reductoai’s $75M Series B led by @a16z, which brings our total funding to $108M. Just five months after our Series A, we've surpassed 1 billion pages processed and grown our monthly volume 6x. We now process hundreds of millions of pages every month for
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We built Unusual to manage all of this for you. It’s an “AI Relations” agency in a box.
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3) Attribution is hard. When someone learns about your product on an AI tool, they tend to do a zero-click or direct search of your company. You can’t figure out where they came from or how they learned about you — unlike SEO, where last-click attribution is reliable. You need
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2) This breaks down into two key areas: 1. Filling in knowledge gaps with quality content. AI doesn't know much about the nuances of your market or business. You need to deploy exceptionally granular content describing exactly what you do, why do you it, and who you help. We've
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AI is your next channel, and it doesn't behave like anything you've seen before. You shouldn't be gaming prompts like you game SEO keywords. You aren't going to trick superintelligence. You need to earn genuine credibility with AI models themselves, just like a good PR
Unusual is the first “AI Relations” platform. It gets you more leads with PR campaigns targeted at ChatGPT, Perplexity, Gemini, and more. Congrats on the launch, @willwjack and @kellermaloney! https://t.co/CW0Xmx2RZ2
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Unusual is the first “AI Relations” platform. It gets you more leads with PR campaigns targeted at ChatGPT, Perplexity, Gemini, and more. Congrats on the launch, @willwjack and @kellermaloney! https://t.co/CW0Xmx2RZ2
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Grateful to be featured in @Forbes and to go deeper and share the vision behind @phosphorcap. Thank you to @dasha_shunina for taking the time to understand Phosphor’s mission.
That's what @garrytan, President & CEO of @ycombinator, said about him: “His perspectives are exactly what our founders need”. Meet @kul, twice-exited YC founder who just launched a new fund investing exclusively in YC startups. https://t.co/pD47JNSIBD
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Why should we celebrate Juneteenth? For the same reason we celebrate the Fourth of July. For our country has two foundings. The first, a promise of "a new nation, conceived in Liberty, and dedicated to the proposition that all men are created equal."
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sieve (@usesieve) lets hedge funds focus on generating alpha, not on cleaning data. From ref data, to filings, to alt data, sieve lets you skip straight to analysis by serving clean, decision-ready data directly to your ELT and Excel models. https://t.co/KG0Km1JUVc
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Excited to share that I've joined @FirstRound to invest in exceptional founders at the earliest stages of their journeys. 🚀 First Round backed some of my close friends last year (special thanks to @aditabrm for the introduction and @the_yuppy for the support), and it's been a
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🚨 The Yemen groupchat fiasco is just the beginning. The next wave of national security leaks will be worse. Our digital infrastructure is not built for a world where: 1️⃣ Groupchats run everything. 2️⃣ AI reads, creates, and weaponizes their contents. It’s collapsing. That’s
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HYBRD is making moves! We're now available on the app store for pre-download. If you're a serious athlete, check it out. https://t.co/qQaloGDgxX
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Excited to announce @tryandai's $6.5M seed round led by @firstround and the launch of Andy, the first AI agent for patent attorneys. We're on a mission to transform how attorneys work with professional-grade AI.
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Very excited for @unusualsites (YC F24) to launch their AI website personalizer for each visitor! 🚀 Unusual's AI will generate a unique website for every blog post, ad, social post, outbound email, and more. Every company should use it 🔥
No amount of A/B testing will deliver results like personalizing your website for each visitor. @unusualsites (YC F24) uses AI to serve a unique version of your site for every ad, blog post, social media post, sales lead, and more. https://t.co/oxukIiIxUD
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No amount of A/B testing will deliver results like personalizing your website for each visitor. @unusualsites (YC F24) uses AI to serve a unique version of your site for every ad, blog post, social media post, sales lead, and more. https://t.co/oxukIiIxUD
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Fascinating that Andrew Carnegie wrote this early retirement memo to himself aged 33 ("I will resign business at thirty-five") and then proceeded to ignore it and spend the next three decades brutally dominating the steel industry instead
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