Paul J
@pauljauregui
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Building https://t.co/sVVGy1f7Ua with my beautiful, talented wife.
Austin, TX
Joined March 2009
Our team is SCREAMING right now! 😱 @wwd just dropped that BK Beauty is a Top 10 Global Beauty brand by Earned Media Value driven by creators. Look at those AMAZING brands we're stacked up against—most are BILLION $$ brands!
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Real US company. Pure Fenbendazole. Trusted by those who need it most.
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MID-AUTUMN FESTIVAL GIVEAWAY🍂 Celebrating some of the newest models of IEM’s on @Kbear_Global, we’re giving away 2x pairs of their STA-K! - Follow @TeamAetherX & @Kbear_Global - Like and Share - Tag a friend Winner will be drawn in 2 weeks!
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My wife Lisa getting ready to film her ad read for SKIMS and Google today! Pretty cool. #proudhusband
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Been on Spotify for 14 years. Slowly switching to Apple Music. Am I crazy?
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Robot video Incoming: Through a SoFI account you can buy ARKVX. which has position 7.6% Figure AI. Figure AI Investors MSFT: ~$95 million (~0.0024% of market value) NVDA: ~$50 million (~0.0011% of market value) AMZN: ~$50 million (~0.0021% of market value) Undisclosed
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Joined @ecommercefuel 5-years ago. Hard to imagine where my business would be today, had I not stumble upon this incredible community of owner/operators. I was lucky and found ECF early. If you’re in DTC and searching for answers, you’ll find them all in the ECF community.
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Confession time... I don't track KPIs or hold people to account for them (other than myself)—Crazy right? Honestly, it's a waste of time—for me and the team. When you have great people and a small agile/focused team built on deep trust, you can get away with this. It's one of
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I completely agree. 💯
Shopify CEO Tobi Lutke explains Goodhart’s law and why he doesn’t like KPIs or OKRs “Goodhart’s law is real. The moment a metric becomes a goal, it’s no longer a useful metric… No metric by itself is a complete heuristic for a complex business. There’s a million different
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Polymarket is coming back to the US. 🇺🇸 Get on the waiting list to get early access to Polymarket's fully regulated U.S. trading platform:
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Shopify Analytics is getting another upgrade! What does your dashboard look like? Would love to see redacted screenshots of a bunch of real-world analytic dashboards in Shopify. I need inspiration!! Mine is still vanilla.
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going to try live-tweeting the GPT-5 livestream. first, GPT-5 in an integrated model, meaning no more model switcher and it decides when it needs to think harder or not. it is very smart, intuitive, and fast. it is available to everyone, including the free tier, w/reasoning!
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Today is one of the biggest days of my life. I was officially invited to join @SeanEcom and @mbertulli on the biggest and best podcast for operators in the world! While I missed @mikebeckhamsm and @JasonPanzer I’ve been honored to be able to call them friends as well. I know
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$SHOP will rally today. 📈
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