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Metamarkets Profile
Metamarkets

@metamarkets

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Following
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Interactive analytics for programmatic marketing.

SF & NYC
Joined March 2010
Don't wanna be here? Send us removal request.
@metamarkets
Metamarkets
8 years
Proud to announce that @Metamarkets has been named to the @Deloitte Fast 500 as one of the fastest growing technology companies in North America! https://t.co/gMM2d79Ufk Congrats to our team for all your hard work that got us here! #Fast500
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@metamarkets
Metamarkets
8 years
There's a trust problem with marketing data: nearly half of all brands distrust 21% or more of their data: https://t.co/kcnuEJjjYv With the right investments in interactive analytics, marketers can more take control & establish the data transparency that their partners demand.
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@metamarkets
Metamarkets
8 years
Independent, third-party measurement will be critical if the Honest Ads Act is going to be effective - otherwise incentives will remain misaligned and their data will be hard to trust.
@adexchanger
AdExchanger
8 years
Self-Disclosure May Not Be Enough When It Comes to Online Political Ads https://t.co/Xq90qOOihg by @OSchiffey
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@metamarkets
Metamarkets
8 years
Great conversations on AI in Marketing from #ProgIO last week! https://t.co/C5QAkwqhW3 - A key for its adoption will be whether we can design intuitive visualizations built to ease human experience of interacting with AI
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@metamarkets
Metamarkets
8 years
Tips for optimizing your programmatic ad campaigns while they are on-going with @Metamarkets Explore: https://t.co/FoFTKHcvZ3 #programmatic
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@metamarkets
Metamarkets
8 years
Want to see more spending in programmatic? 3/4 of marketers surveyed said that with access to transparent data, they'd increase their spend in programmatic advertising by at least 11%, and in some cases by 50% or more.
metamarkets.com
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@adexchanger
AdExchanger
8 years
When Chase added its whitelist, fraud decreased 47% and viewability went up 5%. NO impact on reach, "which is a big deal." #PROGIO
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@sramana
Sramana Mitra
8 years
#ThoughtLeader in #BigData: Mike Driscoll, #CEO of @Metamarkets
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@metamarkets
Metamarkets
8 years
How does inventory on Black Friday or Cyber Monday compare to the rest of the year? Use non-continuous time comparisons in Metamarkets Explore to understand the data!
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@metamarkets
Metamarkets
8 years
"Programmatic marketplaces that are the most transparent are also the most successful. Market transparency truly drives market activity in this industry; when internal users understand what’s happening, they can optimize their strategy." https://t.co/8JextvliiG @MarTechSeries
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@metamarkets
Metamarkets
8 years
A modern marketer's definitive guide to programmatic marketing: https://t.co/sOIC6dzdYt Great piece by the team at @MarTechExec!
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@metamarkets
Metamarkets
8 years
Gearing up for the busiest marketing time of the year? Here are some tips for maxing out your ad campaigns in the busy holiday season by paying close attention to your data: https://t.co/Pvfk484mjV
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@metamarkets
Metamarkets
8 years
Curious about what it takes to go multi-cloud? Go behind the scenes of our recent transition to diversify our infrastructure with GCP in addition to AWS. https://t.co/ufpBgiCeBX @Synoptek
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@metamarkets
Metamarkets
8 years
Discovering gaps in your partners’ bid landscape can reduce revenue leakage and increase spend - find out how with the Metamarkets Heat Map! https://t.co/WZmVte8wgH
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@metamarkets
Metamarkets
8 years
Metamarkets hack-a-thon day! Learning about the interesting projects our engineers looked into today
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@metamarkets
Metamarkets
8 years
Loading up a car of clothing & pet food donations to bring our neighbors affected by the fires in the north bay. If you're looking for ways to help, here's a list of ways to donate or contribute: https://t.co/xZGsGrlbKr
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@metamarkets
Metamarkets
8 years
Great piece from @adexchanger emphasizes the results from @ProcterGamble's transparency push. Data transparency + the right analytics help you get great results at scale & stop wasting $$$. https://t.co/4QwqsoEnbY
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@metamarkets
Metamarkets
8 years
https://t.co/EZwfIeyUvJ got an update last week - make sure to check out the new look!
Tweet card summary image
metamarkets.com
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@metamarkets
Metamarkets
8 years
One method of looking at the human thought process is that we have different brain workflows for different analytics & data processing needs. At Metamarkets we have the same thing for our data processing machines: https://t.co/MIYfFcFSkI @druidio #druid @ApacheSpark @ApacheMesos
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@medriscoll
Michael E. Driscoll
8 years
We're actually living in the pre-industrial age of data. Data pipelines in every vertical remain labor-intensive, artisanal creations.
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