Martha van Berkel
@marthavanberkel
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CEO and Co-founder of @schemaapptool. Loves helping companies stand out in search! Optimist, Queen's & MIT Grad, Mom, Entrepreneur, Rower & chocolate addict!
Guelph, ON, Canada
Joined January 2011
RT @schemaapptool: 📣 We're hiring!. The Customer Success Associate will delight our customers by executing timely & accurate support, with….
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We are excited to launch our new Entity Hub product to help you manage and curate your content knowledge graph! Learn how you can power AI with Entity Hub!.
🚨 Coming July 21st: Schema App Entity Hub 🚨. We’re launching Entity Hub to help enterprise teams ensure their brand shows up clearly and accurately in AI and search results. Learn more about Entity Hub 🔗
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RT @schemaapptool: 🚨Big News 🚨. On July 21, we’re launching Entity Hub, our groundbreaking suite of tools designed to help enterprises mana….
www.schemaapp.com
Join our webinar on July 24th at 1pm ET to see how our new solution, Entity Hub, helps you build AI-ready, scalable Schema Markup.
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RT @rustybrick: ICYMI: Similarweb: Since the launch of Google AI Overviews a year ago, no-clicks (zero click search) has grown from 56% to….
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RT @rustybrick: Google's more core update, more often seems to not be happening - what happened? cc @JohnMu @search….
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RT @schemaapptool: SEO isn’t just about keywords anymore. It’s about entities, including your brand, products, and people. Learn what Enti….
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RT @schemaapptool: Schema App is seeking a Senior Product Manager to drive strategic product initiatives, deliver market-leading solutions,….
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RT @rustybrick: Google to drop support for several rich result types to simplify the search results page including .- Book Actions.- Course….
searchengineland.com
Specifically these will no longer be supported; Book Actions, Course Info, Claim Review, Estimated Salary, Learning Video, Special Announcement and Vehicle Listing.
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RT @lilyraynyc: Wooo we have AI Mode clicks and impressions in GSC 🥳. (Brace yourself to be entirely underwhelmed!).
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RT @lilyraynyc: It’s not just about Google; now you have to think about Bing, because Bing powers ChatGPT, Perplexity, Meta AI and more 🤯….
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RT @sejournal: Google Launches Loyalty Program Structured Data Support. via @MattGSouthern: #seonews #Google #SEO….
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RT @JarnoVanDriel: Google adds support for Loyalty Program structured data markup!. Yet another step closer to achieving parity between the….
developers.google.com
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I'm super excited to be heading to SMX next week, who's coming? I'd love to say hi and grab a coffee!.
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RT @patrickstox: Calling all technical SEOs. Last year was magical, so we figured we should do it again. See y'all there?.
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RT @schemaapptool: For enterprises, understanding how your content is surfaced (or overlooked) in AI chat experiences is now critical for g….
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RT @iPullRank: "New" information from Google on how to drive success in AI Search: I'll save you a click:. - Make….
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RT @rustybrick: Bing's IndexNow now supports product schema for more up-to-date shopping results and ads, and Shopify supports it now and A….
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RT @schemaapptool: Our team is at HMPS today! If you're around, don't forget to stop by our booth to say hi and stamp your passport, grab s….
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RT @GoogleCloudTech: A2A ❤️ MCP. TL;DR: Agentic applications need both Agent2Agent and MCP →
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