Mondo Metrics
@mondometrics
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A data consultancy and analytics platform measuring social media, podcast and streaming video for sports, media and entertainment industries
New York, USA
Joined December 2024
At my last card show, my WNBA boxes outsold MLB, NFL & NBA. I talked to the President of @UpperDeckSports, @eBay’s VP of Collectibles, got exclusive data from @altxyzofficial + @mondometrics, and spoke with Whatnot sellers to find out whats going on. https://t.co/TS8tBwVlqW
sports.yahoo.com
WNBA stars have helped foster interest in women's collectibles.
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The numbers just keep growing: Total (All Platforms – Full Episode + Clips) 826.8M views 37.9M+ engagements Clips & Shorts by Platform •Instagram: 455.3M views / 19.95M engagements (25 posts) •TikTok: 107.7M views / 12.2M engagements (20 posts) •X: 107.4M impressions /
tubefilter.com
Tayvis…Swiftce…Whatever you call it, the entertainment industrial complex power duo of Taylor Swift and Travis Kelce has been all anyone's talking about We've written about New Heights' popularity...
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On @Forbes: Taylor Swift appearance on @newheightshow produced half a billion views. Also, @nickcicero provided some insightful comments about the metrics, state of video podcasting and more. https://t.co/SCdDgzdYRn
forbes.com
The full podcast on YouTube generated 13 million views (and counting) alone, surpassing the podcast's prior record for an episode.
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“If you’re a sports TV executive, these numbers should keep you up at night.” Channeling my inner @RichLightShed that’s what I told @markjburns88 at @Forbes about Taylor Swift’s New Heights appearance — half a billion views on the official show channels across Instagram, TikTok,
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The @newheightshow x #TaylorSwift episode clips on their own handles + YouTube episode views have pulled: 📱 IG: 302.6M Views 🎵 TikTok: 27M Views 🐦 X: 70.6M Views ▶️ YouTube: 6.7M Views (Shorts + episode) That’s ~406M views around launch already.
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Before the episode even drops: 150.9M+ views across IG, YouTube Shorts, TikTok & X/Twitter. 132M – IG Reel (“Brand New Album” clip) 8M – X/Twitter teaser 10.9M – Shorts + TikTok 4.8M+ IG likes — way above NFL & celeb podcast norms. This isn’t a trailer… it’s a launch sequence.
frontofficesports.com
Swift will appear on the Kelce brothers' podcast Wednesday night, where she will discuss her upcoming album.
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🚨 New Team Announcement: Welcome Britt Deise to @mondometrics! Some people just make every team better. Britt Deise is one of them. I had the chance to work with Britt during her time at the NFL, when she was a Delmondo client—and she was always someone I loved collaborating
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Thanks to the Social Intelligence Tech Lab for including @mondometrics in your Social Intelligence Landscape! Our unique content analytics platform combines social media, audio, newsletter, web/mobile content together - https://t.co/uEviI5XkUw
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🚀 𝗧𝗵𝗲 𝗙𝗼𝗼𝘁𝗯𝗮𝗹𝗹 𝗕𝗶𝘇 𝗙𝗼𝗿𝗺𝘂𝗹𝗮 𝗶𝘀 𝗹𝗶𝘃𝗲! 🎙️ @PaolaMarinone sits down with @nickcicero to explore how #AI and data are transforming the way we understand and experience #football. 📺 Watch Episode 1 now on #YouTube 👉 https://t.co/Z8BC1qu2eb
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Finals is back! Did you know @shaiglalex has more Instagram followers than ALL of the Pacers players combined?! 😳
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How @mondometrics unique analytics tools help drive Billions of the RIGHT views for companies like Men In Blazers, CHSN, Beautiful Destinations, AZ Cardinals, 2 of the top 15 Fortune companies and more. Great to chat with ex-YouTubers @buzzmyvideos tune in to see the whole chat
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🔥🔥🔥
What do @JalenRose , @richeisen , @JayBilas , and @ReachTVNetwork all have in common? They trust @bknown_ to grow their brands across 30+ social handles. And bknown trusts @mondometrics to measure it all. This new case study fires me up👇 250M impressions. 60% growth in
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Next week at the @ongondola #SportsSummit25 I’m excited to host the session: “Building Community on Reddit: Tapping Into Niche Sports Fans” Joining me: @wixxy Head of Sports Partnerships at Reddit @CGidari , Vice President, Social Media & Innovation at Major League Baseball
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Smart TVs now account for 8% of podcast listening? That’s just YouTube flexing. At @mondometrics, we see 30–40% of YouTube podcast views coming from CTV. The living room is the new commute.
soundsprofitable.com
Smart TVs are increasingly popular tools for accessing podcasts, but what does that actually mean for the medium?
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You aren’t just publishing content—you’re competing for attention. At Mondo Metrics, we helped @bknown_ track everything in one place—across social media and podcasts. The result? - 60% growth to 250M social views in Q1 - 300+ hours saved on analytics reporting - Real-time,
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There’s nobody in the industry I trust more with analytics and data than @nickcicero. Read below!!
Case Study: How @bknown_ Saved 300+ Hours of Reporting Time and Drove 250M+ Views with Mondo Metrics
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What do @JalenRose , @richeisen , @JayBilas , and @ReachTVNetwork all have in common? They trust @bknown_ to grow their brands across 30+ social handles. And bknown trusts @mondometrics to measure it all. This new case study fires me up👇 250M impressions. 60% growth in
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@mondometrics @nickcicero @JalenRose @richeisen @JayBilas @ReachTVNetwork @bknown_ We love @mondometrics and @nickcicero !!!
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Two new people starting @mondometrics - got ourselves a solid 6-pack now!
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