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Lilia Tovbin Profile
Lilia Tovbin

@webbie

Followers
1K
Following
539
Media
661
Statuses
2K

Founder @BigMailer (B2B #SaaS), B2C exit in 2016. Tweets about #startups and #marketing. Longevity enthusiast. Free #emailmarketing advice via https://t.co/msMxOhGxtv chat

New York Metro
Joined July 2007
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@webbie
Lilia Tovbin
3 years
Dear #startup founders, Don't wait for an exit to fix health - get quality sleep, eat healthier, get active. If you don't develop healthy lifestyle habits and exit takes a while, you may not be able to enjoy your financial freedom the way you hoped. Take care of yourself ๐Ÿ™โค๏ธ
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@webbie
Lilia Tovbin
11 days
Ok, it's past Halloween, but share your recent AI agent horror story. I will start: @otter_ai sent me a summary of the meeting I didn't attend ๐Ÿคฆโ€โ™€๏ธ Like there was a brainstorm and action items and all... ๐Ÿคฏ #EPIC #fail
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@webbie
Lilia Tovbin
25 days
Hey @GoogleLabs Pomelli needs some serious work. My suggestions: - based on brand analysis exclude images that don't use brand colors (external tools/products!) - don't use images from help articles for generating ads!!?? - exclude anything that looks like a giant table (feature
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@webbie
Lilia Tovbin
6 months
Chris' take didn't age well... Saw the news headline the other day that huge number of legal briefs were found sighting non-existing cases ๐Ÿ˜ฎ and courts aren't happy about this. Now imagine AI teachers making up science or history facts? AI as teachers and doctors? Not there
@tferriss
Tim Ferriss
10 months
Chris Sacca's Grand Theory of AI: We are super fucked. cc: @sacca
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@webbie
Lilia Tovbin
10 months
PSA: If you love someone's newsletter, don't just read it! Reply with a quick "Love this" and click on links in the emails OFTEN. Subscribers can stop receiving someone's emails even if they read every single one (really yahoo? ๐Ÿ‘€). The clicks are important, so show the love.
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@webbie
Lilia Tovbin
8 months
Every marketing channel sucks right now by @AndrewChoi5 Advice for startups on how to market differently
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@webbie
Lilia Tovbin
9 months
"genetically disadvantaged" - this is a huge factor. Some people can drink and smoke and live to 90+ and some will die young of cancer, with a healthy lifestyle. Start by understanding your risks. Knowledge IS power. P.S. TruAge test from TruDiagnostic can help understand your
@bryan_johnson
Bryan Johnson
9 months
I am aging slower than anyone in the world. #1 in a fierce competition among 5,677. My score is off the charts. And I'm genetically disadvantaged. What does this even mean? ๐Ÿงต
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@webbie
Lilia Tovbin
9 months
Don't rely on Google Analytics only for your attribution analysis, it's missing data. You can/should supplement with your own data capture - store 1st visit referrer and LP (with all parameters) in a cookie, then record into DB once account is created. Got a $300/mo customer
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@webbie
Lilia Tovbin
10 months
I propose a new term for a business type: NaaB - Newsletter as a business You got a NaaB if you make money primarily from operating a newsletter. You saw it here first.
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@webbie
Lilia Tovbin
10 months
Could you offer existing paying subscribers to gift your product as a trial? Great marketing growth hack for many products with low operating cost. ๐Ÿ“ข๐Ÿš€๐Ÿ“ˆ
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@webbie
Lilia Tovbin
10 months
PSA: If you love someone's newsletter, don't just read it! Reply with a quick "Love this" and click on links in the emails OFTEN. Subscribers can stop receiving someone's emails even if they read every single one (really yahoo? ๐Ÿ‘€). The clicks are important, so show the love.
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@webbie
Lilia Tovbin
10 months
Yet another take on AI... Happy Friday
@tferriss
Tim Ferriss
10 months
Chris Sacca's Grand Theory of AI: We are super fucked. cc: @sacca
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@webbie
Lilia Tovbin
1 year
Dear internet influencers, Learn how to do this from @AlexHormozi - acknowledging another view point (extra points for well wishing) without detracting from your own.
@AlexHormozi
Alex Hormozi
1 year
@AmandaMGoetz You are right. People who have different destinations follow different paths. Iโ€™m happy for you and your family you found one you love. Congrats on the amazing success. Keep on. โœŠ๐Ÿฝ
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@webbie
Lilia Tovbin
1 year
3 Unethical Ways (not) to Grow Tour newsletter - by @louisnicholls_ via @SparkLoopHQ Just don't do it, not worth the reputation damage. https://t.co/Wm2rJGTgMA
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growmynewsletter.com
Here's how shady operators are adding millions of newsletter subscribers without their consent
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@webbie
Lilia Tovbin
1 year
From @andrewchen: Why your product idea sounds too complicated https://t.co/HLY6lsJHCi How to fix your WTF description: - Show your product to target customers - Ask: "How would you describe this to someone else?" - Bite your tongue and listen
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@webbie
Lilia Tovbin
1 year
Be kind to your body - don't kill yourself with fried food. p.s. Can't imagine giving up french fries? Switch to baked.
@bryan_johnson
Bryan Johnson
1 year
Consuming one serving a day of fried food increases all-cause mortality risk by 8%, while 1 weekly serving of fried chicken was enough to increase mortality risk by 13%.
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@webbie
Lilia Tovbin
1 year
Email marketers, let's talk about spam traps. ๐Ÿ‘‡ Email Spam Traps 101 https://t.co/IjMU6OVQWb via @LinkedIn
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linkedin.com
Let's have an honest talk about spam traps. Guess what? Your list probably has some.
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@webbie
Lilia Tovbin
1 year
The Business Case for Longevity by @omri_drory via @NFX https://t.co/st0WdB7YaJ I like the first part of this article, but the suggestion that we don't invest enough money into biotech/longevity is perhaps fundamentally wrong. Society needs to accept healthy lifestyle as a norm
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nfx.com
Society has a choice: spend trillions on sickness and death, or invest trillions in longer life. Here's why longevity is the biggest market in the world.
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@webbie
Lilia Tovbin
1 year
Unfortunate startup pivots (a short list) https://t.co/wnY5HBv0UK by @andrewchen "Zooming in generally beats zooming out, because your value prop is that much more specific" and other insights for @IndieHackers and startups in early stages.
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@webbie
Lilia Tovbin
1 year
5 Charts On Email Marketing To Different Generations - via Backstroke https://t.co/CUhondSCEr This shows you what the expectations for AI-generated email subject lines should be (variations, not 1 size fits all recommendations).
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backstroke.com
Check out charts that compare email marketing preferences across generations from Gen Z to Boomers to help tailor your messaging.
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@webbie
Lilia Tovbin
1 year
โค๏ธ my @Acura ZDX ๐Ÿš€EV "maintenance" schedule ๐Ÿ˜ Cost of gas = $0 Oil change = $0 Time saved = priceless p.s. Perks - prime (EV charge) parking at many places
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