Wise Marketing
@letsgetwise
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A band of wise owls who hoot about marketing, advertising and clear communication.
UK
Joined July 2013
SEO has made MAJOR strides. Old SEO: - Abusing AI - Low quality - Keyword stuffing - Spammy backlinks - Gaming the system - Poor website design 2025 SEO: - Quality first - Content upgrades - Optimized website - Relevant backlinks - AI tools to optimize - Search intent
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My SEO Internal Linking Checklist (11 actionable tips): 1/ Use Descriptive Anchor Text 2/ Link to High-Value Pages 3/ Avoid Excessive Internal Links 4/ Link Deep into Your Website 5/ Ensure Links Are Contextually Relevant 6/ Fix Broken Links 7/ Use a Logical
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SEO tip: Don’t chase keywords. Chase intent. It’s the fastest way to create content people actually search for.
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10 Must-Know Marketing Rules:
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The 4 digital marketing goals that drive real results: If your digital strategy isn’t aligned with these goals, You’re leaving growth on the table. Here’s how to win at each stage: 1. Awareness Get seen by the right people, not just more people. Stay top-of-mind with
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👀 Is your brand showing up in AI search results? You can check that with this 5-step framework: ✅ Monitor how AI models mention your brand ✅ Audit your brand context for sentiment ✅ Identify content gaps and missed opportunities ✅ Optimize and track your results to
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Still not sure why you should focus on SEO on 2025? All you have to do is read this guide: https://t.co/iSv23hRARX.
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6 Email Marketing Mistakes to Avoid:
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Love this reminder: “Skip the jargon, add a human touch, and tell a story worth reading.” Because storytelling always beats sales-speak. 🔗
thelasthurdle.co.uk
Turn dry B2B blogs into stories people love. Learn simple storytelling techniques to make your content engaging, memorable and human
Business blogs without stories = 🥱 Business blogs with stories = 🚀 Learn how storytelling makes your content engaging, relatable & worth reading. 👉 https://t.co/rijXwIzQJF
#Storytelling #ContentMarketing #MarketingTips #DigitalMarketing
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SEO in 2025 isn’t about chasing algorithms — it’s about matching intent and experience.
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8 Profitable Pieces of Marketing Advice + 3 Important Marketing Rules:
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Google’s AI Just Changed SEO Forever. Here’s How to Stay Visible In The GEO Era. The more you optimize for AI trust signals (not just backlinks and keywords), the more you’ll dominate these curated answers, even as competitors cling to outdated tactics. The sooner you realize
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The parliament’s been a bit tied up juggling some backend stuff, but here’s a quick publisher feedback to keep things moving. 👇
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Google just released AI courses for free. No prerequisites or fees required. Here're 10 FREE courses you don't want to miss:
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