Jimmy slagle
@jimmyslagl
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building ai agents | 100k on tiktok
fargo
Joined December 2021
The more you learn about AI, the more you realize how incredible the human brain is.
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The takeaway for creative strategists: In March, Image Gen made it so you could have text within an ad. The problem was the product would often get warped. Nano Banana Pro solved that. Every brand can be using this to generate statics now. Mostly for making iterations of your
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The bad: not being able to upload a lot of images. Any time I go over like 5 images, I get "an internal error has occurred". I feel like the outputs could be so much better if I could upload a bunch of brand designs + reference ads + product images. Makes the prompt more
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Now, a caveat here. It does depend a LOT on the reference ad. This took a few prompts, but I got this one pretty close. The thing about Nano Banana is the product image is just SO good, which image gen struggled with. A good rule of thumb: find an ad your product can easily
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The bad: trying to recreate ads from other brands. It honestly felt like Image Gen was better as this right off the jump. Could I have optimized the prompt more? Sure, but overall I was hoping for better. Prompt: Recreate this ad but for my wallet, Ridge. Make sure to adjust
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The good: New PDP images. I shared this earlier, but 2/3 are AI-generated. Can you tell which one? Liquid IV is a notoriously difficult brand for AI to help with because the product details are small AND incredibly important due to regulatory affairs. This crushed it. I think
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The good: See another example here. This time I took an ad that had 4 wallets. I uploaded 4 product images and told it to re-create it with these products (I cannot upload all of them here, but know in the prompt I actually did). Wow. One-shot, no revisions.
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1. The good: swapping products within existing ads FOR THE BRAND. It's really good at this. The black one was the original, the blue one was AI generated. The prompt was very basic too: "I like this ad, and now we want it with this other product. Swap out the product and the
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I've spent a ton of time testing Nano Banana Pro. Here's the good, the bad, and how I think creative strategy teams should use it... p.s. I hate clickbait content. I used to be that clickbait guy and now I cannot stand those posts. So these are my honest thoughts!
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Nano Banana Pro is that good. Liquid I.V. has always been my litmus test. 2/3 are AI generated. One is real. Crazy.
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frame this and hang it in the louvre
@eyishazyer AI works best for the people who are already experts in their fields. They use AI to fine-tune their approach and time. AI is a disaster if you have zero clue about the topic being discussed
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I've said it before. AI is going to unlock creativity. AI slop is honestly no different than human slop. There are a lot of humans that create bad content. But if you are creative, you're going to win. Now you don't need cameras, CGI, or other expensive equipment. Just a
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This one’s been 12 months in the making… And on October 15th, we’re launching something BIG. CreativeCon. A FULL-day digital event for marketers who actually care about creative. And this one is unlike anything that’s been done before in the space…. You’ll get a
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Fundamental context engineering docs for creative strategists: (use these within Claude/ChatGPT as much as possible) 1. Overview of your ICPs 2. Your brand's positioning in the market and USPs 3. Cookbook of static ad formats & when to use each one 4. Cookbook of video ad
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man this is such a good analogy. this is the future of vibe [anything]. an expert at their craft knowing the output they want, and just describing exactly what needs to be done to get there.
Best analogy for @karpathy Vibe Coding. Is watching @justinbieber conduct an orchestra. With no sheet music, no conducting training—just vibes, hums and vision. And it's the future of how creators and designers will work. We will think in ''concept level'', orchestrating
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It’s wild that an underrated content strategy for people who talk about AI is literally just being honest
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I think we are about to enter the chaos era of advertising. Everything is about to get wild.
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Big update coming your way. Almost all of @motionapp_'s expert AI agents are now 100% free. Yes - that means all of the AI workflows that ad pros like @HireFireTeam, @binghott, @alexgoughcooper, @jimmyslagl, @UGCpro_, and @mirellacrespi have been building with us are now
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Building n8n workflows is cool. But they are pointless if you don't understand prompt + context engineering. This is the difference it makes: Prompt one: "write a 30-second facebook ad script for my brand, theperfectjean(dot)nyc. Do not include visuals or scene descriptions -
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they are both a thing. You need prompt engineering and context engineering for an ideal output. such an overlooked skill in 2025.
I really like the term “context engineering” over prompt engineering. It describes the core skill better: the art of providing all the context for the task to be plausibly solvable by the LLM.
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