Matt Koval
@mattkoval
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YouTube consultant, former Creator Liaison / YouTube employee (10 yrs). Helping companies and organizations grow on YouTube 👇
Joined January 2009
One day we'll be appalled that we let kids get on social media at any age. Supportive of this 👇🏻
nbcnews.com
More than 1 million social media accounts held by users under 16 are set to be deactivated in Australia in a divisive world-first ban that is being closely watched elsewhere.
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I don't do twitter anymore, but when I do - it's to support something really good for the world:
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100%, and I feel this even more as I hire people.
Major career cheat code: Build a reputation for reliability. You can get pretty damn far by just being someone who people can count on to show up and do the work. Who stays true to their word. Who can figure it out. The old fashioned things never go out of style.
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NEW! Casual and Regular viewers in YouTube Analytics! #Creators, #YouTube #Analytics now has new, casual, and regular viewer metrics! NEW: Hasn’t watched your channel in the selected time period CASUAL: Watched at least once a month, 1-5 out of the last 12 months REGULAR:
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When you're in the middle of making a deck about YouTube analytics and the whole UI changes... 😅 I like it tho!
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And vandalizing the town. I happened to be here. 👎 👎
An army of trucks advertising Feastables are currently driving around Hershey’s city
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Not a fan of this change, or the explanation. Would’ve appreciated a more public acknowledgment that this is likely about keeping up with competing platforms that count views more generously. Let’s be honest, 0.1 seconds isn’t a real "view", anywhere.
Shorts creators: Starting 3/31, Shorts views will count the number of times your Short starts to play or replay (w/ no minimum watch time) to give you a deeper understanding of your reach 📈 This update won’t impact earnings or YPP eligibility Details:
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Is it me or are there a lot more commercials played during @NFL games than there used to be? 😵💫
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I used to love Elon. What an incredible mind. But that is 100% over- as it should be for any of you young guys still idolizing him, even within MAGA. If you're not familiar with WWII, please go read about it, or at least watch Schindler's List. This cannot be taken lightly.
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Even if you truly mean "My heart goes out to you", maybe be a little more careful with this sorta gesture? 🤔
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Zuckerberg is giving up on being a responsible leader, letting Facebook & IG users moderate themselves. In my view, having worked inside a tech platform, it's going to have horrific consequences. "Stay good out there" he says at the end, as if to say, "You're on your own now."
Here is the full video from Mark Zuckerberg announcing the end of censorship and misinformation policies. I highly recommend you watch all of it as tonally it is one of the biggest indications of "elections have consequences" I have ever seen
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Creators- if you don't understand the mechanism by which a sponsor makes money, ask them to clarify that or walk away from the deal. There should be no mystery.
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If you're a man who's achieved success—whether that's professionally or in finding happiness & purpose—it's becoming increasingly important that you find time to mentor a young man who's not related to you and not your direct employee. Young men are looking for role models.
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The big retailers are using "pricing algorithms" to maximize profit. They adjust the price of an item based on a variety of factors including whether you're in the store parking lot (on the app), or inside the store itself. 🙄
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Researching @YouTube creators under 30 who make SHORTS in the NEWS category. Anyone come to mind?
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