
michael dingle
@mdingle
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designer, process enthusiast but pragmatist - Partner and Co-founder of Reason
London Town
Joined October 2007
I definitely base way too many of my life decisions and opinions on Position Zero on search results (or SERP).
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Absolutely this! 👉 "Continuous customer interviewing and *intellectually honest experimentation* is this decade’s biggest game-changer." . Great post by @RichMironov on "#Product Waste and The ROI of Discovery" #appdevelopment.
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It's telling that an "#agile, fail-fast culture" is over-represented (40%) in "Digital Leaders" (vs only 28% among "the rest") in this @EY_Parthenon Research into successful #DigitalTransformation acceleration. A Product-first focus also stands out:
hbr.org
Sponsor content from EY-Parthenon.
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Hit the nail on the head: “Because #agile allows companies to deliver #products consistently and with greater flexibility, businesses engaged in product development should embrace agile throughout their entire organization.” - via @EntMagazine.
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Putting a *#Product* focus at the top table and at the centre of strategy is totally the way forward because - as this @thenextweb post explains - "success is measured in user engagement, customer happiness, and product adoption." #UX #CPO.
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Interesting deep dive into the psychological principles of #uxdesign that drive app/site stickiness, incl. "The Zeigarnik Effect", Hick’s Law and Serial Positioning: - via @cmswire.
cmswire.com
Some of the most prominent psychological principles that we come across daily, but hardly remain aware of the guiding force within them.
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Totally recommend these 3 #DigitalTransformation success factors from @pschroer: - along with "Bottom-up" and "fail forward":. 1. Be employee-driven.2. Have a clear understanding of the symptoms.3. Utilize incremental change to drive massive change.
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Really helpful for product-first designers: "Five product-analysis approaches for better decision-making and roadmapping" by @mickey_alon to help you inform and back your #product decisions: - via @uxmatters.
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Must-read on #InclusiveUX & developing more-inclusive #Software (via @HarvardBiz). Agree with @_fookay that it's: "a shared responsibility, all #developers have to leverage others’ knowledge to grow their understanding/ manifestation of accessibility."
hbr.org
There is no single accessibility expert. It’s a shared responsibility, and all developers have to leverage others’ knowledge to grow their understanding and manifestation of accessibility. By that...
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"Product creators should stop measuring apps' success in the number of hours people spend in apps and get back to #digital #design roots: making tech humane." . Well said @101babich! Totally approve of making Product Design more mindful of user #wellbeing!
entrepreneur.com
Modern product design is changing, so let's take a look at why it's important.
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Good points @jackjaykelly BUT IMO the best way to boost team morale (not just Developer) is to adopt a product-first #culture: More autonomy to solve customer problems & work together on the best solution = Job-satisfaction AND better product outcomes.
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Useful set of questions here for user-focused researchers and product leaders to use to fold #inclusion into the product management process: #InclusiveDesign - via @FortuneMagazine.
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Must-read why/how/what guide to #InclusiveDesign best-practice for every business owner and content creator - via @Moz - incl. helpful tips on how to monitor #inclusivity in your products and how to eliminate unconscious biases in your product planning:
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A key part of #UCD is a contextual framework: "observing people, or users, interacting and engaging with a design in their contextual environment" - good @EntMagazine primer here via @paunovic on how that can be done - both in product #design AND testing:
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"We’ve been better aligned with the business, and have seen faster implementations and less rework.” Good case study here: @Hyland found that "restructuring IT into #product- or process-aligned teams" delivers streamlining and agility in IT. via @CIOonline.
cio.com
IT leaders share their experiences and advice for overhauling IT for speed, including cutting down on projects, shifting to product-based delivery, and spurring a cultural transformation.
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