Explore tweets tagged as #ADWeek
Higgsfield, an AI video startup positioning itself at the center of advertising’s shift toward synthetic media, has hired former Perplexity ad executive Taz Patel as vice president of platform partnerships. https://t.co/S7x4ZTklUk
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For the first time in JPMorgan's history, the people that appear in the ads are actual customers, using their own words. Their advisors and investing stories are genuine, as well. https://t.co/cAvR1uu6Ko
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Independent creative agency Alto is expanding to Europe with a new office in Amsterdam, as it aims to deepen relationships with global clients while tapping into senior creative talent across the continent.
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He's back! @dosequis has brought back The Most Interesting Man in the World—played by the original actor, Jonathan Goldsmith—reigniting his spark to inspire a new generation to “Stay Thirsty” for experiences. https://t.co/hnf2ND4bjD
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.@Salesforce shared the teaser of its 2026 @SuperBowl ad today, hinting that @MrBeast will be the star—a sharp turn from the Matthew McConaughey-led campaigns that have defined the brand’s Big Game presence in recent years.
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.@Pinterest is evolving into a major shopping platform with two strategic hires. Claudine Cheever, @amazon's former global brand and marketing VP, as CMO, and Lee Brown, a @DoorDash and @Spotify veteran, as chief business officer. Under CEO Bill Ready, Pinterest is deepening
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Stop chasing numbers! Start building relationships! On Backseat Drivers, Bashel Lewis says the best collabs come from networking across, not up. Connect with creators at your level. That’s where real growth happens. Watch More → https://t.co/gzBR71MH6u
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Most AI projects fail because they stay stuck in proof-of-concept mode. @ZetaGlobal shares that the next wave of winners will be those who let agents own outcomes—not just assist with tasks. https://t.co/hkems4vwe5
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🧵Heard it's 2016 again Take a trip down memory lane and revisit our top ads from a decade ago
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BREAKING: A jury found TV measurement firm EDO liable for breaching its contract with iSpot—awarding $18.3M in damages while rejecting iSpot’s trade-secret claims. EDO says it will appeal. My story for @Adweek:
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3 books that did more for my career than any $5K course: • Cashvertising • Ogilvy on Advertising • The Adweek Copywriting Handbook Total cost: $62 What book changed your life?
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Late last month, Food52 declared bankruptcy. Just four years ago, it was valued at over $300 million. Now, it could be sold for just $6.5 million. Head to the @Adweek website to find out what happened — and what happens next.
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While @Dove came out early against AI’s inauthenticity in 2024, others like @BMW and @Aerie continued the trend in 2025. The anti-AI sentiment now seems to be accelerating, with even louder virtue signaling from brands across sectors. https://t.co/RJBTeLUy34
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1/ NEWS: ChatGPT is officially entering its ad era. OpenAI will begin testing sponsored links in the Free and Go tiers in the coming weeks. It’s the ultimate test of whether the world’s most famous chatbot can become its most valuable ad real estate. https://t.co/0zy1OFjCeC
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The iconic Clydesdale horses are back! @Budweiser is returning to the @SuperBowl with its 48th national spot, celebrating its 150th anniversary. We'll have to wait until February 8 to find out what's inside the bucket, but according to the spot, heads will turn.
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MSN-ouch. MS NOW has experienced a significant decline in viewership, with a drop of 15% in total viewers and 40% in the key demographic of adults aged 25-54 in primetime... In total day viewership, it fell by 30% overall and 43% in the demo https://t.co/sRjudBbjAM
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