Evan Lee
@evanmklee
Followers
1K
Following
2K
Media
174
Statuses
921
Head of Partnerships @MotionApp_ | Host of @ThumbstopLive | All things tech & creative strategy
Toronto
Joined November 2011
Big update coming your way. Almost all of @motionapp_'s expert AI agents are now 100% free. Yes - that means all of the AI workflows that ad pros like @HireFireTeam, @binghott, @alexgoughcooper, @jimmyslagl, @UGCpro_, and @mirellacrespi have been building with us are now.
11
10
61
"Hey guys, I've just been sent this product. " - according to @sourfraser, that type of UGC is dead. But he's still optimistic about more raw UGC cuts and other longer formats, like VSLs. 🤔 . What do y'all think? We still feelin UGC or nah?
1
1
9
The best part? This AI task and 50+ more are completely free to use on Motion. Sign up, connect your Meta account, and run unlimited tasks today. 🔗
0
0
0
#7 - Once AI has executed Alysha's task list, it generates a concise report with new hook ideas you can take to the bank. Here's an example from our account. 👇
1
0
0
#4 - Then we mine the performance data on your account to ID the top image, video, and other ads.
1
0
0
#3 - This workflow starts by mining competitor ad data to extract key insights. It looks at top-performing hooks and headlines + top ads over the past 90 days, then uses Gemini to summarize the findings.
1
0
1
#2 - Motion's AI agents are the latter case. Don't believe me? . I'm gonna show you inside our builder environment so you can see what goes into one of our agentic workflows. This is the workflow powering our "Give me new hook ideas based on my brand" task.
2
0
0
#1 - The difference between AI tools and GPT wrappers: . A GPT wrapper = You type something → It sends your prompt to OpenAI → Returns generic response → You pay $50/month for the privilege . An actual AI tool = Your business data + Expert knowledge + Custom workflows + LLM.
1
0
0
Wanna see inside the machine?. There are a lot of ChatGPT wrappers being sold as AI tools rn. If you're wondering what makes @motionapp_'s AI agents different, peep the thread below (4min read).
2
0
9
Loved this convo 🙏.
My appearance with .@evanmklee last week got me thinking - what if I wrote this all down? So I did.
0
0
2
Heyoo - wanna learn something about AI in advertising this am?. I've got THE @jimmyslagl on the line right now. Jump in !.
0
0
6
.@PhilKiel 💎💎💎's.
Two easy ways to use AI in marketing. First, use it to exaggerate a concept. Second, use it to fast forward your analysis. It doesn't need to be overly complicated.
0
0
2
I've got two of the top AI operators in the game locked down for 2 full hours tomorrow on @ThumbstopLive. Come out and I promise you'll learn something. 11am - 1pm ET. @alexgoughcooper & @jimmyslagl
1
0
11
Creative strategists: do the rest of y'all have trust issues with AI, or is it just @alyboehm ? Lol
0
0
5
We out here with @Abir_CFOofEcom on @ThumbstopLive ! . Abir's path to ecom is wild. It started at a big 4 accounting firm, then he got into the startup space, then some weird HR decisions had him running an ecom brand. 😂. Now he sits between finance and marketing. Drop in and.
1
0
9
👇👇👇👇.
KICKING OFF AT 1120AM ET TODAY!.
0
0
1
Barry dropped something last week on @ThumbstopLive that's gonna make a lot of DTC brands uncomfortable. @binghott . Your "winning" creative might not actually be winning. The system wants conversions, right? It doesn't care if those purchases were gonna happen anyway. So when
1
3
18