PLAYGROUND XYZ
@playgroundxyz
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#AttentionSeekers
Sydney, New South Wales
Joined September 2015
We’re excited to announce that we’ve been acquired by @GumGum! The combination of our attention and contextual solutions lets advertisers measure the attention achieved by their contextually-driven campaigns without using personal data. More info: https://t.co/LtmaSj5sbk
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As news outlets increasingly rely on hard-hitting stories to attract readers, those who can afford to advertise next to these stories are widening the gap with those who cannot. But are brand safety solutions as nuanced as the issue itself? https://t.co/lYwsiV6WDU
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Can attention technologies improve the online ad experience? Some big, timely topics discussed in this session, out soon... https://t.co/nbsLsXLTgW
#digitaladvertising #attentioneconomy #attentiontime
thedrum.com
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With #GoogleCloud, @playgroundxyz helps advertisers measure & predict customers’ Attention Time, the duration which an ad is actually looked at. This helps brands optimise ad delivery by reaching only those likely to pay the most attention 👁️ 💻 Read more: https://t.co/XEzaHwinLM
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💪Ad Tech Firm Playground XYZ Grows Staggering 678 Per Cent https://t.co/F3nUINaD4y via @bandt
bandt.com.au
Playground XYZ announces whopping 678 per cent growth. That, on any Powerpoint, would take an eye out.
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We’re very excited to expand our design team from Sydney to London. Vinko is off on a UK adventure to set this all up while Andrea is leading the APAC teams. We’re hiring creative UX and Dev in London & Sydney: https://t.co/3SPJx825qE
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That feeling when you're literally the icing on the cake. 😍😋
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Can you make functional and beautiful things? We're looking for a Creative Developer to join our brand new Innovations Team based in Sydney.
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Attention Time a more meaningful metric than Viewability says @playgroundxyz.
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Compared to viewability, Attention Time is 7.5x stronger at driving Awareness and 5.9x stronger at driving recall.
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Introducing the world’s first real time stack to capture, measure and optimise Attention Time: how long users spend actually looking at your content.
gumgum.com
Deliver high-impact, brand-safe advertising across display, video, and CTV/OTT formats with AI-powered contextual targeting and attention-based insights—powered by GumGum’s leading ad tech platform.
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Shout out to our sponsors @StripeAustralia @PlaygroundXYZ @LookaheadSearch @ArkoseLabs @OOSNSW and numerous companies for sending their peeps to CampJS X. This wouldn't be possible without all of you!
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Our first ever Playtorial session. In these sessions our fabulous design team runs a 101 on HTML, CSS and JavaScript. Great initiative team!
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Working on so much cool stuff lately we need some extra help! Hiring for a Creative Technologist / Digital Designer in Sydney HQ: https://t.co/D8CwOC95Eu 🤙
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FEATURE JOBS from @pedestrianjobs | CC PLAYGROUND XYZ, Adstaff Recruitment, WOTSO + more. #loveyourwork
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We're hiring for multiple roles in our 🇺🇸 New York and 🇦🇺 Sydney offices. Deets:
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TabMo teams with Playground XYZ on creative mobile ad formats
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New opportunity for a talented Digital Designer👩💻👨💻 to join our award winning design team based in Sydney. Details: https://t.co/h05Rxa4AxZ
#designer #jobssyd
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Jobs, jobs jobs! PLAYGROUND XYZ have a number of new dev roles to fill. If you're a superstar software engineer and would like to work for an award winning company in a fun environment check out the roles #playgroundxyz #software… https://t.co/SzFLUyqnjY
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