Lilia Tovbin
@webbie
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Founder @BigMailer (B2B #SaaS), B2C exit in 2016. Tweets about #startups and #marketing. Longevity enthusiast. Free #emailmarketing advice via https://t.co/msMxOhGxtv chat
New York Metro
Joined July 2007
Dear #startup founders, Don't wait for an exit to fix health - get quality sleep, eat healthier, get active. If you don't develop healthy lifestyle habits and exit takes a while, you may not be able to enjoy your financial freedom the way you hoped. Take care of yourself ๐โค๏ธ
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Hey @GoogleLabs Pomelli needs some serious work. My suggestions: - based on brand analysis exclude images that don't use brand colors (external tools/products!) - don't use images from help articles for generating ads!!?? - exclude anything that looks like a giant table (feature
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Chris' take didn't age well... Saw the news headline the other day that huge number of legal briefs were found sighting non-existing cases ๐ฎ and courts aren't happy about this. Now imagine AI teachers making up science or history facts? AI as teachers and doctors? Not there
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PSA: If you love someone's newsletter, don't just read it! Reply with a quick "Love this" and click on links in the emails OFTEN. Subscribers can stop receiving someone's emails even if they read every single one (really yahoo? ๐). The clicks are important, so show the love.
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Every marketing channel sucks right now by @AndrewChoi5 Advice for startups on how to market differently
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"genetically disadvantaged" - this is a huge factor. Some people can drink and smoke and live to 90+ and some will die young of cancer, with a healthy lifestyle. Start by understanding your risks. Knowledge IS power. P.S. TruAge test from TruDiagnostic can help understand your
I am aging slower than anyone in the world. #1 in a fierce competition among 5,677. My score is off the charts. And I'm genetically disadvantaged. What does this even mean? ๐งต
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Don't rely on Google Analytics only for your attribution analysis, it's missing data. You can/should supplement with your own data capture - store 1st visit referrer and LP (with all parameters) in a cookie, then record into DB once account is created. Got a $300/mo customer
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I propose a new term for a business type: NaaB - Newsletter as a business You got a NaaB if you make money primarily from operating a newsletter. You saw it here first.
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Could you offer existing paying subscribers to gift your product as a trial? Great marketing growth hack for many products with low operating cost. ๐ข๐๐
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PSA: If you love someone's newsletter, don't just read it! Reply with a quick "Love this" and click on links in the emails OFTEN. Subscribers can stop receiving someone's emails even if they read every single one (really yahoo? ๐). The clicks are important, so show the love.
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Dear internet influencers, Learn how to do this from @AlexHormozi - acknowledging another view point (extra points for well wishing) without detracting from your own.
@AmandaMGoetz You are right. People who have different destinations follow different paths. Iโm happy for you and your family you found one you love. Congrats on the amazing success. Keep on. โ๐ฝ
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3 Unethical Ways (not) to Grow Tour newsletter - by @louisnicholls_ via @SparkLoopHQ Just don't do it, not worth the reputation damage. https://t.co/Wm2rJGTgMA
growmynewsletter.com
Here's how shady operators are adding millions of newsletter subscribers without their consent
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From @andrewchen: Why your product idea sounds too complicated https://t.co/HLY6lsJHCi How to fix your WTF description: - Show your product to target customers - Ask: "How would you describe this to someone else?" - Bite your tongue and listen
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Email marketers, let's talk about spam traps. ๐ Email Spam Traps 101 https://t.co/IjMU6OVQWb via @LinkedIn
linkedin.com
Let's have an honest talk about spam traps. Guess what? Your list probably has some.
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The Business Case for Longevity by @omri_drory via @NFX
https://t.co/st0WdB7YaJ I like the first part of this article, but the suggestion that we don't invest enough money into biotech/longevity is perhaps fundamentally wrong. Society needs to accept healthy lifestyle as a norm
nfx.com
Society has a choice: spend trillions on sickness and death, or invest trillions in longer life. Here's why longevity is the biggest market in the world.
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Unfortunate startup pivots (a short list) https://t.co/wnY5HBv0UK by @andrewchen "Zooming in generally beats zooming out, because your value prop is that much more specific" and other insights for @IndieHackers and startups in early stages.
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5 Charts On Email Marketing To Different Generations - via Backstroke https://t.co/CUhondSCEr This shows you what the expectations for AI-generated email subject lines should be (variations, not 1 size fits all recommendations).
backstroke.com
Check out charts that compare email marketing preferences across generations from Gen Z to Boomers to help tailor your messaging.
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