Lily Ray 😏
@lilyraynyc
Followers
108K
Following
69K
Media
7K
Statuses
36K
SEO by day | DJ by night
New York City
Joined April 2009
It was such a pleasure to have this little #SEO chat with @g33konaut and ask a lot of the questions about content that my clients have asked me over the years. Thanks for having me, Martin and @googlewmc!. Hope you enjoy the video 😍.
🤔 Is more content better for SEO? 🤔. @g33konaut and @lilyraynyc dive 🤿 into:.📄 new content vs updating existing content.📄 grouping & content consolidation.📄 auto-generated content. and much more. on 👻 SEO Mythbusting 👻 today!. 📺 Watch here →
76
135
885
An example of a travel blog that was hit by the March '24 core update and is seeing improvements now
4
0
15
That feeling when you’re reading an article by an author you have trusted very much for years (and know their writing style), and you can tell it’s now AI-generated / AI-assisted
2
0
18
Well yep this article does a great job of summarizing the hell that publishers are living through right now.
6
25
81
Great sleuthing by @BrockbankJames . I hope @sama and @OpenAI are taking these issues seriously, given that ChatGPT is supposed to cure cancer and bring world peace or something.
@lilyraynyc @tryprofound They absolutely do need to look at a way to handle spam. I posted about examples of hacked sites and expired domains being cited earlier this week:.
1
2
13
The 10th most cited page in the 'health insurance' category by ChatGPT . Yikes. spam central. (@profound data)
ChatGPT definitely has a growing spam problem on its hands. Here is one example of the most cited pages by ChatGPT in the 'health insurance' category (according to @tryprofound data). While many of these are trusted, authoritative brands, at least one of the sites is super
5
0
11
ChatGPT definitely has a growing spam problem on its hands. Here is one example of the most cited pages by ChatGPT in the 'health insurance' category (according to @tryprofound data). While many of these are trusted, authoritative brands, at least one of the sites is super
5
4
33
This is a publisher website seeing a big uptick in visibility (rankings) since the Google core update started. but that visibility has mostly just translated into increased impressions, not clicks.
8
1
31
Now I understand why @Suganthanmn keeps commenting with “You’re absolutely right.” . Me: asks a question .ChatGPT: makes something up.Me: um, that’s not correct.ChatGPT: You’re absolutely right— . every time.
7
1
53
Seeing many examples of sites hit by previous algorithm updates (including 2+ years ago) seeing small recoveries (or the beginning of potentially larger recoveries) during this Google Core Update
8
7
67
Good news: traffic from the @perplexity_ai Discover feed passes a " referrer in Analytics. would be even cooler if Perplexity tagged the link as Discover traffic. just saying 😅🙌
2
2
23
“Web search may be losing some ground to AI, but we rely on it so much that chatbots are barely making a dent. The data suggests that Google has nearly 400 times the usage of ChatGPT for some news and information.” . @ShiraOvide @randfish @WSJ .
7
5
31
Wait, that last part ☠️☠️ . Is this for real? I was wondering the same thing yesterday when looking at multiple GSCs.
Happy to say that I’m getting some nice increases as well. Also noticed that GSC have changed their axis scales so the “great decoupling” doesn’t look as bad
7
2
38
Hearing and seeing similar things from many small bloggers, including HCU affected websites.
I know they say not to look during an update but Sunday and Monday took a drastic U turn for the first time in months (this is the 6 month view)
23
20
123
Currently looking at 700+ GSC accounts - past 3 months of data, YOY. Look how many accounts saw lower average positions (better rankings) but significantly lower CTRs YOY 🫠
16
21
157
One 'quirk' about Google's dotted-line links within AI Overviews is that they don't just take you to a new Google search for that word/phrase. They take you to a search that expands off your previous search. And often, the resulting AIO response makes no sense.
4
4
13
Very interesting. I’ve been using it a lot more too.
16
1
45