Jonny Nastor
@jonnastor
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DTC SEO Strategist Founder at Digital Commerce Partners
Toronto, Ontario
Joined November 2010
Wait… $2,128 in ChatGPT revenue? No ads. No campaigns. Just… AI traffic that converts. Here’s What We Discovered About ChatGPT Shopping Behavior https://t.co/eHbPUtYJNy via @LinkedIn
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And for SEO? This is about more than rankings. It’s about owning your narrative in the AI layer of the web. We’re watching this closely at DCP. Because if you want your brand to be quoted (or not quoted) by AI, now’s the time to set the rules.
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Here's why it could matter more than robots.txt: • Google and OpenAI are already indexing your content into their LLMs, whether you asked them to or not. • PDPs, FAQs, reviews, and blog posts might already be training AI agents that answer your future customers’ questions.
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0.011% of websites have a valid LLMs.txt file. Are you one of them? If you’re in ecommerce, you might’ve skipped the recent buzz around llms.txt, a proposed new standard that lets site owners control how large language models (LLMs) crawl and use their content.
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@type 6/ Want help reviewing how your product pages stack up for this new layer of search? DM me and I’ll send a teardown template we’re using internally at DCP.
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5/ -Confirm your robots.txt allows User-agent: OAI-SearchBot. -Validate JSON-LD for every PDP: @type":"Product", price, priceValidUntil, aggregateRating, review, image, brand. -Add ?utm_source= https://t.co/PkOrrgIsLe to GA4 to caprture referral traffic automatically
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4/ This isn’t just SEO. It’s AI-first merchandising. Where AI agents explain your products before users even land on your site. So what should you do in the next 30 days?
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3/ What we’re helping DCP clients adjust: – Evergreen PDP content (FAQs + attributes) – Structured product feeds (no broken GTINs) – UX that assumes zero pre-click context
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2/ Your PDPs can now surface in two AI layers: – Google’s AI Overviews – ChatGPT’s shopping assistant That means your SEO strategy now needs to think beyond traditional SERPs.
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1/ ChatGPT Shop is live, and your product pages just got a second front door. If you're in DTC, this is a quiet game-changer. Here's what you should do in the next 30 days. 🧵
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2/ Your PDPs can now surface in two AI layers: – Google’s AI Overviews – ChatGPT’s shopping assistant That means your SEO strategy now needs to think beyond traditional SERPs.
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Gonna recommend you check out this wonderful podcast featuring 2 of my favorite folks; @ElliotRoe1 and @jonnastor ==>
primedmind.com
Jon Nastor is a digital entrepreneur, podcaster, and bestselling author. Being a content-obsessed marketer, Jon loves driving organic traffic for outstanding companies. Not only is he the creator of...
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We work with world-renowned authors, internationally recognized non-profits, and some of the largest music training communities in the world. Want to join our team?
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The team's been hard at work, and our redesigned site is now LIVE! https://t.co/1SNAUUJn8x
digitalcommerce.com
We reverse traffic drops and navigate search instability for profitable companies in competitive markets.
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I've got little sleep this week building this: An epic AI-powered Gutenberg block to generate beautiful images from a text prompt in seconds and insert them into your #WordPress posts and pages! Like DALLE2 for WP. For FREE early access ❤️, follow, and RT & I'll DM you a link!
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For all the tinfoil hatters out there, this seems like a good 3rd party view of the situation
The Rogers outage in Canada is still ongoing, after almost 15 hours. We've updated our blog post about it with some more details, including new attempts and a small glimpse of traffic: https://t.co/Mb49tvO7t9
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Suzy is subscribed to 100 email marketing lists. If Suzy unsubscribes from 10 emails per day, how many email marketing lists is Suzy subscribed to after 7 days? 137. Suzy is now on 137 fucking email marketing lists.
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Witnessing the decline of a once great nation in real-time is no fun.
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